What is a promotions assistant and how to become one

Updated January 8, 2025
3 min read
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Promotions assistants are entry-level marketing specialists. They create brand awareness and generate interest in company products. Their duties may include approaching potential customers, making sales presentations, answering client's inquiries, educating prospective customers of product benefits, and building a relationship with retail partners. They help drive the success of promotional initiatives and assist in writing or designing marketing materials like brochures and posters. Furthermore, they help coordinate and set up special events organized by the marketing team. Also, they may perform office duties like answering the office phone line, drafting reports, and performing other duties as assigned.

Oftentimes, employers seek candidates with a bachelor's degree in communications, advertising, public relations, or a related field. Candidates must have prior experience in a relevant role. Skills like sales, perseverance, communication, organization, time management, interpersonal, and computer skills are required. Promotions assistants make an average annual salary of $46,465. This ranges from $38,000 to $57,000.

ScorePromotions AssistantUS Average
Salary
2.7

Avg. Salary $34,597

Avg. Salary $59,228

Stability Level
5.8

Growth Rate -4%

Growth Rate 0.3%

Diversity
8.3
Race

American Indian and Alaska Native 0.32%

Asian 7.13%

Black or African American 16.45%

Hispanic or Latino 17.00%

Unknown 7.57%

White 51.53%

Gender

female 59.73%

male 40.27%

Age - 42
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 42
Stress Level
5.8

Stress level is manageable

7.1 - high

Complexity Level
4.2

Complexity Level is basic

7 - challenging

Work Life Balance
8.1

Work Life balance is good

6.4 - fair

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Promotions Assistant career paths

Key steps to become a promotions assistant

  1. Explore promotions assistant education requirements

    Most common promotions assistant degrees

    Bachelor's

    73.5 %

    Associate

    13.1 %

    High School Diploma

    7.1 %
  2. Start to develop specific promotions assistant skills

    Skills
    ascdesc
    Percentages
    ascdesc
    Customer Service15.44%
    Excellent Organizational9.36%
    Photoshop6.34%
    Live Events5.40%
    Facebook5.28%
  3. Research promotions assistant duties and responsibilities

    • Manage and prepare audio/video media content for use with KissFM website and several social media networks (FACEBOOK and MySpace).
    • Manage twitter, assist the production of air commercials and utilize interpersonal skills at promotional events
    • Provide general office support relate to promotional opportunities such as listener contests and giveaways.
    • Assist promotions managers in the development of on-air promotional giveaways and facilitate prize fulfillment.
  4. Prepare your promotions assistant resume

    When your background is strong enough, you can start writing your promotions assistant resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a promotions assistant resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose From 10+ Customizable Promotions Assistant Resume templates

    Build a professional Promotions Assistant resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your Promotions Assistant resume.
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    Promotions Assistant Resume
  5. Apply for promotions assistant jobs

    Now it's time to start searching for a promotions assistant job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How Did You Land Your First Promotions Assistant Job

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Average promotions assistant salary

The average Promotions Assistant salary in the United States is $34,597 per year or $17 per hour. Promotions assistant salaries range between $25,000 and $47,000 per year.

Average Promotions Assistant Salary
$34,597 Yearly
$16.63 hourly

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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.