How to find a job with Copywriting skills

How is Copywriting used?

Zippia reviewed thousands of resumes to understand how copywriting is used in different jobs. Explore the list of common job responsibilities related to copywriting below:

  • Interviewed, tested and selected candidates for copywriting and editing positions.
  • Developed and supervised the department's first copywriting internship program.
  • Developed creative strategies and executions, including copywriting.
  • Recognized company-wide with a Nice Catch award for creating, developing and implementing the PIG Award concept for the copywriting department.
  • Lead copywriting for the company's corporate e-marketing, including SEO, websites, email marketing and social media updates.
  • Direct the digital and print copywriting teams to ensure brand values and initiatives are communicated both internally and externally.

Are Copywriting skills in demand?

Yes, copywriting skills are in demand today. Currently, 2,598 job openings list copywriting skills as a requirement. The job descriptions that most frequently include copywriting skills are senior copywriter, copywriting internship, and copy center manager.

How hard is it to learn Copywriting?

Based on the average complexity level of the jobs that use copywriting the most: senior copywriter, copywriting internship, and copy center manager. The complexity level of these jobs is challenging.

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What jobs can you get with Copywriting skills?

You can get a job as a senior copywriter, copywriting internship, and copy center manager with copywriting skills. After analyzing resumes and job postings, we identified these as the most common job titles for candidates with copywriting skills.

Senior Copywriter

Job description:

A Senior Copywriter is responsible for developing original written content. They generate immaculate copy for every brief.

  • Copywriting
  • Digital Marketing
  • Healthcare
  • SEO
  • Proofreading
  • Web Content

Copywriting Internship

Job description:

A copywriting internship involves a student trainee who gains working experience in the field of advertising or marketing. Copywriting interns should collaborate with graphic designers and art directors to translate established creative direction into conceptual ideas. They support the account manager in copywriting, content planning, content creation, and event creation. They provide administrative assistance to fellow copywriters and art directors for the prompt completion of projects. Copywriting interns must also demonstrate excellent written communication through writing blog posts on the company's website.

  • Copywriting
  • Web Content
  • Proofreading
  • Blog Posts
  • Brainstorm
  • Press Releases

Copy Center Manager

  • Customer Service
  • Copywriting
  • Direct Reports
  • SEO
  • Product Copy
  • Business Cards

Junior Copywriter

Job description:

A junior copywriter specializes in producing informative content on various subjects. Their responsibilities depend on their industry or place of employment. Still, they typically revolve around following directives, conducting research and fact-checking procedures, proofreading content, submitting written materials to an editor or manager on time, and performing corrective measures as recommended. There are also instances when one must coordinate with graphic designers, utilize search engine optimization or SEO, and even update databases, all while adhering to the company's policies and regulations.

  • Digital Marketing
  • Copywriting
  • SEO
  • Proofreading
  • Creative Concepts
  • Email Marketing

Freelance Copywriter

Job description:

A Freelance Copywriter generates the words, slogans, and audio scripts that accompany advertising visuals. They work as an independent contractor, either on their own, or through a recruitment agency.

  • Web Content
  • Blog Posts
  • Copywriting
  • Creative Concepts
  • Brainstorm
  • Email Campaigns

Marketing Copywriter

Job description:

A marketing copywriter is responsible for writing creative and engaging content to attract customers to purchase the goods and services offered by the company. Marketing copywriters analyze the current industry trends to identify techniques that would boost the audience's brand awareness in the digital platforms. They also coordinate with the clients on their specifications and business requirements, including the target audience, budget limitations, and timetables. A marketing copywriter must be highly communicative and organizational, especially on responding to the audience's inquiries and concerns and reporting progress updates to the management.

  • Digital Marketing
  • Copywriting
  • Web Content
  • Content Marketing
  • Blog Posts
  • Marketing Campaigns

Public Relations Writer

  • Web Content
  • Internal Newsletter
  • Feature Stories
  • Blog Posts
  • Copywriting
  • Alumni

How much can you earn with Copywriting skills?

You can earn up to $76,238 a year with copywriting skills if you become a senior copywriter, the highest-paying job that requires copywriting skills. Copywriting interns can earn the second-highest salary among jobs that use Python, $32,232 a year.

Job Title
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Average Salary
ascdesc
Hourly Rate
ascdesc
Senior Copywriter$76,238$37
Copywriting Internship$32,232$16
Copy Center Manager$77,592$37
Junior Copywriter$60,652$29
Freelance Copywriter$69,978$34

Companies using Copywriting in 2025

The top companies that look for employees with copywriting skills are Windstream, PagerDuty, and Robert Half. In the millions of job postings we reviewed, these companies mention copywriting skills most frequently.

Departments using Copywriting

Department
ascdesc
Average Salary
ascdesc
Marketing$75,189

20 courses for Copywriting skills

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1. Copywriting Basics

skillshare

This course teaches you how to create good sales copy for your online landing pages sales pages blogs and email marketing campaigns...

2. Copywriting Masterclass: Copywriting Mastery for 2023

udemy
4.4
(121)

Stop wasting time following the useless advice of so-called Copywriters that do not practice what they teach. The great Robert Kyosaki said, Find real teachers, not fake teachers. Fake teachers are the ones that teach what they never practiced. Unfortunately, Some Udemy Instructors resort to unethical ways and go to lengths to make a few bucks. I am a 5 Year experienced digital marketer, online entrepreneur, and freelancer. I kept bouncing from one desperate failure to another once I earned my first bucks from a copywriting gig on Fiverr. I went for it non-stop. If you're interested in improving your online market value and taking your skills to the next level. Whether you own a business, work as a freelancer, or seek a corporate job as a copywriter, this course will help improve and take your copywriting skills to the next level. Copywriting is what key to online business success. If your sales landing page copy fails to convert more clients, it's primarily due to low-quality copywriting. The words you write for your online business are directly responsible for the overall success of your marketing creativity. Using the right words can make the difference between making five figures or seven numbers. Read just a few of these raving student testimonials for yourself…I really enjoy all the matters I´ve learned up to now. I have just jumped into Digital Marketing as a web writer. I am taking a course right now and all those lessons fit with the knowledge that I got last night. Thank you so much for this content and all those topics that really lead us to professional performance. excellent Great introduction Great teachers super best course Yes, it was a good match Copywriting can: Take your clickthrough rates from as low as 10% to 70%Get your Facebook ads shared ten times or 900 timesIt can be the difference between landing pages converting at 2% or 10%No matter what your business is, if you're copywriting sucks, then your business is doomed to have negligible conversion rates and low profit. You can have the best website design and architecture, but if copywriting doesn't rise to the occasion, no sales will come your way! Successful copywriters aren't crushing it by mistake. Copywriting success is not the same as winning the lottery; there is a FORMULA behind every copywriter's success. So do not be fooled into thinking that you can reinvent the wheel! Enroll Now and learn what words have the potential to increase the level of your online success. This course includes simple and easy-to-follow copywriting frameworks that remove all guesswork. It's all science and a customer mindset psychological approach. After taking this course, you'll learn all the neccesary copywriting tactics so that you can comfortably send or publish fail-proof for more copy engagement, subscribers, conversions, sales, etc... Learn at your page and apply copywriting best practices to everything you write. Copywriting is the art and science of fluently delivering words to motivate people to take action. If you Need more subscribers? Copywriting is helpful. If you need more email open rates, visitor engagement, and conversions? You've got this because Copywriting can help you big time. Becoming great at copywriting can be a life-changing competency to transform the success of your business and 10X your sales...

3. Website Copywriting

udemy
3.9
(343)

This course is all about website copywriting: what to write, how to write it, and how to ensure your business' website copy makes the right impression on your audience. You don't need to be (or hire) an award-winning copywriter to get great results with your website. This short course will show you how to write your web copy quickly, confidently and effectively, for each of the 7 essential pages of your business website: HomepageAbout Me pageServices pageProducts pageResources pagePrivacy policy pageContact page Whether you're a coach or a consultant, an author or a speaker, a freelancer or a blogger, a mathematics tutor or a magician, your website will need most or all of these 7 pages - and you'll need the right words to put on each page. This course will give you the vital copywriting skills required to write your website copy yourself. Easy-to-follow examples and optional templates are provided to help you write compelling website copy without starting from a blank page every time. For those who prefer to sit and read, we also have an optional companion book that you can use to enhance your knowledge of web copywriting best practice...

4. Ultimate Copywriting Masterclass+Copywriter Master Checklist

udemy
4.2
(70)

Course DescriptionThis is a comprehensive course that teaches the psychology behind successful Copywriting. Copywriting is the art of selling with words. So the text you write should have the power to sell stuff. The idea is to use certain words in strategic locations with in your text so it generates one of the emotions like curiosity, pleasure, fear etc. As you may know, people buy stuff for emotional reasons. They justify that with logic. In this course, you'll learn the different forms of copy and how to write each of them. This course is not about SEO Copywriting though I have covered the keyword research part in the bonus section. SEO Copywriting a different subject altogether and is covered separately in my SEO course. Why This CourseThis is a comprehensive course that covers the psychology top copywriters use in their copy to convert visitors into prospects and then into customers. This course covers how to write different types of copies with tons of examples. This makes it easy for even the beginners to understand and replicate the strategies. Interesting assignments are included to make it actionable and practical. Quizzes are included to test students knowledge. I have included a comprehensive copywriting checklist that you can use to write a world class copy. I have also included a power words eBook for reference and a headline formulas list to write magnetic headlines / subject lines. What is CoveredThe course covers how to write copy forSales Letters & EmailsFacebook Adsgoogle AdsAdvertorialsEducational AdsBefore and After comparison ads and many more. Who is this course for?This course is for beginner copywriters who want to understand the psychology behind successful copywriting. Entrepreneurs, Marketers, Content writers andMarketing students can benefit from this course. This course has nothing to do with SEO Copywriting. It's a different subject altogether and is covered separately in my SEO course...

5. Copywriting 101 Essential Copywriting Skills For Success

udemy
4.8
(78)

Do you want to improve your Copywriting in 12 simple steps!  The Pen is mightier than the Sword - if you know how to use it!  *******************As a Gift of Knowledge to you, I have made Section 3: Bonus - Mini Copywriting Course free to preview, even if you choose not to enroll.*******************Selling online requires expertise and skill - I want to save you hours of research by taking you through my 12 Secret Steps to Great Copy Writing  This 45 minute course will teach you about 12 key aspects of writing great copy:  1. AIDA  2. Audience  3. Format  4. Pain  5. Objections  6. Scarcity  7. Headlines  8. Benefits  9. Endorsements  10. Risk  11. Readability  12. Simplicity    ************The best thing a human being can do is to help another human being know moreCharlie Munger, Billionaire and Vice Chairman Berkshire Hathaway************ As with all my Courses:  You will have unlimited lifetime access at no extra costs, everAll future additional lectures, bonuses in this Course are always free once you have enrolledMy help is always available to you if you get stuck or have a question************"The most important investment you can make is in yourself."Warren Buffet, Chairman Berkshire Hathaway************When you complete this course, you will be able to apply each of the 12 Steps to your copywriting today.  These are key principles which can guide you to write more effectively without having to spend hours reading long books or hunting for information about writing on the internet.      Each Step is designed to be:  Concise  Simple  Actionable************Over 101,000 students have enrolled in my Udemy courses, this is what one of them said about this course: I enjoyed this course and benefitted a great deal. John is upbeat and enthusiastic in his approach and explains the steps involved clearly. He is to the point and ends each of his video tutorials with a CTA. He speaks clearly and keeps me engaged all the way to the end. B. D. Five Star************   Enroll today and start improving your writing, your sales and your profits!...

6. The Ultimate Copywriting Course Complete Copywriting 2023

udemy
4.4
(96)

Welcome to the Million Dollar Copywriter. You are about to master the art of copywriting with the guidance of an industry expert. But I want to tell you something first. If you think you could sell more and make more profit, YOU ARE NOT WRITING TO SELL! I will help you. With the frameworks in the Million Dollar Copywriter course, you will sell like crazy. You can apply the frameworks instantly to your emails, landing pages, product descriptions and ads. But wait! There's more. These secret frameworks were discovered 70 years ago. John Caples cracked the code first. Then David Ogilvy. Gary Helbert continued the legacy... They all lived in the 20th century. And made millions of dollars. Just by using the frameworks that still work today. These frameworks are based on the never changing human pscyhology. Certain things trigger humans to buy. Those triggers, Make your customers pull out that credit card, And make that purchase! LISTEN UP JELLY BEANI have created the Million Dollar Copywriter Course, That gives instantly applicable methods to help you sell more. Using the mysterious skill: copywriting. Those methods are psychological triggers. However, it is not free. And it is not for everyone. I have used these frameworks to make $2.1 million online just by selling courses. And my students have used the same frameworks to EXPLODE their businesses. Here is the plan: Enroll in the course now, Watch the videos in one sitting, And then immediately use the information the same day. You can make the cost of the course back in spades. But wait! That's not all. After that, you keep making new sales and acquiring new customers. Whenever you send out an email and launch a new advertising campaign, your customers will pull out that credit card and BUY. Regardless of your product and service. Let me give you a crazy example. I have sold coffee cups, fidget spinners, custom cookies, bamboo t-shirts, face creams, furnitures, and real-estate. They have nothing in common. Markets were super saturated. Tough competition! The only commonality was my copywriting. But wait for the kicker. English is not even my mother tounge. If a nobody with a weird accent can advertise those random products to make millions, you can too. And I bet, you can do even better. Because I have seen extra-ordinary results from my students: I changed nothing but my copy, and it's my first month hitting $20k mark! Thanks Jim Mark McConnel, Dublin, IrelandThis course was eye-opener, now my client's landing pages converting on a way higher rate. If you want results this course is your answer Harrison Howard, Cincinnati, USAI have bought almost all copywriting and marketing courses on the market, and I can tell Jim's course transformed how I wrote my ads. Now I am getting at least 3X return on my ads. If you have any doubts, trust me, you won't regret it. Jane K. Wang, Sydney, AustraliaHere is the deal. You buy the Million Dollar Copywriter course. Watch the tutorials in one sitting. Then instantly apply the frameworks to your advertisement and landing page. And see your sales blow up. What you will learn exactly?Secret headline writing framework that works every single time. Proven method to wake up even the most bored person who reads your emails and commands them to buy immideately. Unorthadox method to structure the look of your paraghraph when writing Facebook ads to increase the number of clicks. How to get people to read from start to finish on your emails and get at least 62% open rates. Scientifically proven 9-Email-sequence that will sell like crazy. The Good, the Bad, the Ugly advertising framework that makes your story 100 times more enticing. Proven structure on how to design your website to convert visitors into rabid consumers. Only email sequence you should use when launching a new product line. How to leverage the fear of losing when writing a landing page copy. John Caples' 14 secret appeals that attract people. Pick and chose, then apply to your ads instantly. How to correctly implement factual copy to get junk visitors into eager shopping addicts.27 Words to start your headlines with (Tested & proven to work). The perfect way to implement the anchor price on your advertisement. This will make your actual price seem like peanuts! Must do copywriting assignments to track your progress. Here is the most likely outcome when you get this course. You gain the highest-paid skill in 2023. Thus, the ability to convert words into profitable sales. With this skill, you will convert strangers into avid buyers and raging fans. Those raging fans will look forward to your next email. They will feel empty when they don't see your remarketing ad. They will spend hours on your landing page even after buying because you will know what makes them feel warm. I don't say this lightly. I cannot stress enough the importance of copywriting as a skill for making money and converting visitors into sales. Let me tell you why. In today's hypercompetitive digital landscape, where attention spans are fleeting and online platforms are saturated with content, the ability to craft compelling and persuasive copy is a game-changer. It is the art of using carefully chosen words, persuasive language, and a deep understanding of the target audience to create irresistible messages that resonate with their desires, pain points, and aspirations. In short, it is understanding the consumer psychology. I guarantee, you will understand what triggers customers to buy. A well-crafted copy has the potential to evoke emotion, build trust, and position a product or service as the ideal solution to the customer's needs. So, there is no bad product, there is bad copywriting. By mastering the art of copywriting, entrepreneurs, marketers, and businesses can unlock the key to effectively communicating their value proposition, increasing brand awareness, and ultimately boosting their bottom line. If you are still unsure, I want to tell you a story, a story from one of my students Alex. When Alex first bought this course, he was in a state of despair (He told me after buying this course). He had poured his heart and soul into his online business, but the sales just wouldn't come. Doubts began to plague him, and he questioned whether his product was simply not good enough. Determined to find a solution, Alex spared no effort or expense. He invested in digital marketing courses and even dabbled in advertising campaigns, hoping that more traffic would lead to sales. But despite his best efforts, the results remained disappointing, leaving him frustrated and disheartened. That's when fate intervened and brought him to my copywriting course. With a glimmer of hope, Alex embarked on a journey that would forever change his life. As he delved into the intricacies of persuasive writing, he realized that the missing ingredient was not the product itself, but rather his ability to convey its value effectively. Eager to absorb every nugget of wisdom, Alex immersed himself in the art of copywriting. He discovered the secrets of triggering emotions and tapping into the psychological motivations of his target audience. Armed with this newfound knowledge, he set out to transform his business. He got everything he needed from this course you are reading right now. With meticulous attention to detail, Alex rewrote his emails, infusing them with captivating emotional trigger lines that demanded attention. He poured his heart into crafting body text that resonated with his customers, addressing their deepest desires and fears. His product descriptions became works of art, painting vivid images of the benefits his customers could enjoy. And then, the magic happened. As he hit the send button on his newly crafted emails, the response was overwhelming. Customers started engaging like never before, expressing their interest and purchasing his products. The conversion rate skyrocketed by a staggering 79%. The impact of this newfound success was life-changing for Alex. No longer burdened by financial worries, he found himself thriving in the digital marketplace. His business revenue soared to unimaginable heights, and he finally achieved the dream he had longed for - he purchased his dream motorcycle. Looking back on his journey, Alex credits my copywriting course as the turning point. It was the skill that allowed him to connect with his audience on a deeper level, understand their needs, and present his products as the ultimate solution. Today, Alex's success story serves as a shining example to aspiring entrepreneurs. He is proof that mastering the art of copywriting can truly transform lives and businesses. As for me, witnessing his remarkable transformation has been the greatest reward I could ever hope for as a copywritingIf you want your life to change like Alex's, please give this course a try. I purposely infused this course with specific assignments and quizes. So you can practice what you learn. Unlike other copywriting courses, you will get to test your knowledge. Also, you will not be bored by tons of thoery and boring bla-bla. This pack of emotional triggers and copywriting techniques, will get you to become a master copywriter by precise quizes and assignments that I will check personally. I will give you my feedback, so you can improve your skills as a copywriter. Then you can make the most money you can imagine with this #1 on demand skill in the world. PS: With the artificial intelligence becoming more and more popular, a lot of copywriters are leaving this gig. So in the last few months, I have experience MORE demand than EVER. This is simple economics: less supply, more demand. So, if you have questions about the future of this skill, this is the perfect time to get in. Because the the demand is same but the supply has gotten lower. That means the slice of the pie for you is BIGGER. If you are still reading through, this think this skill can benefit you. And I believe, this skill will change your life. I greatly appriciate your belief in me. And you will thank me at the end of the course. Let's get started, shall we?...

7. Copywriting & SEO for Beginners: Complete Copywriting Course

udemy
4.4
(333)

Want Your Business to Grow Without Increasing Your Marketing Budget? Then make sure you produce SEO-friendly content. Learn SEO copywriting and use easy-to-adjust professional copywriting templates. This SEO & copywriting course makes learning fun. Enjoy animated videos & interactive quizzes. Benefit from our easy-to-use resources to make your life easy. SEO Copywriting Makes Your Website More Trustworthy And Professional. Quality attracts the audience and adds authority to your business. If you are new in the field, providing informative, well-written content is an eye-catcher. An SEO Copywriter uses search engine optimisation strategies to write copy that helps boost a website's search engine ranking. SEO & Copywriting Is Not That Hard to LearnAll you have to do is be willing to allocate the necessary time and effort to learn the various SEO & Copywriting concepts. It takes 1-3 weeks to learn the basics of SEO & Copywriting. Join Over 800,000+ Satisfied Students by Enrolling and Enjoy the Easiest Way to Go From Beginner to Pro:1. Animations With Interactive Quizzes - We've made learning fun and organic - with animated explainers and 200+ Questions so you learn quickly and retain what you learn.2. Practical Screen Recordings with Step-by-step Explanations - Watch as I show you exactly how to do it - then immediately apply the knowledge. Plus, get proven success Blueprints you can follow - for every key topic I cover.3. Careers & Freelancing Kickstart Guide - Discover how to start using your new skillset to make money. Land your first job in Digital Marketing or begin a thriving freelance business. Create a Bond With Your CustomersQuality copy is an essential ingredient in creating a bond with your customers, both in initially gaining their trust and later in sustaining their loyal patronage. We live in an era of sound bites and 140 character messages, but good writing still matters when it comes to marketing your business. Some would argue it's more important than ever in today's competitive landscape, especially with the burgeoning role of social media. Good Copywriting Is InvisibleWell-written copy delivers your message without attracting attention to the mechanics of your sentences. If you've ever read a poorly-written copy, you know the opposite occurs. You find you're not focused on the message but rather the awkwardness of the statement or the careless choice of words. It slows your reading pace and distracts you from the ideas you're trying to convey. What Constitutes Good WritingReaders want you to get to the point. They're busy. They have other media competing for their attention. Make it easy and enjoyable for them to glide through your paragraphs. Good writing is simple. It's easy to understand. It lacks unnecessary complexity. The vocabulary is varied but not pretentious. Weed out extra words to improve clarity. Get rid of redundancies, cliches and fluff. Delete energy-sapping words like: very, really, just, quite and rather. What makes writing even more interesting than its style is its substance. Focus on content over craft. Deliver your message in its purest form. Your content will pack more power and inspire a greater response. The Art of Persuasion Begins With Good CopyThink of your copy-whether for an ad, brochure or website-as your secret salesperson. Its job, much like a salesperson's, is to persuade the reader to buy your product or service. Be sure it will make a favorable impression, one that is consistent with your branding. In today's media-rich world, there's no shortage of messages competing for your customers' attention. You don't want to lose out because your copy is ineffective. What Skills Do You Need to have an Effective SEO CopywriterOf course, you need copywriting skills but beyond that you need to know how to sell. You can be the best copywriter in the world but if you're ineffective at selling, you won't succeed. You also need to understand how businesses operate. Those are all basic questions that you'll be considering for each new client you get and the answers will help inform your copywriting for that client. In addition to those skills, you need to have a desire to learn. So much of copywriting involves research and learning about your clients and their industries. If you're not naturally curious, you'll struggle as a copywriter. Why You Need Our Copywriting & Content Marketing Course: When you enrol, you'll get Instant access to powerhouse Copywriting & SEO techniques that have been proven to deliver. Learn SEO & Local SEO - SEO Fundamentals master guide and SEO Strategies that get you found. White hat SEO to max traffic, SEO Key factors and Tools that will give you an edge, PLUS our SEO On-page guide. Learn 210 SEO factors - every aspect of the SEO game covered, including Voice SEO, Video SEO, Visual SEO & Local SEO, plus, get valuable keyword insight so you can optimise all your content. Includes resources to quickly and easily Master SEO Rich Snippets, & SEO Images information. Learn the Psychology Of Persuasion - Understand the 3 essential stages of the customer journey to purchase - and how to angle ALL your content to move prospects smoothly to the sale. This is the Golden Key to selling more and selling faster - and when you enrol, We'll share it with you. Learn Copywriting - Persuasive SEO Copywriting Techniques to hook potential customers fast, build trust and get to that sale. Pro content creation templates for every occasion from Twitter posts to Email newsletters, sales letters, and blogs. Learn Content Marketing - Learn how to get your content in front of the right people - and how to rev up its engagement rate - so you get more Leads, Sales, Comments, & Shares. Learn Content Creation - Content creation templates and guides for every type of e-commerce, marketing, and social media. Create high-performance email newsletters, Twitter & Facebook posts, Facebook Ads, Messenger Ads, LinkedIn Ads & more…Learn Outreach - SEO bloggers outreach technique, Easy-to-follow SEO PR link building Guide, plus templates for reaching out to influencers on social media. From Beginner to Pro: We have created this course specifically to take novices with no knowledge of SEO, Content Marketing, & Content Creation - and turn them into Content Marketing Masters. It Will Help You: Become an expert content creator with the power to persuade. - Learn how to create high converting content that gets you more leads, subscribes, and sales with templates and walkthrough guides created by a copywriting pro. Learn all aspects of SEO & local SEO - Become an expert at traditional SEO (Search Engine Optimisation) for Google, Bing, etc… and get pro-level knowledge to boost your Social Media and Video Content Optimisation. Land your dream job in marketing - with my practical marketing careers guide. I show you how to land that first gig, break down your industry options, and give you guidance if you want to go it alone as a freelancer. Search Engine Optimisation Made Simple & Fun: Many people think SEO is too hard and not worth the effort. That's not true. The basics of SEO are actually quite simple. And with 58% of all web traffic coming from Google, it's certainly something worth learning about if you have a website. If you think the SEO fundamentals aren't enough to get you ranked, think again. Most people running websites have a very limited understanding of SEO, so knowing the fundamentals can certainly help you succeed. What Are the Benefits of SEOSEO leads to more trafficSEO leads to consistent trafficSEO leads to 'free' trafficSEO Helps You To Rank HigherBut you can't rank higher if Google doesn't even know your website exists in the first place. Getting your website indexed by search engines means you're in the race, not that you're likely to win. That's where SEO comes in. SEO is an ongoing process that, if done well, increases your chances of winning over time. It's much easier to do SEO well when your website is properly set up for SEO success. Your customers, leads, and audience members want valuable content from your business. And that content needs to reach audience members in a way that feels natural and organic versus being disruptive. Content marketing helps businesses do this, and it describes the process of attracting, engaging with, and delighting your target markets. By honing in on effective content marketing, you can do just that - and as a result, increase conversions, improve brand awareness, boost revenue, establish yourself as an industry leader, and more. Content marketing is the process of planning, creating, distributing, sharing, and publishing content to reach your target audience. It can boost factors like brand awareness, sales, reach, interactions, and loyalty. Educate your leads and prospects about the products and services you offerBoost conversionsBuild relationships between your customers and business that result in increased loyaltyShow your audience how your products and services solve their challengesCreate a sense of community around your brandCopywriting Has Become One of the Most In-demand SkillsIn fact, copywriting jobs can pay upwards of 100k USD per year. Every business can benefit from someone who writes great copy. From startups to Fortune 500s and everything in between, copywriting can make or break the success of an organisation. The truth of the matter is this; anyone can become a copywriter. You don't need a degree or specialised training to master this skill. So, whether you're looking to start a career as a freelance copywriter or just want to improve the copy for your own business, this guide will give you the blueprint for getting your feet wet with copywriting. Copywriting Is the Art of Writing Text for Marketing PurposesIt's designed to sell your products or services while establishing a voice for your brand. The main intention of copywriting is to persuade people to take a particular action, whether it's purchasing, signing up for something, or any other type of conversion. Copywriting Comes in Many Different FormsAdvertisements, Web Pages, Brochures, White Papers, Social Media Content, And Company Tag-lines Would All Fall Into The Copywriting Category, And That's Just Barely Scratching The Surface... But copywriting is much more than just words. Great copy tells a compelling story and represents your brand image. It pulls on the strings that trigger the decision-making process for whoever reads what you're writing. Copywriting doesn't sell products or services; it sells emotion and lifestyle. According to Google Trends, the global interest in copywriting is currently at an all-time high, based on search data over the last ten years. When you Enrol, You Also Get: Course Materials And Tuition Worth At Least $1.700 - you get it all - for a tiny fraction of the cost23 Content Marketing Templates you can easily customise for your businessHandy PDF & MP3 packed with useful and Free Extra Resources you can download from our Resource CentreInteractive Quizzes & Writing AssignmentsLifetime access & Lifetime updatesUdemy certificate of completion - ready for download30-day money-back guaranteeFast & friendly support in the Q & A section - ask me a question anytimePDF 10 lessons to quit your job and become a digital nomadPDF 10 reasons to become a digital nomad todayPDF Digital Nomad SecretsPDF Starter pack for digital nomadsPDF 157 questions that will help you raise your prices dramaticallyPDF Ebook-Side Hustle SecretsPDF Create a photography landing page that turns visitors in to clientsPDF Find photography clients before travelling to your next destinationPDF Presentation template: Attracting high value clients whilst travellingPDF Pricing Strategies and Adding ValueWe wish you every success and can't wait to welcome you on board, Ing. Tomas Moravek & TeamInternet Efficiency Awarded Digital Marketing Expert...

8. Genuine Copywriting: Effective Copywriting That Gets Results

udemy
4.6
(75)

When you ask an expert marketer: What is the number 1 lucrative skill that a fellow marketer or entrepreneur can learn? Their answer will without a doubt be: Copywriting. In short, if you want to effectively sell your online products and services, then you need to learn how to write great copy. A common issue people often complain about with regards to copywriting is that Copywriting feels inauthentic for them!. A phrase I have often heard from coaches, marketers, content creators... etcIf you've been an avid student of the topic of copywriting, then you are probably familiar with all the tricks that are recommended by the experts, some of which include: Use hype (exaggerate benefits to get prospects excited about your product/service)False positioning (Position your product as the only one in the world that meets all of the prospect's needs)Agitate the pain (Get the prospect to feel the pain of their current situation and make the consequences of not buying your product/service unbearable)These are just some examples of common copywriting practices that are being taught. The negative effects of following this kind of advice are many: Make the prospect skepticalSet the prospect up for disappointment (as a result of building unrealistic expectations)Create and build up anxiety in the prospectMost people write copy this way because it's the only way they've ever known how to do it - and I admit, I've been guilty of writing copy this way too my first few years in business. The good news is: There's another way. And it's both helpful to your clients, and enjoyable to you. What is it called? Well, you may call it honest/genuine/authentic copywriting. It's the result of years of testing, trial and error & resentment of the conventional way of doing things. Yes! You can do without all the manipulative sales techniques of mainstream copywriting and get good results. It starts with learning the theory. Then, once you've become familiar with the copywriting process, you'll then be able to put pen to paper. Everything you need from tools to templates and resources has been included. This course takes all the confusion and guesswork out of writing copy for web pages, emails, & social media. Whether you're a novice copywriter or an experienced copywriter who is tired of the old, unethical way of copywriting through the use of hype and manipulation, this course has the answers to your questions...

9. Copywriting: How To Be A Crazy Good Copywriter

udemy
4.3
(558)

Over 9000 happy students enrolled in my coursesCurrently 86% of reviews are 4- and 5-starNo risk involved. Watch the PREVIEW VIDEOS! I'm Going To Teach You To BE A Crazy Good Copywriter As a copywriter, I'm pretty sure I understand these two things about you as you review this course: Your time is limitedYou want me to get right to the point in this course description With that in mind, let me use some simple bullet points to tell you exactly what I'm going to do to teach you to BE a great copywriter. I'm going to: Dig into 54 unique elements of copywritingKeep things simple and conciseShow you how to use and act on ideas, not just learn themStimulate your brain during the learning process using color and graphicsGive you only the best ideas and strategies I know - I've removed any fluffBe excited to teach you this valuable and versatile skillTeach you a simple system for mastering the art of copywritingGive you a professionally designed 100-page guide for you to referenceGive you a professionally designed course review tool that I call The Spark (you're going to love this!) FAQs Q: What makes The Copywriter's Brain unique from other copywriting courses? A: There are several elements to this course that make it very unique and different than most copywriting courses, but the core difference is that it's learning system. Instead of simply teaching you a laundry list of ideas and strategies related to copywriting, The Copywriter's Brain uses visuals, simplicity, and a concept I call expression, in order to help you develop the mind of a copywriter. You learn the elements of the art of copywriting, see how they work, understand how they all fit together, and you drill them deep into your brain using some simple but powerful techniques that I'll teach you. Q: Will I find value in this course, even if I don't want copywriting to be my profession? A: Absolutely! Your ability to use words to excite, influence, and motivate others is a valuable skill that you can use in virtually any area of your life where your words have a huge impact on your results. Understanding how to harness the power of words (which I will teach you to do) will improve your ability to: Promote and sell anything - including yourselfDrive loads of traffic to your blogBe a more effective and memorable teacherCreate awesome videos for your product or serviceGive unforgettable presentationsCommunicate better with others Get Your Brain Transplant Today! If you're ready to go beyond just learning about copywriting, but you want to think and write like a world-class copywriter, then join us today! This course comes with a 30-day, money-back guarantee, so try it out, you have nothing to lose! Be amazing! Derek...

10. COPYWRITING: Master Copywriting To get More Leads & Sales

udemy
4.1
(90)

Master Copywriting: Write Copy that get More SalesCOPYWRITING-Write Copy that get More Leads & Sales where I am going to tell you how to write irresistible sales copy that will help you to get more leads and make more sales for you. I will help you to develop a powerful set of copywriting strategies and I will not only demonstrate you how to improve your writing and sales skills, but will also give you a step-by-step, 30-day outline plan that you can use to become expert in CopywritingIf you are like most Internet marketers, you won't hire a copywriter for most of your projects. Firstly, you know that most of your projects are simply too small to bring in a high-powered copywriter and pay them a lot of money per page. And secondly, nobody knows your product in and out as you do. No matter how hard you try to express vital points about your product to the copywriter, you know you might lose important information in translation and can leave some vital message while conveying to the copywriter. So what can you do? Your first option is to continue to write valueless copy for most of your sales letters; and simply hope that it will work someday. But, if you are more realistic with yourself, you will quickly look into the problem and won't leave hundreds or thousands of dollars every time you make a sales page that converts less then you expected. What you'll learnCopywriting-Learn to write compelling sales copymake more people to take action after reading your wordsBecome a Master CopywriterImprove your writing and your sales skillsDevelop a powerful set of copywriting strategiesBe A Copywriting Expert! Compel your readers to click, buy or shareWrite powerful calls to actionLearn to use the power of words to generate more sales leads30-Day Copywriting Plan! This is why you should learn the Art of Content Marketing & copywriting. It will not only save you money, but it will also guarantee that you have a master copywriter working on every project you start. I will tell you of a wide variety of selling techniques and strategies during this course which will definitely help you to achieve your goals. So, come and join this course and let's make a promise that you will implement these simple changes and become an expert copywriter. I will guide you step by step to Master copywriting. Be the Boss of Your mind. Start believing yourself, get motivated and see a new you. The only failure is if you don't take any action. Thanks for Taking interest in this Copywriting course! Now let's get started. Best of Luck!...