What is a sales person and how to become one

Updated January 8, 2025
4 min read
Quoted Experts
Kevin Buckley,
Joseph Hancock
introduction image

A salesperson is responsible for selling products or services to potential customers. They use their knowledge and skills to understand customers' needs and offer solutions that meet those needs. Salespeople work in various industries, including retail, real estate, and technology. They may generate leads, make cold calls, conduct product demonstrations, negotiate contracts, and close deals. Successful salespeople are skilled communicators who can build customer relationships and effectively convey the value of their products or services.

What general advice would you give to a Sales Person?

K

Kevin BuckleyKevin Buckley LinkedIn Profile

Professor of Practice, Sales & Marketing, University of Southern Mississippi

The biggest factor in earning potential is performance - salespeople get paid based on their ability to hit and exceed quotas through revenue generation. With a sales career, you have a lot of control over earnings. My advice is to be metrics-driven and have a plan to intentionally grow your sales skills through training, mentors, and personal development. Build a reputation for consistent over-achievement. It's also important to do research and understand typical compensation benchmarks. Some may offer higher base pay, while others offer more earnings leverage through aggressive commission/bonus structures.
ScoreSales PersonUS Average
Salary
3.3

Avg. Salary $42,010

Avg. Salary $59,228

Diversity
7.1
Race

American Indian and Alaska Native 0.58%

Asian 7.31%

Black or African American 10.68%

Hispanic or Latino 19.74%

Unknown 5.50%

White 56.19%

Gender

female 29.55%

male 70.45%

Age - 39
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 39
Stress Level
6.2

Stress level is manageable

7.1 - high

Complexity Level
4.5

Complexity Level is intermediate

7 - challenging

Work Life Balance
8.5

Work Life balance is excellent

6.4 - fair

What are the pros and cons of being a Sales Person?

Pros

  • Potential for high earnings through commissions

  • Chance to meet and interact with a variety of people

  • Opportunity to develop strong communication and negotiation skills

  • Access to training and professional development resources

  • Possibility for travel and attending events

Cons

  • Long and irregular working hours, including evenings and weekends

  • Requires constant learning of new products, markets, and industry trends

  • Dealing with difficult or demanding customers can be challenging

  • May require extensive travel or relocation

  • Commission-based pay can be unstable or unpredictable

Sales Person career paths

Key steps to become a sales person

  1. Explore sales person education requirements

    Most common sales person degrees

    Bachelor's

    43.2 %

    High School Diploma

    26.8 %

    Associate

    17.1 %
  2. Start to develop specific sales person skills

    Skills
    ascdesc
    Percentages
    ascdesc
    Basic Math26.88%
    Phone Calls18.14%
    POS17.87%
    Cleanliness15.74%
    Math13.43%
  3. Complete relevant sales person training and internships

    Accountants spend an average of 1-3 months on post-employment, on-the-job training. New sales people learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a sales person based on U.S. Bureau of Labor Statistics data and data from real sales person resumes.
  4. Gain additional sales person certifications

    Sales person certifications can show employers you have a baseline of knowledge expected for the position. Certifications can also make you a more competitive candidate. Even if employers don't require a specific sales person certification, having one may help you stand out relative to other applicants.

    The most common certifications for sales people include Certified Sales Professional (CSP) and Automotive Sales Professional.

    More About Certifications
  5. Research sales person duties and responsibilities

    • Clean CDL and aptitude for relationship building lead to point of sales position.
    • Manage product deliveries, and maintain overall orderliness and cleanliness of facility to optimize customer experience.
    • Perform sales responsibilities utilizing mobile POS system while marketing company membership services, ensuring client satisfaction.
    • Gain in-depth knowledge of Chrysler vehicles and differentiate them to existing and potential customers.
  6. Prepare your sales person resume

    When your background is strong enough, you can start writing your sales person resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a sales person resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose From 10+ Customizable Sales Person Resume templates

    Build a professional Sales Person resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your Sales Person resume.
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  7. Apply for sales person jobs

    Now it's time to start searching for a sales person job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How Did You Land Your First Sales Person Job

Zippi

Are you a Sales Person?

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Average sales person salary

The average Sales Person salary in the United States is $42,010 per year or $20 per hour. Sales person salaries range between $14,000 and $121,000 per year.

Average Sales Person Salary
$42,010 Yearly
$20.20 hourly

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How do sales people rate their job?

5/5

Based On 1 Ratings

5 Stars

4 Stars

3 Stars

2 Stars

1 Star

Sales Person reviews

profile
A zippia user wrote a review on May 2020
Pros

i enjoy the interaction with people, listen the customer in order to convert him/her into your friend, detect and help customer with his/her needs.


profile
5.0
A zippia user wrote a review on Apr 2019
Pros

Meeting people & making them satisfied with value for their money.

Cons

I think I like everything about sales


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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.