What is a senior sales executive and how to become one

Updated January 8, 2025
4 min read
Quoted Experts
Bill Thorne,
Ashley Strausser
introduction image

A senior sales executive is "Da Man" in a sales team. Or "Da Woman." The one who calls the shots, in any case. Senior sales executives generate leads, handle key accounts, and keep a sharp eye on competitors.

Leaders of sales teams will be reporting to you and turning to you for guidance. You will always be expected to be aware of the latest consumer expectations and come up with ways to improve products and services. You will be required to submit reports on your watch's sales activities, and you will be the one to carry the can if sales targets are not met.

Building relationships and negotiating deals will be a big part of your job, both of which require the art of persuasion. Don't even think about applying for a sales executive position if you are not an expert at talking.

What general advice would you give to a Senior Sales Executive?

Bill ThorneBill Thorne LinkedIn Profile

Executive Director of the NRF Foundation and Senior Vice President of Communication and Public Affairs of NRF, National Retail Federation

Retail is the largest private-sector employer in the country, directly employing 32 million people and supporting 52 million jobs overall - roughly one-quarter of the U.S. workforce. While COVID-19 has presented new and unexpected challenges, retailers have continued to showcase the industry's resilience and adaptability time and again. The safety and security of customers and employees remains our greatest priority. It is no doubt that the professional environment has changed this year, but retail continues to offer a plethora of career opportunities for graduates and seasoned veterans alike.
ScoreSenior Sales ExecutiveUS Average
Salary
7.9

Avg. Salary $110,808

Avg. Salary $59,228

Stability Level
6.4

Growth Rate 5%

Growth Rate 0.3%

Diversity
2.7
Race

American Indian and Alaska Native 0.24%

Asian 4.07%

Black or African American 3.24%

Hispanic or Latino 9.82%

Unknown 4.41%

White 78.23%

Gender

female 28.70%

male 71.30%

Age - 46
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 46
Stress Level
6.4

Stress level is manageable

7.1 - high

Complexity Level
8.7

Complexity Level is advanced

7 - challenging

Work Life Balance
4.4

Work Life balance is poor

6.4 - fair

Senior Sales Executive career paths

Key steps to become a senior sales executive

  1. Explore senior sales executive education requirements

    Most common senior sales executive degrees

    Bachelor's

    78.8 %

    Master's

    9.1 %

    Associate

    7.4 %
  2. Start to develop specific senior sales executive skills

    Skills
    ascdesc
    Percentages
    ascdesc
    Sales Process7.98%
    Healthcare6.32%
    Business Development5.88%
    Customer Satisfaction5.32%
    Business Relationships5.16%
  3. Complete relevant senior sales executive training and internships

    Accountants spend an average of 6-12 months on post-employment, on-the-job training. New senior sales executives learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a senior sales executive based on U.S. Bureau of Labor Statistics data and data from real senior sales executive resumes.
  4. Research senior sales executive duties and responsibilities

    • Manage the complete SaaS client engagement cycle, B2C and B2B.
    • Manage sales activities and qualification of opportunities within CRM system.
    • Help OEM to convert customer feedback into engineering data.
    • Translate this knowledge for use in the ERP software industry.
  5. Get senior sales executive experience

    Generally, it takes 6-8 years to become a senior sales executive. The most common roles before becoming a senior sales executive include account executive, sales representative team lead and sales manager.
  6. Prepare your senior sales executive resume

    When your background is strong enough, you can start writing your senior sales executive resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a senior sales executive resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

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    Senior Sales Executive Resume
    Senior Sales Executive Resume
  7. Apply for senior sales executive jobs

    Now it's time to start searching for a senior sales executive job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How Did You Land Your First Senior Sales Executive Job

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Average senior sales executive salary

The average Senior Sales Executive salary in the United States is $110,808 per year or $53 per hour. Senior sales executive salaries range between $59,000 and $207,000 per year.

Average Senior Sales Executive Salary
$110,808 Yearly
$53.27 hourly

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Senior Sales Executive reviews

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A zippia user wrote a review on Apr 2020
Pros

Motivating people and helping to create success in each person's day. Honor God serve people in rich people's lives, pursue excellence in service.

Cons

Not enough time in each day to get everything accomplished.


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A zippia user wrote a review on Mar 2020
Pros

Marketing products from a traceable companies to consumers and providing a good service to the clients .


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A zippia user wrote a review on Jan 2020
Cons

I like everything

Pros

Coming in contact with people, motivating staff, making the numbers, profitability for everyone


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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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