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Digital Content Specialist salary
Average digital content specialist salary
$54,127
How much does a digital content specialist make?
The average digital content specialist salary in the United States is $54,127. Digital content specialist salaries typically range between $39,000 and $74,000 yearly. The average hourly rate for digital content specialists is $26.02 per hour.
Digital content specialist salary is impacted by location, education, and experience. Digital content specialists earn the highest average salary in Washington.
Where can a Digital Content Specialist earn more?
Digital Content Specialist Salaries By Experience Level
Experience Level  | Avg. Salary | Hourly Rate |
|---|---|---|
| Entry-level digital content specialist | $34,000 | $16.33 |
| Mid-level digital content specialist | $57,400 | $27.57 |
| Senior-level digital content specialist | $93,900 | $45.16 |
Digital Content Specialist salary estimates from across the web
Average digital content specialist salary by state
Highest paying states for digital content specialists
| Rank | State | Avg. Salary | Hourly Rate |
|---|---|---|---|
| 1 | Washington | $84,843 | $40.79 |
| 2 | Delaware | $64,973 | $31.24 |
| 3 | New York | $64,468 | $30.99 |
| 4 | Massachusetts | $63,718 | $30.63 |
| 5 | New Jersey | $67,100 | $32.26 |
| 6 | California | $67,792 | $32.59 |
| 7 | Minnesota | $61,861 | $29.74 |
| 8 | Idaho | $57,633 | $27.71 |
| 9 | Arkansas | $59,763 | $28.73 |
| 10 | Montana | $55,961 | $26.90 |
| 11 | New Hampshire | $55,418 | $26.64 |
| 12 | Rhode Island | $52,304 | $25.15 |
| 13 | Maryland | $58,378 | $28.07 |
| 14 | District of Columbia | $56,702 | $27.26 |
| 15 | Nevada | $56,906 | $27.36 |
| 16 | Texas | $53,383 | $25.66 |
| 17 | Colorado | $57,028 | $27.42 |
| 18 | Alaska | $61,332 | $29.49 |
| 19 | Oregon | $52,706 | $25.34 |
| 20 | Utah | $50,598 | $24.33 |
| 21 | South Dakota | $51,230 | $24.63 |
| 22 | Pennsylvania | $49,296 | $23.70 |
| 23 | Wisconsin | $51,045 | $24.54 |
| 24 | Tennessee | $50,558 | $24.31 |
| 25 | Connecticut | $52,816 | $25.39 |
| 26 | Maine | $52,131 | $25.06 |
| 27 | Arizona | $50,193 | $24.13 |
| 28 | Hawaii | $54,068 | $25.99 |
| 29 | North Dakota | $49,292 | $23.70 |
| 30 | Virginia | $52,015 | $25.01 |
| 31 | Wyoming | $49,098 | $23.60 |
| 32 | North Carolina | $49,670 | $23.88 |
| 33 | Oklahoma | $50,738 | $24.39 |
| 34 | Illinois | $48,319 | $23.23 |
| 35 | Georgia | $48,263 | $23.20 |
| 36 | Louisiana | $49,659 | $23.87 |
| 37 | Florida | $50,340 | $24.20 |
| 38 | Iowa | $48,637 | $23.38 |
| 39 | New Mexico | $48,826 | $23.47 |
| 40 | Missouri | $49,084 | $23.60 |
| 41 | Nebraska | $44,774 | $21.53 |
| 42 | Michigan | $44,623 | $21.45 |
| 43 | South Carolina | $46,478 | $22.35 |
| 44 | Vermont | $38,045 | $18.29 |
| 45 | Ohio | $43,161 | $20.75 |
| 46 | Kansas | $42,657 | $20.51 |
| 47 | Alabama | $44,585 | $21.44 |
| 48 | Kentucky | $43,760 | $21.04 |
| 49 | West Virginia | $40,925 | $19.68 |
| 50 | Indiana | $40,977 | $19.70 |
| 51 | Mississippi | $37,527 | $18.04 |
Highest paying cities for digital content specialists
The highest-paying cities for digital content specialists are Seattle, WA, San Francisco, CA, and New York, NY.
| Rank | City | Avg. Salary | Hourly Rate |
|---|---|---|---|
| 1 | Seattle, WA | $85,138 | $40.93 |
| 2 | San Francisco, CA | $69,162 | $33.25 |
| 3 | New York, NY | $64,525 | $31.02 |
| 4 | Cambridge, MA | $63,688 | $30.62 |
| 5 | Plymouth, MN | $61,903 | $29.76 |
| 6 | Baltimore, MD | $58,839 | $28.29 |
| 7 | Colorado Springs, CO | $57,216 | $27.51 |
| 8 | Las Vegas, NV | $56,765 | $27.29 |
| 9 | Washington, DC | $56,696 | $27.26 |
| 10 | Milford, CT | $52,875 | $25.42 |
| 11 | Portland, OR | $52,590 | $25.28 |
| 12 | Dallas, TX | $52,568 | $25.27 |
| 13 | Hendersonville, TN | $50,538 | $24.30 |
| 14 | Salt Lake City, UT | $50,451 | $24.26 |
| 15 | Fort Lauderdale, FL | $50,185 | $24.13 |
| 16 | Winston-Salem, NC | $49,608 | $23.85 |
| 17 | Slidell, LA | $49,351 | $23.73 |
| 18 | Saint Louis, MO | $48,797 | $23.46 |
| 19 | Atlanta, GA | $48,316 | $23.23 |
| 20 | Cicero, IL | $48,312 | $23.23 |
Digital Content Specialist salary details
A digital content specialist's salary ranges from $39,000 a year at the 10th percentile to $74,000 at the 90th percentile.
What is a digital content specialist's salary?
| Percentile | Annual Salary | Monthly Salary | Hourly Rate |
|---|---|---|---|
| 90th Percentile | $74,000 | $6,167 | $36 |
| 75th Percentile | $63,000 | $5,250 | $30 |
| Average | $54,127 | $4,511 | $26 |
| 25th Percentile | $45,000 | $3,750 | $22 |
| 10th Percentile | $39,000 | $3,250 | $19 |
Highest paying digital content specialist jobs
The highest paying types of digital content specialists are product specialist, product specialist/sales specialist, and content manager.
| Job Title | Annual Salary | Monthly Salary | Hourly Rate | Job Openings |
|---|---|---|---|---|
| Webmaster | $62,413 | $5,201 | $30.01 | 20,084 |
| Marketing Consultant | $70,593 | $5,883 | $33.94 | 88,935 |
| Content Manager | $75,124 | $6,260 | $36.12 | 108,058 |
| Content Writer | $58,918 | $4,910 | $28.33 | 19,621 |
| Content Developer | $72,030 | $6,002 | $34.63 | 82,250 |
| Content Editor | $61,694 | $5,141 | $29.66 | 18,586 |
How would you rate the starting salaries for Digital Content Specialists, as well as the prospects for salary advancement?
Zachary Johnson Ph.D.
Associate Professor of Marketing and Founder, ProfVal.com, Adelphi University
Top companies hiring digital content specialists now:
Which companies pay digital content specialists the most?
Digital content specialist salaries at National Railroad Passenger Corporation and Experis US Inc are the highest-paying according to our most recent salary estimates. In addition, the average digital content specialist salary at companies like AMETEK and Zebra Technologies are highly competitive.
| Rank | Company | Average Salary | Hourly Rate |
|---|---|---|---|
| 1 | National Railroad Passenger Corporation | $70,033 | $33.67 |
| 2 | Experis US Inc | $67,184 | $32.30 |
| 3 | AMETEK | $65,442 | $31.46 |
| 4 | Zebra Technologies | $65,245 | $31.37 |
| 5 | UC Merced | $64,928 | $31.22 |
| 6 | College of Mount Saint Vincent | $64,149 | $30.84 |
| 7 | Trend Micro | $62,797 | $30.19 |
| 8 | Siemens Enterprise Communications Inc | $62,693 | $30.14 |
| 9 | Siemens | $61,447 | $29.54 |
| 10 | Apple & Associates | $61,118 | $29.38 |
| 11 | CyberCoders | $60,807 | $29.23 |
| 12 | Reser's Fine Foods | $60,786 | $29.22 |
| 13 | American Medical Association | $60,398 | $29.04 |
| 14 | TMS Health | $60,022 | $28.86 |
| 15 | University of Tennessee | $58,869 | $28.30 |
| 16 | The Walt Disney Company | $58,661 | $28.20 |
| 17 | Fishman | $58,429 | $28.09 |
| 18 | H-E-B | $58,111 | $27.94 |
| 19 | Great HealthWorks | $57,601 | $27.69 |
| 20 | University of Michigan | $57,380 | $27.59 |
Wage gap by gender, race and education
Digital Content Specialist salary by industry
The average digital content specialist salary varies across industries:
- The average digital content specialist salary in the hospitality industry is $62,134, the highest of any industry.
- The average digital content specialist salary in the finance industry is $56,015.
- Digital content specialists in the retail industry earn an average salary of $52,418, the lowest of any industry.
Highest paying industries for digital content specialists
| Rank | Industry | Average Salary | Hourly Rate |
|---|---|---|---|
| 1 | Hospitality | $62,134 | $29.87 |
| 2 | Manufacturing | $56,015 | $26.93 |
| 3 | Professional | $54,140 | $26.03 |
| 4 | Government | $53,806 | $25.87 |
| 5 | Education | $53,732 | $25.83 |
| 6 | Media | $53,448 | $25.70 |
| 7 | Retail | $52,418 | $25.20 |
High Paying Digital Content Specialist Jobs
Digital Content Specialist salary trends
The average digital content specialist salary has risen by $4,573 over the last ten years. In 2014, the average digital content specialist earned $49,554 annually, but today, they earn $54,127 a year. That works out to a 5% change in pay for digital content specialists over the last decade.
Compare digital content specialist salaries for cities or states with the national average over time.
Average digital content specialist salary over time
Compare digital content specialist salaries for individual cities or states with the national average.
- National Average
- Columbus, OH
Digital Content Specialist salary by year
| Year | Avg. Salary | Hourly Rate | % Change |
|---|---|---|---|
| 2025 | $54,100 | $26.02 | +3.1% |
| 2024 | $52,500 | $25.22 | +1.1% |
| 2023 | $51,900 | $24.96 | -0.2% |
| 2022 | $52,000 | $25.00 | +1.1% |
| 2021 | $51,500 | $24.74 | +0.7% |
Recently added digital content specialist salaries
| Company | Job | Location | Date Added | Salary |
|---|---|---|---|---|
| Yoh | YOH | Digital Content Specialist (Remote) NJ | Newark, NJ | 12/16/2024 | $114,785 |
| I. M. System Group | Noa2407 Digital Content Specialist Hybrid/Remote | Silver Spring, MD | 12/16/2024 | $64,000 |
| Tetra Tech, Inc. | Communications Associate/Digital and Content Specialist | Arlington, VA | 12/14/2024 | $64,000 |
| Diocese of Brooklyn | Digital Storyteller (Social Media Content Creator and Developer) | New York, NY | 12/14/2024 | $65,000 |
| Skagit Valley College | Multimedia and Digital Content Specialist | Mount Vernon, WA | 12/13/2024 | $68,000 |
| Mayo Clinic Health System | Digital Content Specialist-Social Media-Supplemental | Rochester, MN | 12/12/2024 | $72,857 |
| The Alliance | Digital Content Automation Specialist | Monterey, CA | 12/11/2024 | $71,623 |
| Smartdept. Inc. | Social Media Digital Content Specialist (Isijp00007877) | Saratoga, CA | 12/10/2024 | $77,219 |
| Communityplans | Digital Content Automation Specialist | Merced, CA | 12/09/2024 | $71,623 |
| Andrew Wommack Ministries | Digital Content Specialist | Woodland Park, CO | 12/05/2024 | $43,827 |
Digital Content Specialist salary FAQs
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