What is a press secretary and how to become one

Updated January 8, 2025
3 min read
Quoted Expert
Mike Bromberg
The average press secretary salary is $66,560. The most common degree is a bachelor's degree degree with an political science major. It usually takes 2-4 years of experience to become a press secretary. Press secretaries with a Accreditation in Public Relations (PR) certification earn more money. Between 2018 and 2028, the career is expected to grow 8% and produce 22,300 job opportunities across the U.S.

What general advice would you give to a Press Secretary?

M

Mike BrombergMike Bromberg LinkedIn Profile

Assistant Professor, East-West University

There are many great careers out there that can be attained as a result of getting a degree in English. One great example is the fact that many companies find that it's a necessity to develop and maintain their social media presence. They look for Communications Coordinators, social media managers, and media directors to make sure their materials, themes, and messages are organized and broadcasted efficiently and appropriately. Some people go on to graduate programs such as law school, as English courses engage heavily with reading, writing, and critical thinking skills.
ScorePress SecretaryUS Average
Salary
5.2

Avg. Salary $66,560

Avg. Salary $59,228

Stability Level
7.3

Growth Rate 8%

Growth Rate 0.3%

Diversity
6.6
Race

American Indian and Alaska Native 0.59%

Asian 5.33%

Black or African American 10.26%

Hispanic or Latino 12.13%

Unknown 5.11%

White 66.58%

Gender

female 49.92%

male 50.08%

Age - 40
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 40
Stress Level
7.3

Stress level is high

7.1 - high

Complexity Level
8.8

Complexity Level is advanced

7 - challenging

Work Life Balance
3.8

Work Life balance is poor

6.4 - fair

Press Secretary career paths

Key steps to become a press secretary

  1. Explore press secretary education requirements

    Most common press secretary degrees

    Bachelor's

    84.7 %

    Master's

    10.2 %

    Associate

    2.2 %
  2. Start to develop specific press secretary skills

    Skills
    ascdesc
    Percentages
    ascdesc
    Press Releases33.16%
    Press Conferences10.28%
    Policy Issues5.03%
    Press Events3.19%
    Strategic Communications3.05%
  3. Complete relevant press secretary training and internships

    Accountants spend an average of 1-3 months on post-employment, on-the-job training. New press secretaries learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a press secretary based on U.S. Bureau of Labor Statistics data and data from real press secretary resumes.
  4. Research press secretary duties and responsibilities

    • Plan and manage social media efforts which generate> 22k incremental Instagram followers in four months.
    • Serve as a spokesperson on business and economic development matters.
    • Facilitate the placement of articles, columns, and editorials in support of key issues.
    • Serve as primary agency spokesperson conducting on-camera and radio interviews.
  5. Prepare your press secretary resume

    When your background is strong enough, you can start writing your press secretary resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a press secretary resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose From 10+ Customizable Press Secretary Resume templates

    Build a professional Press Secretary resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your Press Secretary resume.
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  6. Apply for press secretary jobs

    Now it's time to start searching for a press secretary job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How Did You Land Your First Press Secretary Job

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Average press secretary salary

The average Press Secretary salary in the United States is $66,560 per year or $32 per hour. Press secretary salaries range between $45,000 and $96,000 per year.

Average Press Secretary Salary
$66,560 Yearly
$32.00 hourly

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Press Secretary reviews

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A zippia user wrote a review on Oct 2019
Cons

The insults and the unnecessary propaganda.


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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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