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Principal Product Manager skills for your resume and career

Updated January 8, 2025
5 min read
Quoted Experts
Davide , Ph.D. Bolchini Ph.D.,
Matthew Lopresti
Below we've compiled a list of the most critical principal product manager skills. We ranked the top skills for principal product managers based on the percentage of resumes they appeared on. For example, 11.4% of principal product manager resumes contained product management as a skill. Continue reading to find out what skills a principal product manager needs to be successful in the workplace.

15 principal product manager skills for your resume and career

1. Product Management

Product management is a part of an organization's function that deals with product development, planning, pricing, forecasting, launching, and marketing the product.

Here's how principal product managers use product management:
  • Created all internal Product Management processes while also collaborating with Development on both Waterfall and Agile delivery models.
  • Reported directly to the Vice President of Product Management as an individual contributor.

2. QA

QA, or Quality Assurance is a procedure that entails all of the steps taken to avoid any errors in the manufacturing process or in the production of the goods that a company produces. It can also include ensuring the consistency of the services rendered. Quality assurance ensures that the quality of the service delivered to consumers meets or exceeds the promised expectations. This greatly aids in the prevention of any complications that might arise after the goods or services have been distributed. It makes sure that customers are satisfied.

Here's how principal product managers use qa:
  • Work with the Development and QA team to ensure that the specification matches the end product delivery.
  • Designed and implemented Daily QA Inspection results report to Mfg to improve overall yield.

3. Product Development

Product development is the complete procedure of creating a product from concept until release of the final product. Product development has many stages after which a product is released into the market. Identifying the need, creating the opportunity, conceptualizing a product, and providing a solution, all are different stages of product development.

Here's how principal product managers use product development:
  • Identified new areas for product development by analyzing customer requirements, market paradigms, behaviors and competitive gaps.
  • Developed requirements for product development based on current market trends.

4. Regression

Here's how principal product managers use regression:
  • Provide early forecasting regarding quarterly sales using regression analysis and exponential smoothing, and proprietary forecasting techniques.
  • Developed and implemented multiple linear regression models for pricing new and existing products.

5. User Stories

Here's how principal product managers use user stories:
  • Create and validate detailed product requirements and user stories before ensuring cross functional understanding.
  • Defined requirements as Scrum style user stories including acceptance criteria.

6. Saas

Here's how principal product managers use saas:
  • Conceptualized and actively creating Social Media Manager, a SaaS solution delivering social media monitoring and engagement capabilities.
  • Reviewed and screened SaaS and security technology vendors for potential partnership.

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7. Product Strategy

Here's how principal product managers use product strategy:
  • Initiated new product strategy to meet power quality requirements of new generation of distributed server systems.
  • Developed product strategy and authored requirements for a complete redesign of the Cart/Checkout experience.
Select Skills To Add To Your Resume

8. Product Roadmap

Here's how principal product managers use product roadmap:
  • Developed the product roadmap, prioritized the product features by understanding customer requirements and keeping strategic alignment.
  • Conducted analyst interviews and customer discussions to formulate future product roadmaps.

9. Digital Marketing

Here's how principal product managers use digital marketing:
  • Launched a game-changing DSP for full-funnel digital marketing, powered by AI.
  • Facilitated and developed materials and strategies for public relations, media placement, digital marketing, social media and consumer education.

10. Project Management

Here's how principal product managers use project management:
  • Cradle to grave responsibility for enterprise suite integration initiatives including opportunity identification, evaluation, proposal, project management and launch.
  • Directed and coordinated all daily operations including business development, project management, field supervision and contract negotiation.

11. User Experience

Here's how principal product managers use user experience:
  • Implement a common user experience between disparate applications to provide end users with integrated solutions.
  • Partnered closely with the UX team to create user profiles with the end focus of setting the proper user experience.

12. Market Research

Market research is a collective effort to collect information related to a consumer's needs and wants. It is a systematic approach that involves recording and analysis of both qualitative and quantitative data. Market research helps a business to identify a target market correctly and identify the gaps in potential consumer's expectations.

Here's how principal product managers use market research:
  • Performed market research through analyzing trends, competitive analysis and overall market evaluation.
  • Gather market research and competitive intelligence; evaluate findings to formulate strategic direction.

13. KPIs

Here's how principal product managers use kpis:
  • Analyzed Key Performance Indicators (KPIs), TCO, customer satisfaction metrics, user trends for roadmap planning.
  • Generated KPIs to monitor business performance and provide input for continuous improvements.

14. Product Vision

Product vision is a vision statement that gives an idea about a product. It tells about what the product is, for whom, and how it will benefit the targeted consumers. It gives the employees a bigger perspective on what they're working on and helps in achieving the long-term mission of a product.

Here's how principal product managers use product vision:
  • Manage programs related to product vision, customer support, go-to-market plans, and field enablement for Oracle CRM products.
  • Defined and evangelized product vision, strategy, and project roadmap.

15. Virtualization

Here's how principal product managers use virtualization:
  • Commercialized CRM-in-a-box appliance globally using Oracle's virtualization technology, reducing cost and time of CRM implementations by 90%.
  • Lead Product Manager for Virtualization solution, including vRanger and NetVault Virtualization solution.
top-skills

What skills help Principal Product Managers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on Principal Product Manager resumes?

D

Davide , Ph.D. Bolchini Ph.D.Davide , Ph.D. Bolchini Ph.D. LinkedIn Profile

Professor and Chair, Director, Human-Computer Interaction Program, Indiana University

In my experience, our most successful MS HCI graduates (https://soic.iupui.edu/hcc/graduate/hci/masters/) take the time to put together a compelling online portfolio that showcases their project experience and skill set in action, as applied to specific research opportunities they had with faculty or projects they worked on during their UX internships in the industry. The personal brand of UX junior professional can be greatly enriched when the portfolio includes not only what the student has done, but why and what was the design rationale behind the process and the results, what was the larger context and goal of the project (especially in large collaborative projects), and what was the specific role and contribution of the student. The discussion about the portfolio of a candidate has become a key ingredient of the interview for UX jobs, besides other important activities such as UX design exercises or remote assignments.

What Principal Product Manager skills would you recommend for someone trying to advance their career?

M

Matthew LoprestiMatthew Lopresti LinkedIn Profile

Associate professor of Philosophy and humanities, Hawaii Pacific University

Captains of industry are often asked about the traits they look for in new hires. Critical thinking is always a must, as well as excellent written and oral communication skills.

These are the core competencies of the discipline of philosophy. Top-notch communication abilities begin with a depth of ability to understand nuanced, complex details, and then turn around and clearly communicate these complex ideas in easily digestible bits of information. It is no coincidence that students who graduate with philosophy degrees repeatedly dominate graduate and law-school entrance exams like the GRE and LSAT; they are often the sharpest thinkers with the quickest minds

What technical skills for a Principal Product Manager stand out to employers?

Patrick LindsayPatrick Lindsay LinkedIn Profile

Assistant Lecturer, Miami University

Most all employers expect full competency in creatively using technology for communications. By that I don't mean mobile devices or social media usgae. I mean a widespread working knowledge of technology tools (apps, software, etc). Employers are seeking those candidates who can convey thoughts, ideas, responses in a multi-faceted way. Basic competency in written correspondence is no longer enough. Employers want to see daily business communication not only contain demonstration of good writing (grammar, syntax, formatting) but also being able to create embedded images, video, and relevant web links to better communicate. And not just for a big fancy client presentation, but consistently in regular communication. Further, they want words supported by data; support words with numerical evidence. As such, advanced excel skills and real experience in data sources and extraction stand out to employers.

Similarly, they expect professional virtual audio-visual communication. It is not enough to just be on the Zoom call. The expectation is to be prepared, to be engaged, to be aware of the audio and video angles and backgrounds. To demonstrate active listening as well as enthusiastic, energetic, even animated talking. Body language and facial expression are even more enhanced in virtual communications.

If there was a positive outcome from being thrust into an academic world that was all virtual, it was the need to learn new technical skills, not only for classwork, but also for social interaction. This will not only be appreciated by employers, but for many, expected.
Do you want to know more?
Read more about what experts have to say about Principal Product Manager

List of principal product manager skills to add to your resume

Principal Product Manager Skills

The most important skills for a principal product manager resume and required skills for a principal product manager to have include:

  • Product Management
  • QA
  • Product Development
  • Regression
  • User Stories
  • Saas
  • Product Strategy
  • Product Roadmap
  • Digital Marketing
  • Project Management
  • User Experience
  • Market Research
  • KPIs
  • Product Vision
  • Virtualization
  • Java
  • Confluence
  • Business Development
  • API
  • Oracle Cloud
  • Customer Service
  • ROI
  • GTM
  • Market Trends
  • Cloud Services
  • Business Cases
  • ERP
  • Database
  • Competitive Landscape
  • Pre Sales
  • Customer Satisfaction
  • UI
  • Competitive Analysis
  • Product Portfolio
  • Product Line
  • B Testing
  • Lifecycle Management
  • Technical Support
  • Go-To-Market Strategy
  • Development Process
  • Strategic Thinking
  • CRM
  • Amazon Web Services
  • Visualization
  • Strategic Direction
  • Market Analysis

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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