Senior Manager Of Marketing Jobs in Germantown, WI

GRAFF is a growing manufacturing and distribution organization in the luxury kitchen and bath industry with international market presence. Our organization is currently seeking a Marketing Manager for our US operations. GRAFF's corporate office is located in Milwaukee, Wisconsin, US. This innovative organization has a current opportunity to join a rapidly growing team, in a newly created role. It's an ideal position for a marketing professional with Branding, PR and Trade Marketing experience to utilize their talent to promote a brand in the Luxury segment. Role and Responsibilities: PR and Communications: Day to day coordination with PR agency in US Experienced in handling media/journalist requests Hands on experience with event organization skills Plan and Execute Brand events through tradefairs, retailer events, press events, while maintaining Brand values and budget management Hands on experience in managing agencies in different countries Eye for details and generation of creative content Branding opportunities through various events or global brand tie-ups Trade Marketing: · Manage POS requests in line with budget from obtaining quotes through to delivery of materials · Develop brand collaterals for the showroom · Coordinate with sales team to ensure that all retailers are kept up to date with current and new product launches as well as relevant support sales material (master catalogue, etc.) · Monitor and maintain all marketing expenditure of the respective market as per budget We have an exciting work environment. Freedom to express creative thoughts is the culture of our Marketing team. We would love candidates to apply who have: A passion for Luxury industry At least 5 years of experience in the brand marketing or sales roles involving working with the press and distributors in Luxury Knowledge of digital space is required Extensive experience in the North America region and experience working with key luxury brands Team player Proven track record of managing brand strategy implementation and budget with a hands-on approach Efficient time management and operational excellence Creative thinking and numbers acumen Strong negotiation skills Some travel required If your talent and experience are a fit for this role, we encourage you to apply for immediate consideration. About GRAFF: Globally recognized for its cutting-edge products and unique vision, GRAFF combines the latest manufacturing technology with exquisite European craftsmanship. The brand's essence is wrapped around the Art of Bath concept that embraces high culture, sophisticated style, and luxury living. GRAFF stands out in the industry for their exceptional quality, vertically integrated production, unique and luxurious designs, creative innovation process, and sustainable practices. Competitive benefits package available upon meeting eligibility requirements, including medical, dental, vision, life and disability insurance, a 401k plan with a company match, and Paid Time Off. Visit ********************* for more information about our growing organization.

Job Opportunity: Director of Marketing Are you a strategic marketing leader with a passion for delivering measurable results? Our client, a rapidly growing midsize manufacturing company, is looking for a dynamic Director of Marketing to lead their marketing efforts and help take the company to the next level. Key Responsibilities: Develop and execute comprehensive marketing strategies that drive B2B growth and brand visibility. Lead and manage B2B digital marketing programs with a focus on delivering strong, measurable results. Oversee and collaborate on digital, content, and product marketing initiatives to ensure alignment with business objectives. Analyze data, conduct market research, and provide insights to identify growth opportunities. Partner with cross-functional teams to support business development, sales enablement, and customer engagement goals. What We're Looking For: A minimum of 8+ years of marketing experience, with at least 3 years of direct experience managing B2B digital marketing programs. Proven track record of consistently delivering strong, measurable results. Bachelor's degree in Business or Marketing (MBA preferred but not required). Exceptional proficiency with tools such as Excel, Word, PowerPoint, databases, and digital marketing platforms. Strong analytical and research skills, with the ability to interpret data and provide actionable recommendations. Why Join? This is an exciting opportunity to be part of a thriving organization where your expertise and leadership will have a significant impact on success. If you're ready to bring your strategic vision and digital marketing expertise to a growing team, we'd love to hear from you!

Onsite - Waukesha, WI Compensation and Benefits - $85,000-$90,000 plus full suite of benefits (health, dental, 401K, etc) About Stronghouse: Stronghouse is a private equity-backed and high-growth provider of residential, multifamily, and commercial roofing, siding, and windows solutions with a mandate to be the leading consolidator and strongest competitor in the roofing space. Stronghouse's strategy is to achieve outsized growth both organically and inorganically via completing acquisitions and partnering with great operators in our markets. Job Overview: We are seeking a skilled and results-driven Digital Marketing Manager to manage and optimize paid search campaigns (Google Ads, Bing) and paid social media campaigns across multiple platforms for all of our brands. The ideal candidate will have hands-on experience in paid search and social media advertising, with a strong ability to drive traffic, generate leads, and increase revenue through data-driven decision-making. This role will involve setting up, managing, and optimizing campaigns, monitoring performance, creating compelling ads, and ensuring all budgets are effectively utilized to achieve KPIs. Key Responsibilities: Plan, execute, and optimize paid search campaigns across Google Ads and Bing Ads to maximize performance. Manage paid social campaigns across platforms like Facebook, Instagram, TikTok, and others for all company brands to reach targeted audiences, drive engagement and achieve marketing goals. Collaborate with the content and design team to ensure ads align with brand messaging and campaign objectives. Manage and allocate budgets for both paid search and paid social campaigns, ensuring spend is optimized across all channels. Regularly track and report on key performance metrics (KPIs) including CPC, CPA, return on ad spend (ROAS), click-through rate (CTR), conversion rate, and others. Use analytics tools like Google Analytics, Google Ads, Bing Ads, Sprout Social and others to generate performance reports, conduct in-depth analysis and provide actionable insights and recommendations to improve results. Collaborate closely with other marketing team members (SEO, content, creative, etc.) to align on overarching marketing strategies. Stay abreast of the latest digital advertising trends, technologies, and best practices to contribute to the team's innovative approach to campaign management. Qualifications: Bachelor's Degree or equivalent in Marketing, Communications, Mathematics or a related discipline. 2-3+ years of hands-on experience managing paid search and paid social media campaigns. Strong understanding of digital advertising platforms, analytics tools and performance metrics. Proficiency in Google Ads, Bing Ads, Facebook Ad Manager, Sprout Social and other relevant tools (Google Ads & Google Analytics certifications are highly regarded). Experience in creating and optimizing ad creative, targeting and bidding strategies. Strong analytical skills with the ability to interpret data and drive decisions based on performance insights. Excellent communication, organizational, and project management skills. Ability to work independently and collaboratively in a fast-paced environment. Reasons to Join Organization: High-Growth, Dynamic Environment: Be part of a high-growth, acquisitive company where high achievers with ambitious career goals can thrive. Innovative Contributions: Take the lead in driving innovation and implement new strategies that enhance your role and the company's success. Career Growth: Benefit from numerous internal growth opportunities as the company continues to expand, providing a clear path for career advancement. Ambitious Goals: Join a company with aspirations and financial backing to achieve a $1+ billion valuation in the near term, positioning itself as the largest player in its vertical.

Major Responsibilities: Lead the development and execution of a comprehensive marketing, brand, and consumer experience strategy to strengthen the healthcare system's position in the marketplace. Collaborate with senior leadership, clinical teams, and academic stakeholders to ensure alignment with the system's purpose and commitments. Oversee the strategic planning process for marketing campaigns, ensuring they are data-driven, patient-centric, and support both short-term and long-term organizational goals. Develop and refine the organization's brand identity and positioning, ensuring consistency across all touchpoints, both internally and externally. Drive the creation of messaging that resonates with diverse consumer groups, including patients, caregivers, physicians, and other key stakeholders. Establish and maintain brand guidelines, ensuring adherence across all marketing channels, digital platforms, and communications materials. Lead efforts to understand and improve the end-to-end patient journey, with a focus on delivering exceptional experiences at every touchpoint. Partner with clinical and operational teams to implement initiatives that enhance patient satisfaction and engagement, from appointment scheduling through post-care follow-up. Utilize customer feedback and analytics to identify opportunities for continuous improvement in consumer experience. Oversee the creation and execution of multi-channel marketing campaigns, leveraging both traditional and digital media platforms to engage target audiences. Ensure the healthcare system's website and digital tools are optimized for patient engagement and brand consistency. Lead the development of compelling content that educates, informs, and inspires patients and prospective consumers. Collaborate with academic leadership to align marketing and brand strategies with the organization's educational and research goals. Develop marketing initiatives that showcase the healthcare system's clinical trials, medical breakthroughs, and collaborative research projects, enhancing the organization's academic credibility. Drive the visibility and promotion of educational programs to attract prospective students and professionals to the institution. Lead, mentor, and inspire a high-performing marketing, brand and consumer experience team. Foster a collaborative environment, promoting cross-functional teamwork to achieve organizational goals. Ensure teammates are continually developing their skills, staying ahead of industry trends, and embracing new technologies and approaches to marketing. Establish key performance indicators (KPIs) to measure the effectiveness and impact of marketing and consumer experience initiatives. Regularly report on campaign performance, brand health, and consumer engagement to executive leadership. Manage the marketing, brand and consumer experience budget effectively, ensuring optimal allocation of resources to drive strategic priorities. Responsible for understanding and adhering to the organizations Code of Ethical Conduct and for ensuring that personal actions, and the actions of employees supervised, comply with the policies, regulations and laws applicable to the organization. Licensure, Registration, and/or Certification Required: None Education Required: Master's Degree in business, marketing, communications, journalism, advertising, public relations and/or health care administration or related field. Experience Required: Typically requires 15 years of management experience in a large, complex, matrixed organization developing marketing, brand and high-stake public relations strategies to positively position the organization. Healthcare experience preferred. Knowledge, Skills & Abilities Required: Demonstrated ability to develop strategic and tactical plans to meet business objectives in a large, complex matrixed organization. Demonstrated knowledge of local, state and federal government and politics. Ability to successfully develop and deliver marketing and brand tactics that are well received by local, state and federal policy makers. Expertise in working directly with the top leader of an organization to develop and deliver on the organizational brand promise. Expertise in marketing plan development and successful implementation of strategic communication initiatives. Excellent presentation, analytical, organizational, interpersonal, and negotiating skills. Ability to understand the needs of a diverse population and a larger corporate structure. Demonstrated ability to effectively interact with internal and external strategic decision makers of all levels. Ability to handle multiple, conflicting, complex, simultaneous demands in geographically dispersed areas. Demonstrated ability to function effectively in situations involving high-level negotiations. Excellent project management skills. Physical Requirements and Working Conditions: This position requires travel, therefore, will be exposed to weather and road conditions. Operates all equipment necessary to perform the job. Exposed to a normal office environment. This job description indicates the general nature and level of work expected of the incumbent. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent. Incumbent may be required to perform other related duties. #J-18808-Ljbffr

Salary: 158-200k Benefits: medical, dental, vision & 401k. a performance bonus/variable incentive compensation Looking for a Director of Marketing, H&RE who will serve as the chief marketing advisor to the businesses and Executive Team. This is a global position that will have oversight to all marketing strategies and actions for all Hospitality properties. Responsibilities: The Director of Marketing, H&RE will develop, drive and oversee long-range strategic marketing plans for all properties while maintaining knowledge of shifting demographics and customer needs. This position will primarily focus on developing and driving the wellness focused businesses and events will overseeing Channel Managers and Market Analysts with focused areas of food & beverage, golf, spas, Destination St. Andrews, and retail/lodging/clubs. Qualifications: Bachelor's Degree in Marketing or related field. MBA/MS required or equivalent work experience. 10 or more years prior experience in Sales, Marketing, Channel Management, and/or Product Development with progressively more responsibility and a track record of results. Post graduate training in Marketing or Management is required. Previous supervisory or coaching experience required. At least 5 years' experience with P&L and/or budgeting is required. Possesses knowledge of all business processes affecting marketing results.

The purpose of the Director - Global Brand Marketing - Talent Solutions position is to lead brand & product marketing strategy, coordination, and alignment of the marketing planning and execution for the global Talent Solutions brand and Lines of Business. The position will provide brand direction and guidance on our Global Talent Solutions Marketing strategy. Internal stakeholders include the Global Brand Leadership team, who provide direction and ongoing input on key priorities. The role will report to and work in partnership with Global Marketing, to support the Center for Local and Local for World strategy and reflect the global Function structure across the organization. This role drives execution of marketing plans to support transformation of the TS brand, grow revenue and market share in alignment with the global brand strategy. Responsibilities Brand Marketing Strategy and Execution Design and execute a comprehensive brand marketing strategy to position Talent Solutions as a leader in the industry with key audiences which can include B2B (clients) and B2C (talent) globally. Lead the development and execution of global brand campaigns, ensuring alignment with the overall brand framework and adapting for priority markets. Manage all branding, positioning, and messaging to attract and engage clients and talent. Product marketing and Campaigns Design and implement global product marketing campaigns aligned with the brand framework to support business growth. Partner cross-functionally to develop and execute marketing programs that drive new client opportunities and achieve brand revenue growth objectives. Demand Generation and Lead Generation Develop and execute integrated marketing campaigns focused on generating high-quality leads key buying audience across priority markets. Design and implement targeted lead generation strategies leveraging paid media, SEO, SEM, email marketing, and social media to drive pipeline growth. Create and distribute content such as whitepapers, case studies, webinars, and blogs that attract and nurture potential clients and talent through the marketing funnel. Partner with sales teams to create alignment between marketing and sales efforts, ensuring seamless lead handoff and follow-up. Establish KPIs for lead generation campaigns and analyze performance to optimize strategies and improve conversion rates. Thought Leadership and Industry Expertise Act as a domain expert by monitoring key trends, anticipating market shifts, and propose new growth ideas, product offerings, and thought leadership initiatives. Collaborate with the Market Intelligence and Global Insights team to develop and execute thought leadership research and associated publications, enhancing brand positioning both internally and externally. Market Research and Competitive Analysis Coordinate market research priorities with Marketing Intelligence and Global Insights teams to identify strategic opportunities and inform marketing strategies. Monitor direct and indirect competitors to refine brand messaging and marketing strategies to drive unique differentiation globally. Event Marketing and Sponsorships Plan and execute virtual and in-person events, webinars, and industry events and conferences to generate leads and build brand awareness.Identify sponsorship opportunities that align with the brand's target audience and strategic objectives, maximizing lead generation impact. In- and cross-functional collaboration Participate in Global Marketing teams, fostering a collaborative, agile culture with other markets in priority countries, sharing best practices and scaled learnings. Qualifications Minimum 8 years of progressive marketing experience driving marketing planning and execution in the technology or human capital industry.Analytical: Proven ability to work through market, client and operational data to identify insights and potential opportunities, and clearly communicates to a diverse set of business stakeholders Digital: Awareness of digital marketing inbound and outbound strategies and demand gen (SEO, web, social media, etc). Global: Experience working in global environments with people located in different time zones and different cultures. The ability to take all perspectives into account and demonstrate leadership with influence and education. Brand: Experience working in similar Solutions / RPO / MSP / Outplacement / Talent Development & Management / industry MarTech: Technology, marketing and data analytics platform literacy and social media awareness. (e.g. CRM, marketing automation, analytics). Education: Bachelor's degree in marketing, business, IT or related field.Collaboration: Experience working for a mid-large sized global matrixed organization. This position is based in our Global Headquarters located in downtown Milwaukee. Employees can enjoy an onsite cafeteria, coffee shop and gym along with beautiful views of the Milwaukee river, Deer District, and historic downtown architecture. ManpowerGroup is proud to support a flexible working environment. Employees may work virtual some of the time depending on role (1-2 days per week). ManpowerGroup is proud to be an equal opportunity affirmative action workplace. We celebrate diversity and are committed to providing an inclusive environment for all employees. Qualified applicants will receive consideration for employment without regard to race, religion, creed, color, national origin, citizenship, marital status, pregnancy (including childbirth, lactation and related medical conditions), age, gender, gender identity or expression, sexual orientation, protected veteran status, political ideology, ancestry, the presence of any physical, sensory, or mental disabilities, or other legally protected status. A strong commitment is made by each employee and is necessary to ensure equal employment opportunity for all. ManpowerGroup is an inclusive workplace that will recruit, hire, train, and promote persons of all job titles, and ensure all other personnel actions are administered without regard to non-merit-based characteristics of individuals. Reasonable accommodation during the interview process can be provided. Contact *********************************** for assistance.

The luxury hospitality division of a major consumer brand is in search of a seasoned Marketing Executive to lead all aspects of digital and traditional marketing for multiple properties, including its 5-star flagship in the upper Midwest. This is a hands-on role, and the ideal candidate will be both a creative and analytical thinker, with a background that encompasses hotel and restaurant marketing, golf/recreation and spa. They will be able to work primarily with internal resources, with little reliance on outside vendor support. They must be able to conduct insightful market research to establish a marketing strategy that will effectively engage the target audience and develop a loyal community. They should be comfortable evaluating the marketing process and collaborate to critique and improve its outcomes. Responsibilities Identify target audiences, objectives and desired outcomes of marketing campaign Research and develop marketing strategy, and evaluate success strategy Develop content of marketing campaigns Stay up-to-date on current marketing trends Manage and allocate budget correctly Qualifications Bachelor's degree in marketing or related field 5+ years of relevant, senior-level experience MUST have a luxury hotel background, with experience at both corporate and property levels Must have managed budgets of up to $10M Previous leadership of a large team across all levels and functions (10+) Strong analytical, communication, time-management and creativity skills Strong ability to focus on customer/market and take initiative Experience with social media

Full-time Description Responsibilities: Marketing Material Development: Conduct market research and analysis to identify new opportunities and stay updated with industry trends to ensure Martinez Tool Company can continue to be in the forefront of the industry. Develop marketing strategies and plans to promote our products and increase brand awareness. Create engaging and innovative marketing materials, including brochures, catalogs, product descriptions, sales presentations while creating and refreshing a library of assets. Collaborate with the design team to ensure visually appealing and consistent branding across all marketing materials. Engage with brand end-users to implement feedback, design marketing initiatives, and grow brand awareness 2. Digital Content Creation: Develop and implement a content marketing strategy to drive traffic, engagement, and conversions. Manage and maintain our company website, ensuring it reflects the latest products, promotions, and brand messaging. Produce compelling written and visual content for various digital platforms, including social media, blogs, email newsletters, and online advertisements. Monitor and analyze the performance of digital campaigns and make data-driven recommendations for optimization. 3. Premium Customer Journey: Develop and implement customer service policies, procedures, and standards to enhance the overall customer experience. Provide exceptional customer service by promptly and professionally responding to customer inquiries and concerns related to orders, invoicing, claims, and warranties. Work closely with internal departments, such as sales and operations, to ensure smooth order processing and timely delivery. 4. 4. Collaboration and Reporting: Collaborate with cross-functional teams, including sales, product development, and operations, to align marketing efforts with business objectives. Coordinate with external agencies or vendors for marketing initiatives, if required. Track and report on marketing campaign performance, customer service metrics, and customer feedback to measure the effectiveness of strategies and identify areas for improvement. Requirements Requirements: Bachelor's degree in marketing, Business Administration, or a related field. A relevant master's degree is a plus. Proven experience in online marketing, digital content creation, and customer service management. Excellent written and verbal communication skills, with the ability to create compelling and engaging content. Strong knowledge of digital marketing platforms, tools, and techniques. Proficient in using content management systems (CMS), social media management tools, and email marketing software. This includes experience with Instagram, TikTok, Twitter, Facebook, YouTube, and emerging social media platforms. Ability to work collaboratively in a team environment and build positive relationships with internal and external stakeholders. Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously and meet deadlines. Proficiency in data analysis and reporting tools to track campaignperformance and customer satisfaction metrics. Some travel may be required. Joining Martinez Tool Company as a Marketing and Customer Journey Manager offers an exciting opportunity to contribute to the growth and success of a leading brand in the industry. If you are a self-motivated and customer-centric professional with a passion for marketing and providing outstanding customer service, we would love to hear from you

We are Generac, a leading energy technology company committed to powering a smarter world. Over the 60 plus years of Generac's history, we've been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries. The Senior Brand Marketing Manager at Generac will be a key player on the Residential Marketing Team, focusing on enhancing the Generac brand's reputation among homeowners to drive demand for residential products. This role involves executing strategic marketing plans aimed at increasing brand awareness and engagement, particularly for Generac Residential Products. Additionally, the Senior Brand Marketing Manager will be responsible for implementing Generac's paid media strategy for Home Standby Power in collaboration with the Marketing Director. Major Responsibilities: Establish & Execute Brand Marketing Strategies: Analyze consumer research, market trends and business performance to develop and optimize brand marketing plans. Define and execute targeted marketing plans that drive brand awareness & engagement. Identify, develop and execute demand-driving strategic partnerships Test, Learn & Scale new approaches to marketing our brand to homeowner Optimize Paid Media Strategies: Leverage data & insights to optimize media strategies. Partner with internal teams such as Analytics & Insights, Digital Engagement and external media agencies to ensure consistent execution and measurement of results. Develop & Optimize Brand Content: Collaborate with creative, website and digital marketing teams to develop and deploy engaging brand content. Evaluate and optimize brand marketing content, including advertising, digital assets, and sales enablement materials. Team Leadership: Designs and directs the work of the team. Selects, coaches, and develops staff. Sets clear expectations to inspire and motivate the team. Manages performance by recognizing achievement, providing feedback, and administering progressive discipline when necessary. Minimum Qualifications: Bachelor's degree in marketing, Business, or a related field 5-10 years' work experience with proven capabilities in brand marketing, including experience with paid media 2 years of management level experience Preferred Qualifications: Masters in Business Administration Knowledge, Skills and Abilities: Strong analytical skills with the ability to interpret data and market trends Excellent written and verbal communication skills Ability to collaborate effectively with cross-functional teams In-depth understanding of marketing principles, industry trends, and best practices Results-oriented with the ability to thrive in a fast-paced environment Physical Demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk. On occasion the incumbent may be required to stoop, bend or reach above the shoulders. The employee must occasionally lift up to 25 - 50 pounds. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting, close vision and ability to adjust focus. Occasional travel. “We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.”

CNH Industrial is a world-class equipment and services company dedicated to advancing the noble work of agriculture and construction workers. Driven by our shared purpose of Breaking New Ground, we are passionate about bringing Innovation, Sustainability, and Productivity to all that we do. As a truly global company, CNH Industrial's 37,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world through our core brands: Case IH, STEYR, New Holland Agriculture, CASE, and New Holland Construction. We are seeking a passionate and strategic communicator to join the Case IH team as Marketing Communication Manager - Brand and Precision Technology. This role is responsible for understanding and utilizing an omnichannel approach to drive demand for Case IH products, technologies and solutions in the agriculture market. The Marketing Communication Manager will lead, build, implement and evaluate marketing communication plans to drive awareness and adoption of Case IH Precision Technology solutions. In this role, you will work collaboratively with product marketing teams and agency partners to develop strategic marketing plans and ensure tactical execution of timely and effective communication to key audiences including customers, prospects, Case IH dealers and employees. Responsibilities Develop and implement integrated marketing, branding and promotional campaigns to drive awareness and demand for Case IH precision technology solutions and related portfolio of products. Work cross-functionally with marketing team to integrate precision technology into brand and product campaigns. Responsible for the development, reviews and approvals of product positioning, message pillars and content supporting precision technology segment. Build high-quality, engaging content (including collateral materials, creative assets and other sales support materials) supporting precision technology offering. Partner with marketing agency and partners to develop campaign briefs, timelines and KPIs. Ensure quality, message and voice consistency across marketing communications Provide strategic marketing mentorship and communication support for product launches, training programs, sales support and portfolio initiatives. Continually supervise and evaluate campaign metrics, market research and voice of customer insights to evolve and improve communications. Regularly report on campaign performance, scorecard metrics and insights providing data-driven recommendations for campaign optimization Use audience segmentation strategy to drive lead generation and conversion Identify opportunities to improve processes and workflows Learn and leverage e-platforms and digital tools for efficient collaboration between internal and external stakeholders. Support on-site product and brand activations at events, tradeshows, trainings, meetings and more. Generate compelling brand stories, content and thought-leadership opportunities for internal and external audiences. Assist with management of brand partnerships and sponsorship initiatives. Build relationships as key brand contact for industry partners. Qualifications Bachelor's degree or equivalent experience in Marketing, Communications, Public Relations or similar At least six (6) years' experience crafting, driving and evaluating integrated marketing communications plans The ideal candidate will have: A strong background in content creation and integrated marketing. Understanding of industry trends, marketing best practices and performance metrics Excellent verbal and written communication skills; detail-oriented Creative thinker Experience with brand guidelines and trademark compliance. Baseline understanding of digital media, SEO, SEM, CRM, marketing automation, customer journey mapping. Excellent project management experience working in a fast-paced environment. Desire to work cross-functionally as a team player. A passion for the agriculture industry. Company Benefits CNH Industrial offers a wide variety of benefits that not only encourages wellness and preventive care, but we also provide the right tools and programs to help you achieve it. Our benefits package includes medical, dental, vision, disability, and life insurance. Our industry leading 401k will support you in meeting your retirement objectives. Additional benefits include paid parental leave, flexible work policies, opportunities for self-development and paid leave for specific activities. Click here for more information! The annual salary for this role is $96,000 - $128,000 plus any applicable bonus (Actual salaries will vary and will be based on various factors, such as skill, experience and qualification for the role.) EEO US applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Applicants can learn more about their rights by viewing the federal “EEO is the Law” poster here. CNH Industrial participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. You can view additional information here. If you need reasonable accommodation with the application process, please contact us at ***************************. Canada applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, colour, religion, sex, sexual orientation, gender identity, nationality, place of origin, disability, marital status, family status, age, or any other ground prohibited by applicable provincial human rights legislation.

You and Northwestern Mutual. We believe relationships are built on trust. That our lives and our work matter. And we're much stronger together than we are apart. These beliefs launched our company nearly 160 years ago. Today, they're just a few of the reasons why people choose to build careers at Northwestern Mutual. Our business is about helping people secure their financial futures, and that starts with putting people first - our clients, our employees and our field representatives. Northwestern Mutual is known for financial strength. We're strong, innovative and growing. Come grow with us. Job Description At Northwestern Mutual, we believe relationships are built on trust. That our lives and our work matter. These beliefs launched our company nearly 160 years ago. Today, they're just a few of the reasons why people choose to build careers at Northwestern Mutual. We're strong and growing. In a company with such a long and storied history, this may be the most exciting and important time to be a part of Northwestern Mutual. We're strong, innovative and growing. We invest in our people. We provide opportunities for employees to grow themselves, their career and in turn, our business. We care. We make a positive difference in our communities. Nationally, thousands have benefitted from our support of research and programs to fight childhood cancer. Each year, our Foundation, employees and financial representatives donate time, talent and financial support to causes they're passionate about. We are an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or status as a protected veteran, or any other characteristic protected by law. Position Summary: As part of our growing Client Experience team, you will play a key role in defining and delivering outstanding communications that create a distinctive client experience. You will drive improvements to client communication content and omnichannel delivery (print, email, web, etc) for assigned projects or experiences such as billing and annual policy statement modernization, client notifications and confirmations, and servicing correspondence. Key Accountabilities: Partner/consult with business areas on delivering distinct client experiences Manage development of communications (copy/design) Oversee creation and maintenance of client communication experience journey maps Develop and execute roadmap for implementing communication improvements that address client pain points and unmet needs across delivery channels Direct project research (e.g. use case definition, explaining and clarifying business process, impact to people and processes, etc) Develop business requirements and define budget needs for assigned projects Manage implementation, including support teams Identify impact metrics and interpret reported analytics Bring Your Best! What this role needs: Bachelor's degree with an emphasis in marketing/communications, Business or related field 6+ years of experience/knowledge of marketing and communication operations/processes to include analysis, design, documentation, and production using industry best practices and standards Attention to detail and ability to manage cross-functional client experience communication initiatives. Strong understanding and proven experience managing omnichannel projects that include email marketing, web, mobile and print components. Experience with messaging matrixes and demonstrated understanding of how to unify messaging across a series of independent documents to enhance end-to-end client experience Strong project management skills with ability to deliver projects on time, within budget and at required level of quality Demonstrated ability to solve complex problems using in-depth analysis and best practices to develop new perspectives on existing solutions or create new, inventive and enduring solutions. Ability to negotiate, influence, and build credibility and strong partnerships in matrixed organization across business functions and levels Excellent communication skills for internal collaboration and development of client communications. Change agent dedicated to continuous learning and improvement and comfortable in ambiguous situations where roles are not always clearly defined. Knowledge and experience in financial services industry is preferred. Req ID: 16121 Position Type: Regular Full Time Education Experience: Bachelor's Required Employment Experience: 6-8 years Licenses/Certifications: FLSA Status: Exempt Posting Date: 08/02/2017

About Client: They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!! Job Title: Marketing Analytics Manager Job Level: Mid - Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.

The Business Line Marketing Senior Manager is responsible for developing and implementing integrated marketing programs, processes, and communications for specific business lines or firm-wide service solutions of BDO USA. Under the direction of Business Line Marketing Leadership, the Business Line Marketing Senior Manager- works closely with Business Line and Marketing leadership and practice leaders to develop and execute marketing strategies and campaigns for business lines or specific firm-wide service solutions. This position will also serve as a key role in the overall solution design process in addition to the development of solution GTM strategies. This role will have a focus on one or more of BDO's key business lines within Advisory, Tax and Assurance. The Business Line Marketing Senior Manager is responsible for maximizing market and client share, and client satisfaction through effective integrated marketing aligned with the firm's strategic priorities as well as brand, business line, industry and geographic programs, market plans, and objectives. Job Duties: General Serves as a strategic partner to business line and business development leaders; drives development of integrated marketing plans and strategies for business lines or firm-wide service solutions that will deliver on business goals and objectives Collaborates with other marketing teams to manage business line or solution development and execution from a marketing perspective Focuses on integrated marketing campaigns featuring full-funnel content that drives prospects through the buyer's journey Other programs include organic/paid social and search, digital campaigns, account-based marketing (ABM), events, webinars, and website copy for business lines or specific solutions Creates messaging architecture for buyer groups and identifies messaging platform and value proposition for services and solutions; aligns buyer personas and client pain points to services and solutions with an audience-first approach Shares best practices and has a thirst for learning best-in-class marketing practices Analyzes ROI of marketing programs including leads, pipeline and revenue and uses metrics to optimize marketing strategies and evolve programming Supports relationships with external integrated marketing partners including media relations, event support, advertising, agency partners, and other vendors Travels as needed Event management Provides direction, management, coordination, support, and follow up in the execution of business line related events, sponsorships, and speaking engagements including, but not limited to conferences, seminars, trade shows, regional events, and roundtables that are specific to business lines or firm-wide service solutions Works with the Events team to ensure all deadlines are met, and that we are taking advantage of all sponsorship opportunities Plans and manages event budgets Collaborates with Training and Development in planning CPE-qualified events for clients and prospects according to the National Association of State Boards of Accountancy (NASBA) specific process and guidelines Manages follow-up plan to maximize ROI from events, developing and managing lists, etc. Content and materials development Develops digitally driven content marketing strategy and approach for specific business lines or firm-wide service solutions, collaborating with marketing teams and practice leaders across Advisory, Tax, Assurance and Industry Develops, reviews, and edits marketing content and materials across all media to ensure they reflect targeted, on brand messaging; manages review process with marketing and client service professionals as well as appropriate compliance reviews Consults with relevant subject matter experts and stakeholders on marketing messages, materials, or tactics to achieve business objectives Creates new content when needed for integrated campaigns, marketing and event materials and other communications Campaign development and management Works with business line leaders to develop business line or solution-oriented marketing campaigns and programs that align with business objectives Collaborate with the digital/automation, email, web, and social teams to execute digital campaigns and content Contributes and shares best practices across the firm Supervisory Responsibilities Supervises marketing staff, as needed Serves as coach/mentor, supporting the career development of marketing professionals and peers across the firm as needed Develops performance goals for direct reports with input from business line marketing leadership as needed Conducts annual performance reviews for direct reports with input from business line marketing leadership Discusses staffing recommendations (hires, terminations) with the business line marketing leader and participates in the interview process as needed Other duties as required Qualifications, Knowledge, Skills and Abilities: Education: Bachelor's degree, required; focus in Marketing, Communications, English, Journalism, or Business Administration, preferred Experience: Seven (7) or more years of marketing, communications or event management experienced, required Experience managing marketing professionals, preferred Experience working in the accounting, financial consulting, business advisory, and/or professional services industries, preferred Experience working at one of the Big Four or a national / regional accounting firm, preferred License/certifications: N/A Software: Proficient in the use of Microsoft Office Suite, required Microsoft Dynamics CRM experience, preferred Language: N/A Other Knowledge, Skills, and Abilities: Advanced knowledge in the development, management, and execution of content and integrated marketing processes including marketing strategy and development Proven success in the management of integrated marketing programs and discrete marketing projects Ability to thoughtfully and positively influence, lead, marshal resources, and manage change in a matrix environment Strong business acumen with an ability to understand and communicate BDO's business, marketplace, and value proposition Knowledge of contact management software including updating, maintenance, and list generation Excellent verbal and written communication, as well as the ability to present and facilitate Ability to work in a deadline-driven environment while handling multiple projects simultaneously and managing process and service providers to accomplish desired results Consultative approach to working with marketing and client service professionals at all levels, including leadership Exceptional project management and organizational skills, including the ability to effectively manage to and monitor marketing budgets Strong interpersonal and client service skills Knowledge of production processes for print, internet, and web-based materials Knowledge of event processes including pre- and post- event marketing Driven self-starter with a proactive approach to serving professionals at all levels Knowledge of marketing strategies and tactics and their application in a professional services organization Demonstration of high level of understanding and application of principles and practices of program management with minimal supervision Some travel may be required Individual salaries that are offered to a candidate are determined after consideration of numerous factors including but not limited to the candidate's qualifications, experience, skills, and geography. National Range: $107,000 - $120,000 California Range: $107,000 - $130,000 Maryland Range: $107,000 - $120,000 NYC/Long Island/Westchester Range: $107,000 - $130,000

Join the Global MR Marketing organization and make an impact on our commercial teams, customers, and colleagues every day. As a Senior Global Clinical Marketing Manager, you will be a vital MR clinical expert, and indirectly lead a team and the develop clinical evidence to support product and business strategies that grow the GE HealthCare MR franchise. GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world. Job Description Roles and Responsibilities * You will support the creation of the strategy for, and execute the development of new evidence that supports MR product value propositions as a team leader * You will indirectly manage a team of other clinical marketers who build and maintain world class clinical evidence for all GE HealthCare MR products. * You will serve as a resource for global GE HealthCare MR teams, coaching others to achieve excellent image quality and commercial marketing collaterals across all GE HealthCare MR products. * You will have the experience and judgement to work with limited supervision on a variety of assigned tasks, synthesizing inputs from internal and external sources. These tasks may include new products, projects, initiatives, campaigns, processes or other customers. * You will follow applicable GE HealthCare QMS and Compliance procedures while undertaking both Non-Research and Research scanning. * You will follow all applicable QMS Procedures and Policies governing the assigned work areas. Required Qualifications * Minimum of 10 years' experience as MR Technologist in a clinical, product development or clinical sales setting. * Demonstrated ability to lead and develop others through technical projects and deliverables. * Expert level knowledge on the clinical use of GE HealthCare MR & Advanced Visualization software and systems, including current knowledge of the operation and use of GE HealthCare MR systems. * Familiarity with competitive products. * Demonstrated knowledge of globally diverse customer workflows and practices. * Bachelor's degree in a technical or Clinical field with 10 years' experience in MR technology or Clinical MR or High School Diploma with 14 years' experience in Sales, Marketing or Clinical MR. * Demonstrated and recognized customer executive presence and ability to deliver information effectively while maintaining commercial integrity. * Demonstrated ability to educate others in complex topics, including MR technology and product features. * Be on-site at the MR Headquarters in Waukesha, Wisconsin no less than 3 days per week. Desired Characteristics * Post-baccalaureate degree (Master's or Doctorate) in Physics, Medical Physics, Biomedical Engineering, MR Imaging or related field. * Experience with GE HealthCare Engineering Product Design Methodology (PRD) and Commercialization (NCA) processes. * Direct Commercial (Sales) experience in a Medical Imaging setting. * Strong oral and written communication skills. Demonstrated ability to analyze and resolve problems. Ability to document, plan, market, and execute programs. Established project management skills. * Ability to speak multiple languages with professional and clinical proficiency. GE HealthCare is an Equal Opportunity Employer where inclusion matters. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you'd expect from an organization with global strength and scale, and you'll be surrounded by career opportunities in a culture that fosters care, collaboration and support. #LI-HYBRID GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable). While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees. Relocation Assistance Provided: Yes

SummaryThe Global Marketing Director - Photon-Counting CT (PCCT) will lead market strategy, competitive positioning, and commercial execution for PCCT solutions. This role involves tracking market share, pricing, and customer insights, aligning technology trends with clinical needs, and driving product adoption and differentiation. Responsibilities include portfolio strategy, product positioning, KOL engagement, and global launch planning. The ideal candidate has 8+ years in medical imaging marketing, strong leadership and analytical skills, and expertise in CT technologies. This is a high-impact role shaping the future of next-generation PCCT imaging at GE Healthcare.Job DescriptionEssential Responsibilities: The Global Marketing Director - Photon-Counting CT (PCCT) is responsible for driving market leadership in the rapidly evolving PCCT segment, ensuring strong business performance by tracking market share, pricing strategies, and Net Promoter Score (NPS) while identifying opportunities to enhance these key metrics. Align market insights with technological advancements in photon-counting CT, competitive intelligence, and evolving clinical demands to guide Product Management in roadmap decisions, ensuring the voice of the customer (VOC) is central to innovation. Develop and execute a global PCCT portfolio strategy, including product positioning, competitive differentiation, and portfolio optimization to drive market penetration and customer adoption. Conduct clinical and industry trend analysis, competitive intelligence, and win/loss tracking to identify PCCT growth strategies across diverse healthcare environments, including academic centers, research institutions, and high-end clinical practices. Quantify and prioritize market opportunities for PCCT, assessing adoption barriers, pricing sensitivity, and reimbursement trends. Define and optimize product introduction and enhancement strategies, ensuring a strong competitive edge against spectral CT, conventional dual-energy solutions, and alternative emerging technologies. Establish budgetary requirements and execution plans to ensure successful commercialization and go-to-market success for PCCT. Drive research initiatives to assess customer needs, workflow impact, and economic benefits of PCCT, uncovering unmet needs to inform innovation and commercial strategy. Evaluate market risks, including regulatory hurdles, reimbursement shifts, and competitive responses, and develop mitigation strategies to sustain leadership in PCCT adoption. Work closely with Regional Product Marketing, Engineering, and Global Design teams to influence the PCCT product roadmap, ensuring alignment with market demands, clinical applications, and operational workflows. Develop and implement customer loyalty and retention programs for PCCT users, ensuring high satisfaction and continued share of wallet growth. Collaborate with Product Management and Market Insights teams to define a comprehensive evidence-generation strategy supporting both new product introductions (NPI) and installed base optimization. Establish brand positioning, value propositions, and competitive claims for PCCT, ensuring compelling differentiation from conventional CT and dual-energy CT solutions. Engage with professional societies, academic institutions, and advocacy groups to identify Key Opinion Leaders (KOLs) and drive awareness of PCCT's clinical and economic benefits. Support regional KOL development and clinical partnerships to build a strong reference site network for PCCT adoption. Lead the global launch of PCCT solutions, including segmentation strategies, pricing models, commercialization plans, and advocacy-building efforts, in coordination with Regional Product Marketing. Develop marketing assets, sales enablement tools, and training programs to accelerate PCCT market education and adoption. Enhance the customer experience for PCCT users, ensuring seamless integration, optimized workflow, and continued clinical success. Utilize NPI Commercial Activation rigor to execute a global PCCT marketing strategy, driving order growth, market expansion, and competitive advantage. Align regional marketing strategies with the global vision, ensuring effective execution across diverse healthcare ecosystems. Partner with Public Relations and Marketing Communications to develop a PCCT-focused communication strategy, highlighting breakthrough innovations, clinical impact, and customer success stories. Manage marketing budgets and execution timelines, ensuring timely program implementation to achieve commercial objectives. Qualifications/Requirements: Bachelor's Degree in Marketing, Business Administration, Biomedical Engineering, or a related field. 8+ years experience in marketing, product management, or business development within medical imaging, computed tomography, or healthcare technology. Proven ability to develop and execute market growth strategies, particularly in high-tech and emerging medical imaging segments. Strong analytical skills, with experience in market forecasting, pricing strategy, and competitive positioning. Leadership and influence skills to drive alignment across cross-functional teams and regional markets. Exceptional communication and presentation skills, with the ability to engage stakeholders ranging from R&D teams to C-suite executives and clinical leaders. Deep understanding of Computed Tomography (CT), with a preference for experience in spectral imaging, dual-energy CT, or photon-counting CT technologies. Desired Characteristics: MBA or Master's Degree in Marketing, Business, or Healthcare-related field. 10+ years' experience in medical imaging marketing, with a track record of success in launching new imaging technologies. Expertise in clinical workflow, radiology economics, and adoption barriers for high-end imaging solutions. Experience leading global product launches, market entry strategies, and brand development in healthcare. Strong knowledge of regulatory, reimbursement, and clinical evidence-generation strategies for advanced imaging solutions. Proven ability to influence and collaborate with global teams, including R&D, sales, product management, and medical affairs. Why This Role? This position provides a unique opportunity to lead GE Healthcare's strategy in the Photon-Counting CT (PCCT) space, shaping the future of next-generation CT imaging. By driving innovation, commercial excellence, and strategic market positioning, the Global Marketing Director - PCCT will play a pivotal role in accelerating PCCT adoption, expanding market share, and delivering breakthrough imaging solutions to healthcare providers worldwide. Additional Information GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable). While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees. Relocation Assistance Provided: No

C2 client, a private equity-backed and high-growth provider of residential, multifamily, and commercial roofing, siding, and windows solutions, is seeking a skilled and results-driven Digital Marketing Manager to manage and optimize for both paid search campaigns (Google Ads, Bing) and paid social media campaigns across multiple platforms for all of their brands. The ideal candidate will have hands-on experience in paid search and social media advertising, with a strong ability to drive traffic, generate leads, and increase revenue through data-driven decision-making. This role will involve setting up, managing, and optimizing campaigns, monitoring performance, creating compelling ads, and ensuring all budgets are effectively utilized to achieve KPIs. Start Date: As soon as they find the right person Duration: Full-time, Direct Hire Location: Onsite in Waukesha, WI Compensation: $85,000-$90,000 plus full suite of benefits (health, dental, 401K, etc.) Reasons to Join this Organization: High-Growth, Dynamic Environment: Be part of a high-growth, acquisitive company where high achievers with ambitious career goals can thrive Innovative Contributions: Take the lead in driving innovation and implement new strategies that enhance your role and the company's success Career Growth: Benefit from numerous internal growth opportunities as the company continues to expand, providing a clear path for career advancement Ambitious Goals: Join a company with aspirations and financial backing to achieve a $1+ billion valuation in the near term, positioning itself as the largest player in its vertical Key Responsibilities: Plan, execute, and optimize paid search campaigns across Google Ads and Bing Ads to maximize performance Manage paid social campaigns across platforms like Facebook, Instagram, TikTok, and others for all company brands to reach targeted audiences, drive engagement and achieve marketing goals Collaborate with the content and design team to ensure ads align with brand messaging and campaign objectives Manage and allocate budgets for both paid search and paid social campaigns, ensuring spend is optimized across all channel Regularly track and report on key performance metrics (KPIs) including CPC, CPA, return on ad spend (ROAS), click-through rate (CTR), conversion rate, and others Use analytics tools like Google Analytics, Google Ads, Bing Ads, Sprout Social and others to generate performance reports, conduct in-depth analysis and provide actionable insights and recommendations to improve results Collaborate closely with other marketing team members (SEO, content, creative, etc.) to align on overarching marketing strategies Stay abreast of the latest digital advertising trends, technologies, and best practices to contribute to the team's innovative approach to campaign management Qualifications: Bachelor's Degree or equivalent in Marketing, Communications, Mathematics or a related discipline 2-3+ years of hands-on experience managing paid search and paid social media campaigns Strong understanding of digital advertising platforms, analytics tools and performance metrics Proficiency in Google Ads, Bing Ads, Facebook Ad Manager, Sprout Social and other relevant tools (Google Ads & Google Analytics certifications are highly regarded) Experience in creating and optimizing ad creative, targeting and bidding strategies Strong analytical skills with the ability to interpret data and drive decisions based on performance insights Excellent communication, organizational, and project management skills Ability to work independently and collaboratively in a fast-paced environment Not your type of gig, but know someone who would be interested? Refer a qualified candidate, and if they get the job, you get a signing bonus! (Make sure they mention your name as their referral source so you get your well-deserved credit!) All candidates must be located and authorized to work in the United States. C2 does not sponsor work visas. No C2C.

CNH Industrial is a world-class equipment and services company dedicated to advancing the noble work of agriculture and construction workers. Driven by our shared purpose of Breaking New Ground, we are passionate about bringing Innovation, Sustainability, and Productivity to all that we do. As a truly global company, CNH Industrial's 37,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world through our core brands: Case IH, STEYR, New Holland Agriculture, CASE, and New Holland Construction. We are seeking a passionate and strategic communicator to join the Case IH team as Marketing Communication Manager - Brand and Precision Technology. This role is responsible for understanding and utilizing an omnichannel approach to drive demand for Case IH products, technologies and solutions in the agriculture market. The Marketing Communication Manager will lead, build, implement and evaluate marketing communication plans to drive awareness and adoption of Case IH Precision Technology solutions. In this role, you will work collaboratively with product marketing teams and agency partners to develop strategic marketing plans and ensure tactical execution of timely and effective communication to key audiences including customers, prospects, Case IH dealers and employees. * Develop and implement integrated marketing, branding and promotional campaigns to drive awareness and demand for Case IH precision technology solutions and related portfolio of products. * Work cross-functionally with marketing team to integrate precision technology into brand and product campaigns. * Responsible for the development, reviews and approvals of product positioning, message pillars and content supporting precision technology segment. * Build high-quality, engaging content (including collateral materials, creative assets and other sales support materials) supporting precision technology offering. * Partner with marketing agency and partners to develop campaign briefs, timelines and KPIs. * Ensure quality, message and voice consistency across marketing communications * Provide strategic marketing mentorship and communication support for product launches, training programs, sales support and portfolio initiatives. * Continually supervise and evaluate campaign metrics, market research and voice of customer insights to evolve and improve communications. * Regularly report on campaign performance, scorecard metrics and insights providing data-driven recommendations for campaign optimization * Use audience segmentation strategy to drive lead generation and conversion * Identify opportunities to improve processes and workflows * Learn and leverage e-platforms and digital tools for efficient collaboration between internal and external stakeholders. * Support on-site product and brand activations at events, tradeshows, trainings, meetings and more. * Generate compelling brand stories, content and thought-leadership opportunities for internal and external audiences. * Assist with management of brand partnerships and sponsorship initiatives. * Build relationships as key brand contact for industry partners. * Bachelor's degree or equivalent experience in Marketing, Communications, Public Relations or similar * At least six (6) years' experience crafting, driving and evaluating integrated marketing communications plans The ideal candidate will have: * A strong background in content creation and integrated marketing. * Understanding of industry trends, marketing best practices and performance metrics * Excellent verbal and written communication skills; detail-oriented * Creative thinker * Experience with brand guidelines and trademark compliance. * Baseline understanding of digital media, SEO, SEM, CRM, marketing automation, customer journey mapping. * Excellent project management experience working in a fast-paced environment. * Desire to work cross-functionally as a team player. * A passion for the agriculture industry. CNH Industrial offers a wide variety of benefits that not only encourages wellness and preventive care, but we also provide the right tools and programs to help you achieve it. Our benefits package includes medical, dental, vision, disability, and life insurance. Our industry leading 401k will support you in meeting your retirement objectives. Additional benefits include paid parental leave, flexible work policies, opportunities for self-development and paid leave for specific activities. Click here for more information! The annual salary for this role is $96,000 - $128,000 plus any applicable bonus (Actual salaries will vary and will be based on various factors, such as skill, experience and qualification for the role.) US applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Applicants can learn more about their rights by viewing the federal "EEO is the Law" poster here. CNH Industrial participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. You can view additional information here. If you need reasonable accommodation with the application process, please contact us at ***************************. Canada applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, colour, religion, sex, sexual orientation, gender identity, nationality, place of origin, disability, marital status, family status, age, or any other ground prohibited by applicable provincial human rights legislation.

The Global Marketing Director - Photon-Counting CT (PCCT) will lead market strategy, competitive positioning, and commercial execution for PCCT solutions. This role involves tracking market share, pricing, and customer insights, aligning technology trends with clinical needs, and driving product adoption and differentiation. Responsibilities include portfolio strategy, product positioning, KOL engagement, and global launch planning. The ideal candidate has 8+ years in medical imaging marketing, strong leadership and analytical skills, and expertise in CT technologies. This is a high-impact role shaping the future of next-generation PCCT imaging at GE Healthcare. Job Description Essential Responsibilities: The Global Marketing Director - Photon-Counting CT (PCCT) is responsible for driving market leadership in the rapidly evolving PCCT segment, ensuring strong business performance by tracking market share, pricing strategies, and Net Promoter Score (NPS) while identifying opportunities to enhance these key metrics. * Align market insights with technological advancements in photon-counting CT, competitive intelligence, and evolving clinical demands to guide Product Management in roadmap decisions, ensuring the voice of the customer (VOC) is central to innovation. * Develop and execute a global PCCT portfolio strategy, including product positioning, competitive differentiation, and portfolio optimization to drive market penetration and customer adoption. * Conduct clinical and industry trend analysis, competitive intelligence, and win/loss tracking to identify PCCT growth strategies across diverse healthcare environments, including academic centers, research institutions, and high-end clinical practices. * Quantify and prioritize market opportunities for PCCT, assessing adoption barriers, pricing sensitivity, and reimbursement trends. * Define and optimize product introduction and enhancement strategies, ensuring a strong competitive edge against spectral CT, conventional dual-energy solutions, and alternative emerging technologies. * Establish budgetary requirements and execution plans to ensure successful commercialization and go-to-market success for PCCT. * Drive research initiatives to assess customer needs, workflow impact, and economic benefits of PCCT, uncovering unmet needs to inform innovation and commercial strategy. * Evaluate market risks, including regulatory hurdles, reimbursement shifts, and competitive responses, and develop mitigation strategies to sustain leadership in PCCT adoption. * Work closely with Regional Product Marketing, Engineering, and Global Design teams to influence the PCCT product roadmap, ensuring alignment with market demands, clinical applications, and operational workflows. * Develop and implement customer loyalty and retention programs for PCCT users, ensuring high satisfaction and continued share of wallet growth. * Collaborate with Product Management and Market Insights teams to define a comprehensive evidence-generation strategy supporting both new product introductions (NPI) and installed base optimization. * Establish brand positioning, value propositions, and competitive claims for PCCT, ensuring compelling differentiation from conventional CT and dual-energy CT solutions. * Engage with professional societies, academic institutions, and advocacy groups to identify Key Opinion Leaders (KOLs) and drive awareness of PCCT's clinical and economic benefits. * Support regional KOL development and clinical partnerships to build a strong reference site network for PCCT adoption. * Lead the global launch of PCCT solutions, including segmentation strategies, pricing models, commercialization plans, and advocacy-building efforts, in coordination with Regional Product Marketing. * Develop marketing assets, sales enablement tools, and training programs to accelerate PCCT market education and adoption. * Enhance the customer experience for PCCT users, ensuring seamless integration, optimized workflow, and continued clinical success. * Utilize NPI Commercial Activation rigor to execute a global PCCT marketing strategy, driving order growth, market expansion, and competitive advantage. * Align regional marketing strategies with the global vision, ensuring effective execution across diverse healthcare ecosystems. * Partner with Public Relations and Marketing Communications to develop a PCCT-focused communication strategy, highlighting breakthrough innovations, clinical impact, and customer success stories. * Manage marketing budgets and execution timelines, ensuring timely program implementation to achieve commercial objectives. Qualifications/Requirements: * Bachelor's Degree in Marketing, Business Administration, Biomedical Engineering, or a related field. * 8+ years experience in marketing, product management, or business development within medical imaging, computed tomography, or healthcare technology. * Proven ability to develop and execute market growth strategies, particularly in high-tech and emerging medical imaging segments. * Strong analytical skills, with experience in market forecasting, pricing strategy, and competitive positioning. * Leadership and influence skills to drive alignment across cross-functional teams and regional markets. * Exceptional communication and presentation skills, with the ability to engage stakeholders ranging from R&D teams to C-suite executives and clinical leaders. * Deep understanding of Computed Tomography (CT), with a preference for experience in spectral imaging, dual-energy CT, or photon-counting CT technologies. Desired Characteristics: * MBA or Master's Degree in Marketing, Business, or Healthcare-related field. * 10+ years' experience in medical imaging marketing, with a track record of success in launching new imaging technologies. * Expertise in clinical workflow, radiology economics, and adoption barriers for high-end imaging solutions. * Experience leading global product launches, market entry strategies, and brand development in healthcare. * Strong knowledge of regulatory, reimbursement, and clinical evidence-generation strategies for advanced imaging solutions. * Proven ability to influence and collaborate with global teams, including R&D, sales, product management, and medical affairs. Why This Role? This position provides a unique opportunity to lead GE Healthcare's strategy in the Photon-Counting CT (PCCT) space, shaping the future of next-generation CT imaging. By driving innovation, commercial excellence, and strategic market positioning, the Global Marketing Director - PCCT will play a pivotal role in accelerating PCCT adoption, expanding market share, and delivering breakthrough imaging solutions to healthcare providers worldwide. Additional Information GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable). While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees. Relocation Assistance Provided: No

SummaryJoin the Global MR Marketing organization and make an impact on our commercial teams, customers, and colleagues every day. As a Senior Global Clinical Marketing Manager, you will be a vital MR clinical expert, and indirectly lead a team and the develop clinical evidence to support product and business strategies that grow the GE HealthCare MR franchise. GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.Job DescriptionRoles and Responsibilities You will support the creation of the strategy for, and execute the development of new evidence that supports MR product value propositions as a team leader You will indirectly manage a team of other clinical marketers who build and maintain world class clinical evidence for all GE HealthCare MR products. You will serve as a resource for global GE HealthCare MR teams, coaching others to achieve excellent image quality and commercial marketing collaterals across all GE HealthCare MR products. You will have the experience and judgement to work with limited supervision on a variety of assigned tasks, synthesizing inputs from internal and external sources. These tasks may include new products, projects, initiatives, campaigns, processes or other customers. You will follow applicable GE HealthCare QMS and Compliance procedures while undertaking both Non-Research and Research scanning. You will follow all applicable QMS Procedures and Policies governing the assigned work areas. Required Qualifications Minimum of 10 years' experience as MR Technologist in a clinical, product development or clinical sales setting. Demonstrated ability to lead and develop others through technical projects and deliverables. Expert level knowledge on the clinical use of GE HealthCare MR & Advanced Visualization software and systems, including current knowledge of the operation and use of GE HealthCare MR systems. Familiarity with competitive products. Demonstrated knowledge of globally diverse customer workflows and practices. Bachelor's degree in a technical or Clinical field with 10 years' experience in MR technology or Clinical MR or High School Diploma with 14 years' experience in Sales, Marketing or Clinical MR. Demonstrated and recognized customer executive presence and ability to deliver information effectively while maintaining commercial integrity. Demonstrated ability to educate others in complex topics, including MR technology and product features. Be on-site at the MR Headquarters in Waukesha, Wisconsin no less than 3 days per week. Desired Characteristics Post-baccalaureate degree (Master's or Doctorate) in Physics, Medical Physics, Biomedical Engineering, MR Imaging or related field. Experience with GE HealthCare Engineering Product Design Methodology (PRD) and Commercialization (NCA) processes. Direct Commercial (Sales) experience in a Medical Imaging setting. Strong oral and written communication skills. Demonstrated ability to analyze and resolve problems. Ability to document, plan, market, and execute programs. Established project management skills. Ability to speak multiple languages with professional and clinical proficiency. GE HealthCare is an Equal Opportunity Employer where inclusion matters. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you'd expect from an organization with global strength and scale, and you'll be surrounded by career opportunities in a culture that fosters care, collaboration and support. #LI-HYBRID GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable). While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees. Relocation Assistance Provided: Yes