How To Become A Promotional Model: What It Is and Career Path

What is a promotional model and how to become one

Updated January 8, 2025

2 min read

There is more than meets the eye when it comes to being a promotional model. For example, did you know that they make an average of $17.31 an hour? That's $36,014 a year! Between 2018 and 2028, the career is expected to grow 9% and produce 200 job opportunities across the U.S.

ScorePromotional ModelUS Average

Salary

2.8

Avg. Salary $36,014

Avg. Salary $59,228

Stability Level

1.3

Growth Rate 9%

Growth Rate 0.3%

Diversity

8.3

Race

American Indian and Alaska Native 0.32%

Asian 6.81%

Black or African American 15.99%

Hispanic or Latino 17.54%

Unknown 7.63%

White 51.71%

Gender

female 89.29%

male 10.71%

Age - 42

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 42

Stress Level

1.3

Stress level is low

7.1 - high

Complexity Level

2.5

Complexity Level is basic

7 - challenging

Work Life Balance

10.0

Work Life balance is excellent

6.4 - fair

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Key steps to become a promotional model

Explore promotional model education requirements

Most common promotional model degrees

Bachelor's

56.6 %

Associate

18.9 %

High School Diploma

16.2 %

Start to develop specific promotional model skills

Skills	Percentages
Product Knowledge	43.39%
Educate Consumers	16.14%
Customer Service	11.08%
Spirits	3.71%
Photo Shoots	2.95%

Research promotional model duties and responsibilities

Manage pre-event preparations; POS merchandising and engages potential customers at events.
Modele garments such as dresses, coats, underclothing and swimwear.
Create positive impressions by interacting with spirit and wine patrons and offering a complimentary Anheuser-Busch beverage.
Present myself professionally at castings for commercials, editorial pieces, etc.

Prepare your promotional model resume

When your background is strong enough, you can start writing your promotional model resume.

You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a promotional model resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

Choose From 10+ Customizable Promotional Model Resume templates

Build a professional Promotional Model resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your Promotional Model resume.

Apply for promotional model jobs

Now it's time to start searching for a promotional model job. Consider the tips below for a successful job search:

Browse job boards for relevant postings
Consult your professional network
Reach out to companies you're interested in working for directly
Watch out for job scams

How do promotional models rate their job?

-/5

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1 Star

Promotional Model reviews

A zippia user wrote a review on May 2020

Cons

The one thing I do like the customer service and of course Getting bitten by bugs