Marketing Director
Marketing Manager Job 15 miles from Clarence
Job Description: Marketing Director
We are seeking a dynamic and experienced Marketing Director to lead and execute marketing strategies across retail and e-commerce platforms for a premium brand of our client. The ideal candidate is a seasoned generalist with a proven track record in the B2C CPG sector, preferably in the beverage or plant-based industries. This role, based in the Buffalo, New York area, is pivotal in driving growth, brand recognition, and market share through innovative, data-driven marketing campaigns and effective team leadership.
Key Responsibilities:
Strategic Leadership: Develop and implement comprehensive marketing strategies to achieve business objectives, including market penetration, revenue growth, and brand loyalty.
Brand Management: Oversee brand positioning, storytelling, and visual identity to ensure consistency across all touchpoints and channels.
Retail Marketing: Collaborate with sales and merchandising teams to design and execute in-store marketing programs, promotions, and events that drive consumer engagement and sales.
E-Commerce Marketing: Lead digital marketing strategies, including SEO/SEM, email marketing, paid social, influencer partnerships, and content creation to optimize the online customer journey.
Consumer Insights: Analyze market trends, consumer behavior, and competitor activity to identify opportunities and inform strategic decision-making.
Team Leadership: Manage and mentor a team of marketing professionals, fostering collaboration, innovation, and professional growth.
Budget Management: Allocate and monitor marketing budgets, ensuring optimal ROI on all campaigns and initiatives.
Cross-Functional Collaboration: Work closely with product development, sales, and operations teams to ensure alignment on goals and execution.
Performance Tracking: Establish KPIs and use analytics tools to measure campaign effectiveness, presenting regular reports and recommendations to senior leadership.
Qualifications:
Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
10+ years of progressive marketing experience in the B2C CPG industry, with a preference for experience in beverages or plant-based products.
Proven expertise in both retail and e-commerce marketing.
Strong knowledge of digital marketing tools, platforms, and best practices.
Experience managing creative agencies and in-house teams to execute campaigns.
Exceptional leadership and communication skills, with the ability to inspire and manage a diverse team.
Analytical mindset with a data-driven approach to decision-making.
Ability to thrive in a fast-paced, entrepreneurial environment with a hands-on approach.
Preferred Skills:
Experience launching new products or expanding brands into new markets.
Knowledge of plant-based food and beverage trends and consumer preferences.
Familiarity with CRM tools and e-commerce platforms like Salesforce, Shopify, or similar systems.
Benefits:
Competitive salary and bonuses.
Comprehensive health, dental, and vision insurance.
Professional development opportunities and a collaborative work culture.
This is an opportunity to make a significant impact in a high-growth industry, working with a passionate team dedicated to delivering innovative, sustainable products to consumers. If you're a creative, strategic marketer with a track record of success in CPG, we'd love to hear from you.
Location Note: Candidates must be based in or willing to relocate to the Buffalo, New York area. Relocation assistance may be available for the right candidate.
Associate Director, Regional Marketing (Upstate NY/Western PA)
Marketing Manager Job 15 miles from Clarence
TG Therapeutics is a fully integrated, commercial stage, biopharmaceutical company focused on the acquisition, development and commercialization of novel treatments for B-cell diseases. In addition to a research pipeline including several investigational medicines, TG has received U.S. Food and Drug Administration (FDA) approval for BRIUMVI (ublituximab-xiiy), for the treatment of adult patients with relapsing forms of multiple sclerosis (RMS), to include clinically isolated syndrome, relapsing-remitting disease, and active secondary progressive disease, as well as approval by the European Commission (EC) and the Medicines and Healthcare Products Regulatory Agency (MHRA) for BRIUMVI to treat adult patients with RMS who have active disease defined by clinical or imaging features in Europe and the United Kingdom, respectively. TG Therapeutics is headquartered in Morrisville, North Carolina.
Summary of Position:
The Associate Director, TG Regional Marketing, is a senior in-market position within the TG field organization that will focus on KOL engagements to gain insights and provide a bridge between field markets and TG. Regional Marketing will collaborate across the TG matrix as outlined in the approved ways of working document, including but not limited to Sales, Market Access and Medical Affairs. The position will report to the Director, Regional Marketing and be part of the TG MS Marketing team. The territory for this role is Upstate NY and Western PA.
Key Responsibilities:
Speaker Program Management
Selects and trains speakers on both unbranded and branded content
Monitors speaker programs
Provides field-based training to speakers
KOL/Advocacy Engagements
Engages with KOLs around unbranded and branded insight topics
Engages with KOLs around brand pillars
Creates and leverages advocacy
Works with key MS advocacy groups
Seeks out information from relevant medical and scientific literature, meetings, symposia to remain current on the MS disease state to aid in discussion with KOL's around approved resources
Advisory Boards
Provides input into the commercial advisory board plan including attendee recommendations and content development
Leads regional advisory boards
Congress Planning & Execution
Provides input into the congress strategy and execution for ACTRIMS, CMSC, AAN, ECTRIMS
Secures leadership engagements
Gathers congress insights
Ambassador of Compliance
Works with the highest degree of professionalism in accordance with TG's ethical code of conduct
Skills and Qualifications:
Minimum 5 years of experience in: brand marketing, sales or medical
Minimum 5 years of experience in the MS category
Marketing, Sales Leadership, and launch experience preferred
KOL engagement, ad boards and speaker's bureau experience strongly preferred
Proven ability to manage large geographical territory
Proven ability to develop productive relationships with physicians and other HCP's
Strong analytical skills and presentation skills
Clinical knowledge and aptitude in complex disease states. Desire to continuously learn and improve by applying new knowledge and skills on the job
Effective verbal and written communication skills and organizational abilities
Self-driven with strong organizing and planning skills. Able to determine effective approaches and take the appropriate action based on the available information and consistent with the over-arching strategy
Proven ability to work effectively in a matrixed environment
Must live in either Upstate NY or Western Michigan
Education:
Bachelor's Degree and MS Category Experience Required.
TG Therapeutics is an equal employment opportunity employer, and does not discriminate on the basis of race, color, religion, gender, sexual orientation, gender identity or expression, age, disability, national origin, ancestry, genetic information, military or veteran status, pregnancy or pregnancy-related condition or any other protected characteristic.
Technical Marketing Manager
Marketing Manager Job 15 miles from Clarence
Technical Marketing Manager - Industrial Solutions
Legacy Executive Search is supporting a leading manufacturing client in New York in hiring a Technical Marketing Manager to lead strategy, positioning, and market growth. This role is key in driving revenue, strengthening digital presence, and supporting sales efforts to expand market share.
Key Responsibilities
Market Strategy & Growth - Develop and implement strategies to drive annual revenue growth.
Digital & Brand Marketing - Enhance online visibility through content creation and digital marketing.
Customer & Market Development - Build relationships with key distributors and OEMs to support business growth.
Product Roadmap & Innovation - Lead a five-year product roadmap using customer insights and emerging technologies.
Pricing & Profitability - Develop competitive pricing strategies to maximize profitability.
Sales Enablement & Content - Create technical specs and online tools to support sales teams.
Market Intelligence - Analyze industry trends, competitive positioning, and emerging opportunities.
Product Training - Deliver training sessions for internal teams, distributors, and customers.
Candidate Qualifications
Education & Experience:
Bachelor's in Mechanical Engineering or Marketing (MBA is a plus).
3-5 years of technical marketing experience, ideally in industrial applications.
Background in industrial marketing, product management, or sales engineering is a plus.
Skills & Expertise:
Proven experience in B2B product marketing in an industrial setting.
Strong analytical, strategic thinking, and communication skills.
Ability to translate technical features into customer value.
Experience with Oracle, SAP, or D365 (preferred).
About the Opportunity
Industry Leader - Work with a well-established manufacturing company.
High Impact Role - Own and shape a high-growth product portfolio.
Collaboration & Innovation - Work cross-functionally with engineering, sales, and leadership.
Career Growth - Leadership development and advancement opportunities.
Competitive Offer - Competitive base salary plus target bonus, benefits, PTO, and more.
Travel - Up to 25% travel for customers, trade shows, and industry events.
About Legacy Executive Search
When you partner with Legacy Executive Search, you're not just getting a recruitment service; you're gaining a dedicated partner committed to your success. Our passion for what we do and extensive knowledge and experience make us the go-to choice for executive search services.
From finance to technology, manufacturing to private equity, our team's extensive industry experience enables us to understand your unique business needs. Our broad reach across multiple sectors allows us to source top-tier executive talent that can drive your business forward.
Sales and Marketing Coordinator, The Westin Buffalo
Marketing Manager Job 15 miles from Clarence
The opportunity
Delaware North Parks and Resorts is hiring a full-time Sales & Marketing Coordinator to join our team at The Westin Buffalo in Buffalo, New York. As a Sales & Marketing Coordinator, you will partner with clients, guests, and our food and beverage teams to create and execute events for our guests. If you are looking for a fast-paced role offering opportunity, and potential to learn where your efforts are rewarded, apply now.
Pay $21.00 - $24.00 / hour
Information on our comprehensive benefits package can be found at **********************************************
What we offer
Join our collaborative team at the Westin in downtown Buffalo, New York. Our busy, four-diamond hotel will give you the opportunity to meet people from around the world and work with a supportive team focused on career development.
Health, dental, and vision insurance*
401k with company match*
Paid vacation days and holidays*
Paid parental bonding leave*
Tuition or professional certification reimbursement*
Weekly pay
Free shift meal
Free parking
30% discount at Jake's Cafe
Discounted room rates for employees, friends, and family
Generous Marriott discounts
Referral bonus – earn $200 for each eligible referral
Training and development with opportunities for internal mobility and growth including the chance to work at our other locations nationwide
*Available for full-time, year-round team members
What will you do?
Greet clients via phone, collect information and input leads for sales managers, and manage information and documentation within the sales & catering system.
Assist sales team by preparing sales proposals, contracts, and other related documents.
Communicate with clients to provide information on hotel services and assisted in coordinating site visits and property tours for prospective clients.
Assist the marketing team with content creation and promotional materials design.
Prepare and distribute internal communications on a daily and weekly basis.
Coordinate in-house meetings and hotel special events.
All other duties assigned.
More about you
Between 1 to 3 years experience in hospitality, sales, marketing, or related field preferred.
Proficiency with Microsoft Office Products including Word and Excel.
Familiarity with social media platforms (e.g., LinkedIn, Facebook, Instagram) and design tools (e.g., Canva, Adobe Creative Suite).
Creativity and attention to detail.
Outstanding interpersonal, written, and verbal communication skills.
Working knowledge of property management and reservation systems is preferred.
Physical requirements
Ability to stand and walk for prolonged periods of time.
Ability to bend, stoop, and kneel.
Ability to lift, balance, and move up to 35 pounds.
Shift details
Day shift
Evenings as needed
Overtime as needed
Who we are
Delaware North operates the Westin Buffalo, situated within the company’s global headquarters building in Buffalo, New York. The luxury lifestyle hotel offers well-appointed guest rooms, a state-of-the-art fitness center, complimentary Wi-Fi, and two signature onsite restaurants, Patina 250 and Jake’s Café. Delaware North operates this top-rated, AAA Four Diamond hotel, dating back to 2019. Team members employed at the Westin Buffalo receive Marriott travel discounts world-wide.
Our business is all about people, and that includes you. At Delaware North, you’re not just part of a team — you’re part of a global legacy: a family-owned company with 100+ years of history behind it. Our operations span the world, offering you unique paths to growth and success.
Who says you can't love where you work? With jobs in iconic sports arenas, stunning national parks, exciting casinos, and more, we pride ourselves on giving the world great times in great places. And whether you're interested in restaurants, hotels, sports, gaming, operations, or retail, part-time or full-time, we're invested in helping you achieve your career goals.
Together, we're shaping the future of hospitality - come grow with us!
Delaware North, along with its subsidiaries, is an equal opportunity employer, showcasing job opportunities and considering applicants for all positions without regard to race, color, religion, sex, gender identity, national origin, age, disability, protected veteran status, sexual orientation, or any other legally protected status.
$21.00 - $24.00 / hour
Events & Marketing Associate
Marketing Manager Job 15 miles from Clarence
Title: Events & Marketing Associate Position (Full-time)
A great opportunity for non-profit or marketing professionals with 3 to 5 years development and event planning experience. Responsible for primary coordination of the annual special events, peer to peer fundraising programs & community engagement events along with assisting with implementation of the overall marketing and communication plan for Kevin Guest House. Secondary support for the Development team with the coordination of other business development initiatives, healthcare partner relations and house operation functions when needed.
Opportunity: A perfect position for a creative, detail-orientated, friendly, outgoing & compassionate individual who welcomes challenges & projects to make process improvements and problem-solving in a busy environment. Yet equally important for someone with the technical skills to implement our marketing messages.
A successful candidate will have previous experience working with a non-profit atmosphere, low-income families or healthcare industry. Strong sense of responsibility and commitment to the hospitality house mission and compassionate to patient family needs. Ability to multi-task and stress management preferred.
Position Status: Full-time exempt (40 hours/week) salary, on-site, additional potential hours include occasional weekend/evening duties (daily hours 9am to 5:30pm (includes 30 min unpaid break); ability to work evenings, weekends, events & committee meetings allow for flexible schedule & occasional work from home opportunities). Full-time benefits include paid time off, single health insurance, simple IR match and additional items in accordance with Kevin Guest House personnel policies (Annual salary range commensurate with experience range from $55K to $60K annually). (Salary commensurate with experience). Submit cover letter, salary requirements and resume by email to ********************************* or reply to this posting.
Duties:
Events & Marketing Associate reports to the Development Manager with oversight support from the Executive Director.
Special Events: primary coordination of all in-house fundraising events and third party community events.
Cause Marketing & Community Fundraising: primary management of bi-annual flower sales program, marketing & healthcare engagement events, other merchandise sales and cause marketing programs
Peer to Peer Fundraising: primary management of annual online & offline peer to peer fundraising efforts including pledge based programs, Facebook & Instagram fundraisers.
Marketing & Communication: primary coordination of all website, email, social media, print, public relations and digital media communication plans. Work with Development Manager to develop integrated marketing plan and staff liaison on organization marketing committee.
Volunteer Coordination: primary oversight of signature event campaign committees and community engagement initiative leaders. Work alongside Community Engagement Associate to organize & train event & fundraising program volunteers.
Corporate Partnerships & Donor Stewardship:
work alongside development team to foster relationship as related to primary functions. Assist with donor stewardship events and Giving Heart young professional initiated events.
Assist with gift processing & database entry updates when needed
Guest Services & House Operations: when necessary assist Kevin Guest House team with day-to-day operations
Qualifications:
Bachelor's degree preferred and 5 years relevant experience in non-profit, special events or marketing.
Dependable and compassionate perspective.
Website, social media, email campaign programs experience (Mailchimp a plus) required.
Expected to represent Kevin Guest House brand in community and comfortable in public speaking engagements.
Ability to function effectively in a team environment and multi-task many projects. Effective organizational/prioritization, interpersonal, verbal, and written skills, and public speaking.
Strongly self-directed and good problem-solving skills. Computer literate including working knowledge of Microsoft Office tools (including Word, Excel, and PowerPoint) and database operations.
Peer to peer fundraising platforms and/or non-profit database experiences preferred. Adobe suite, publisher, Canva and digital/video work a plus. Project management and scheduling experience encouraged.
Attention to detail, meet deadlines, schedule planning & discretion in handling confidential information is critical.
Ability to lift 25+ lbs. unassisted, valid driver's license required.
Organization: Kevin Guest House (KGH) is the nation's first healthcare hospitality house situated in the heart of the Buffalo Niagara Medical Campus. KGH is a not-for-profit organization that provides a comfortable and supportive home-away-from-home for patient families traveling to Western New York for medical care. COVID-19 considerations: Due to the nature of our immune compromised guests, Kevin Guest House encourages employee COVID-19 vaccination and up to date booster shots regardless of position, wearing PPE at all times when interacting with guests. Review on hire.
Kevin Guest House
782 Ellicott Street, Buffalo, NY 14203 | ************ |Fax: ************
*********************** | facebook.com/kevinguesthouse | @kevinguesthouse
Corporate Marketing/Communications Manager
Marketing Manager Job 15 miles from Clarence
Astronics Subsidiary Astronics Corporate Location This pivotal role offers the flexibility to be based anywhere in the US, with an expectation of 15-20% travel to connect with our teams and stakeholders. Description Are you ready to lead the charge in innovative technologies that keep people safe, comfortable, and connected every day? Astronics is seeking a dynamic Marketing and Communications Manager to orchestrate our corporate-wide messaging across advertising, branding, tradeshows, website, social media, press releases, and other digital platforms.
This pivotal role offers the flexibility to be based anywhere in the US, with an expectation of 15-20% travel to connect with our teams and stakeholders.
At Astronics, we excel in serving the global aerospace, defense, and other mission-critical industries-sectors where innovation, technology, and creativity move at exhilarating speeds. If you are excited about the opportunity to take the lead in shaping our corporate maketing and communications, please read on!
The Corporate Marketing/Communications (Marcom) Leader is responsible for leading the corporation and the related companies in consistent corporate-wide messaging through its advertising, branding, tradeshows, website, social media, press releases, and other digital presence, as well as internal messaging to employees. The Corporate Marcom Leader will advise and collaborate with an advisory committee consisting of the CEO, CFO, and company presidents. They will also work with marketing representatives from each of the Astronics business units to ensure consistent messaging.
The world of marketing has dramatically changed, including the approach to B-to-B marketing. Today's generation customers primarily make their business decisions based on digital sources before engaging with suppliers to justify (or change) their decision. The primary goal of this marketing leader role is to have a plan to understand our market, our customers and their decision-making process, and revamp our market presence to ensure we are the top choice for buyers when we have the best solution, and to implement that plan within 18 months.
**PRIMARY RESPONSIBILITIES**
+ Bring expertise in branding and digital presence and recommend concepts that utilize appropriate tools and techniques, including recent developments in the field. Advise the executive leadership team on the best path forward for Astronics in these areas.
+ Implement the goals of the executive leadership team to ensure consistent corporate-wide messaging through its digital presence, press releases, branding, and tradeshows.
+ Responsible for the evolution, oversight, updating, and delivery of the corporate website, social media, press releases, multi-company tradeshows, and advertising, ensuring the Astronics brand is kept current and relevant to industry trends.
+ Ensures the Astronics companies' product marketing strategies and messaging work well together and are consistent with corporate messaging.
+ Develop relationships with industry press members to maximize corporate and related Astronics companies' exposure within the media.
+ Develop relationships with industry event organizers to increase Astronics' position and exposure during tradeshows and other events.
+ When requested, collaborate with the sales teams from each Astronics company to develop and execute strategic activities related to specific opportunities.
+ Work together with each Astronics company to understand new product development roadmaps to ensure corporate marketing participation in product launches are conducted timely and per each company's expectation.
+ Oversees internal corporate branding efforts, including employee messaging, the company store, SharePoint pages etc.
+ Prepare and adhere to corporate level marketing budgets.
+ Lead a team of two other direct reports, as well as indirect leadership of each business units' marketing person.
Position Requirements
**SKILL & ABILITIES**
+ Self-motivated and a doer, as well as a motivating leader.
+ Expert in B-to-B corporate marketing, including in current philosophies, strategies, and tools.
+ Ability to clearly articulate and influence ideas and requirements.
+ Flexible approach to problem solving. Creative, resourceful and willing to think independently and accept and give constructive feedback.
+ Extremely well-organized, capable of prioritizing and delegating as appropriate. Capable of managing multiple tasks simultaneously and work within a matrix organization.
+ Experience with AI.
+ Leadership and mentoring skills.
+ Must have excellent communication (written and oral) skills.
+ Ability to travel world-wide.
**EDUCATION AND EXPERIENCE**
+ Bachelor's Degree in Marketing, Business, or related field from an accredited institution required.
+ Ten (10) + years' experience in Marketing.
+ Proven experience in leading a marketing team.
**EMPLOYMENT ELIGIBILITY REQUIREMENTS**
+ As a US Department of Defense Contractor, Astronics is bound by International Traffic in Arms Regulations (ITAR). Must be a US Person under ITAR to be eligible.
+ An offer of employment is contingent on successfully passing a pre-employment background check and drug test which includes screening for the use of cannabis.
**Base Salary Range is $135,000 - $190,000 per year.**
Several job-related and non-discriminatory factors including but not limited to experience in comparable roles, skill sets, training, education, licensure or certifications, other qualifications, market conditions, location and business needs influence actual salary offered.
**Astronics offers a competitive benefits package including:**
**Stay Healthy** - Health, dental, vision, disability, life insurance, FSA, HSA, as well as voluntary life, critical illness, accident prevention and hospital indemnity.
**Save for the Future** - 401K & Employee Stock Purchase Plan.
**Find Balance** - Employee Assistance Program, work/life balance culture.
**Time for You** - Generous Paid Time Off plus 12 Paid Holidays per year.
Full-Time/Part-Time Full-Time
About the Organization Astronics Corporation (Nasdaq: ATRO) serves the world's aerospace, defense, and other mission critical industries with proven, innovative technology solutions. Astronics works side-by-side with customers, integrating its array of power, connectivity, lighting, structures, interiors, and test technologies to solve complex challenges. For 50 years, Astronics has delivered creative, customer-focused solutions with exceptional responsiveness. Today, global airframe manufacturers, airlines, military branches, completion centers, and Fortune 500 companies rely on the collaborative spirit and innovation of Astronics.
We offer our breadth of technology solutions and services through 11 subsidiary business units and numerous award-winning product brands. Serving our customers is our first priority, and every day we honor this mission with quality, partnership, and energetic global vision.
EOE Statement Astronics is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.
This position is currently accepting applications.
Salesforce Marketing Cloud-Manager
Marketing Manager Job 15 miles from Clarence
Industry/Sector Not Applicable Specialism Salesforce Management Level Manager At PwC, our people in business application consulting specialise in consulting services for a variety of business applications, helping clients optimise operational efficiency. These individuals analyse client needs, implement software solutions, and provide training and support for seamless integration and utilisation of business applications, enabling clients to achieve their strategic objectives.
In Salesforce marketing and sales at PwC, you will specialise in providing consulting services for Salesforce applications related to marketing and sales. You will analyse client requirements, implement software solutions, and provide training and support for seamless integration and utilisation of Salesforce marketing and sales applications. Working in this area, you will enable clients to optimise their marketing and sales processes, enhance customer engagement, and achieve their strategic objectives.
Enhancing your leadership style, you motivate, develop and inspire others to deliver quality. You are responsible for coaching, leveraging team member's unique strengths, and managing performance to deliver on client expectations. With your growing knowledge of how business works, you play an important role in identifying opportunities that contribute to the success of our Firm. You are expected to lead with integrity and authenticity, articulating our purpose and values in a meaningful way. You embrace technology and innovation to enhance your delivery and encourage others to do the same.
Examples of the skills, knowledge, and experiences you need to lead and deliver value at this level include but are not limited to:
* Analyse and identify the linkages and interactions between the component parts of an entire system.
* Take ownership of projects, ensuring their successful planning, budgeting, execution, and completion.
* Partner with team leadership to ensure collective ownership of quality, timelines, and deliverables.
* Develop skills outside your comfort zone, and encourage others to do the same.
* Effectively mentor others.
* Use the review of work as an opportunity to deepen the expertise of team members.
* Address conflicts or issues, engaging in difficult conversations with clients, team members and other stakeholders, escalating where appropriate.
* Uphold and reinforce professional and technical standards (e.g. refer to specific PwC tax and audit guidance), the Firm's code of conduct, and independence requirements.
Minimum Degree Required
Bachelor's Degree
Minimum Year(s) of Experience
5 year(s)
Certification(s) Preferred
One or more of the following Salesforce certifications or accreditations: Certified Salesforce Administrator, Marketing Cloud Engagement/Exact Target, Marketing Cloud Account Engagement/Pardot, Data Cloud, Personalization/Einstein Personalization, and Marketing Cloud Intelligence/Datorama
Preferred Knowledge/Skills
Demonstrates extensive abilities and/or a proven record of success in working with business stakeholders in understanding their business needs, conduct product demos and incorporate business feedback to meet customer's service business objectives including:
* Demonstrating extensive and hands on experience working with salesforce platform on configuration, customization (Lightning Components, Apex, Visualforce, SOQL, etc), integration, security, administration and other core features;
* Defining and delivering scalable technical solution architecture and integrated solution involving different Salesforce Marketing Cloud;
* Demonstrating proven ability to work with the Business Architect and/or Business Analyst to translate the customer requirements into a working solution;
* Presenting high-level overviews of the Salesforce Marketing Cloud architecture and integration capabilities;
* Demonstrating an understanding of integrations with third party systems through a variety integration patterns and Salesforce capabilities (Soap, Rest, Platform Events, Streaming APIs, etc);
* Managing and communicating with the development team to design and implement solutions with a focus on adhering to industry leading practices and code quality techniques;
* Producing deliverables within a diverse, fast paced environment, collaborate effectively across teams and juggle multiple projects and initiatives simultaneously; and,
* Demonstrating a broad understanding of enterprise applications to which Salesforce.com is commonly integrated to enable end-to-end ecosystem for enterprise customers (e.g., SAP, Oracle, Marketo and related cloud and/or on premise ERP business applications).
Travel Requirements
Up to 80%
Job Posting End Date
Learn more about how we work: **************************
PwC does not intend to hire experienced or entry level job seekers who will need, now or in the future, PwC sponsorship through the H-1B lottery, except as set forth within the following policy: ***********************************
All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. PwC is proud to be an affirmative action and equal opportunity employer.
For positions based in San Francisco, consideration of qualified candidates with arrest and conviction records will be in a manner consistent with the San Francisco Fair Chance Ordinance.
Applications will be accepted until the position is filled or the posting is removed, unless otherwise set forth on the following webpage. Please visit this link for information about anticipated application deadlines: ***************************************
The salary range for this position is: $100,000 - $232,000, plus individuals may be eligible for an annual discretionary bonus. For roles that are based in Maryland, this is the listed salary range for this position. Actual compensation within the range will be dependent upon the individual's skills, experience, qualifications and location, and applicable employment laws. PwC offers a wide range of benefits, including medical, dental, vision, 401k, holiday pay, vacation and more. To view our benefits at a glance, please visit the following link: ***********************************
Marketing Manager
Marketing Manager Job 15 miles from Clarence
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
Deploy successful marketing campaigns and own their implementation from ideation to execution
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Build strategic relationships and partner with key industry players, agencies and vendors
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Oversee and approve marketing material, from website banners to hard copy brochures and case studies
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Analyze consumer behavior and adjust email and advertising campaigns accordingly
Marketing Manager
Marketing Manager Job 15 miles from Clarence
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
Deploy successful marketing campaigns and own their implementation from ideation to execution
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Build strategic relationships and partner with key industry players, agencies and vendors
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Oversee and approve marketing material, from website banners to hard copy brochures and case studies
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Analyze consumer behavior and adjust email and advertising campaigns accordingly
Manager, Marketing Research - Spectrum Reach
Marketing Manager Job 15 miles from Clarence
Spectrum Reach, the advertising sales business of Charter Communications, Inc. (NASDAQ:CHTR), provides custom advertising solutions for local, regional and national clients. Operating in 36 states and 91 markets, Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at ******************************
SUMMARY
As a Research Manager on the Marketing team, you'll create marketing strategies and materials to advertise our services and support the sales of our innovative multi-screen product portfolio. Your robust research skills will provide essential partnership support, setting up our teams and business for success. This role will manage a marketing research staff engaged in the gathering of research data and analysis to generate revenue from an existing client base and aid in the procurement of new advertisers.
DUTIES & REQUIREMENTS
* Actively and consistently supports all efforts to simplify and enhance the customer experience.
* Supervises the collection and analysis of relevant data concerning current and potential markets for advertising sales.
* Distills research data into concise and relevant sales presentations, marketing materials, and one sheets for use throughout the sales process.
* Delegates responsibilities and supervises subordinates in all phases of data research, analysis and reporting.
* Trains research analysts, Sales Managers, AEs and Sales Assistants to use accepted market research techniques including the use of various software.
* Oversees the proper implementation of data and timely updating of all research software including; Nielsen, ComScore, Scarborough, Vivvix, Pathmatics, etc.
* Provides consistent insights into the competitive advertising landscape, including emerging trends in media and other industries.
* Participates in sales calls with existing and potential customers to provide in-depth analysis and explanation of Charter Media benefits and offerings.
* Partners closely with cross functional groups, C&CD, M&E, National Client Development, Programmatic, Addressable, Unreserved etc to build custom presentations to educate our local and national clients on the power of Spectrum Reach.
* Maintains key relationships with research data vendors while continually evaluating research products by looking for new enhancements and new software that will improve efficiency and maximize revenue.
* Performs other duties as requested by supervisor.
QUALIFICATIONS
* Knowledge of cable television products and services
* Knowledge of Nielsen Media Research
* Knowledge of Scarborough or other qualitative research studies
* Knowledge of ComScore data
* Familiarity with mapping programs including TruAudience or MapInfo
* Experience with AdMall or other Co-op platform
* Proficient with computer software and technology.
* Awareness of competitive conditions
* Ability to manage multiple priorities.
EDUCATION
Bachelor´s degree in Marketing or related field, or equivalent experience.
RELATED WORK EXPERIENCE
* Media Research experience
* Management experience preferred
MRS510 2025-49529 2025
Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.
A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
The base pay for this position generally is between $70,900.00 and $105,000.00. The actual compensation offered will carefully consider a wide range of factors, including your skills, qualifications, experience, and location. We comply with local wage minimums and also, certain positions are eligible for additional forms of other incentive-based compensation such as bonuses.
Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet, TV, Mobile and Voice, Spectrum Networks, Spectrum Business and Spectrum Reach. When you join us, you're joining a strong community of 95,000 employees working together to serve nearly 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more.
Who You Are Matters Here We're committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.
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Marketing Manager
Marketing Manager Job 15 miles from Clarence
Evaluating and optimizing marketing and pricing strategies.
Analyzing market trends and preparing forecasts.
Generating new business leads.
Increasing brand awareness and market share.
Coordinating marketing strategies with the sales, financial, public relations, and production departments.
Developing and managing the marketing department's budget.
Overseeing branding, advertising, and promotional campaigns.
Managing the marketing department's staff.
Preparing and presenting quarterly and annual reports to senior management.
Promoting our brand at trade shows and major industry-related events.
Keeping informed of marketing strategies and trends.
VP Marketing
Marketing Manager Job 8 miles from Clarence
Position:Full-Time Total Rewards: Benefits/Incentive Information
EssilorLuxottica is a global leader in the design, manufacture and distribution of fashion, luxury and sports eyewear. Our wholesale network covers more than 150 countries and our retail presence consists of over 9,100 retail stores across the globe.
In North America, our wholesale business is the home to global brands like Ray-Ban, Oakley, and many of the top fashion house brands. Our leading retail brands include; LensCrafters, Sunglass Hut, Pearle Vision, and Target Optical. We are also home to EyeMed, the fastest growing vision care company in the United States.
EssilorLuxottica's Wholesale teams deliver the highest quality frames, best-in-class expertise and a deep understanding of products and markets to support our customers and fuel their businesses all over North America.
GENERAL FUNCTION
The Vice President of marketing for Ray-Ban is
responsible for the strategy, brand activation and execution across Wholesale NA
,
the most significant market for the Ray-Ban brand. The VP of brand marketing is responsible for leveraging NA market insights and analytics to identify and
champion the brand activation needs
for the market. This key leader of brand marketing
must inspire and influence Ray-Ban stakeholders across a highly matrixed organization. They will develop and execute the marketing mix
to drive brand penetration and revenue growth. The VP marketing will collaborate closely with sales to
create and execute go to market across all customer channels, including independent optical, key accounts, department stores, and consumer electronics.
The leader must possesses professional maturity, persuasive skills, with high emotional intelligence to
act as the visible spokesperson for the brand
building the credibility and trust of organization.
MAJOR DUTIES AND RESPONSIBILITIES
Brand Stewardship
Develop a RB NA Wholesale brand vision that aligns the corporate brand strategy with the needs of the market. Brand vision must ensure RB remains relevant and top of mind with the NA consumer and clients. Brand relevance must drive increased conversions, new customer acquisition, and retention
Ensure consistent brand execution across channels of trade to take advantage of RB multi-channel broad distribution across optical, department stores, sport and new consumer electronics doors
Build RB advocacy with sale teams by championing and communicating the marketing plan and strategies that support revenue targets
Brand Activation
Conduct analysis of the competitive market, consumer trends and sales performance to identify Ray-Ban Business development and portfolio opportunities
Activate the sales team around the new collection, providing insights and customer assortments strategies that maximize sales
Collaborate with media and PR to maximize paid and earned media to keep the brand top of mind and build awareness of new brand categories such as smart eyewear
Develop and implement go to market iniatives not limited to be including in store activation and promotions that increase traffic, conversion rate, average transaction value and sales across the multiple channels of business
Managing the overall marketing budget and liable for all marketing investments
Lead RB Marketing Team
Serves as the "strategic quarterback" (NA marketing leader) for the RB brand responsible for the development, integration and execution of a broad range of marketing planning and implementation activities to support the strategic direction and positioning of RB brand
Lead the RB team and inspire sales team to supports all components of the marketing including field marketing, partner marketing, demand generation, content creation, product marketing, events, advocacy, and budget management
BASIC QUALIFICATIONS
Bachelor's degree in Marketing, Merchandising or related
15+ years of marketing experience
Demonstrates logical analysis and problem solving skills
Excellent project management, time management, organizational, and communication skills
Flexible and adaptive to changing priorities
Ability to work and influence a variety of groups, internal and external
PREFERRED QUALIFICATIONS
Previous experience within lifestyle consumer brands
Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements. In addition, you may also be offered a competitive bonus and/or commission plan, which complements a first-class total rewards package Benefits/Incentive Information including health benefits, PTO, 401K, paid family leave, tuition reimbursement, and eyewear discounts.
Upon request and consistent with applicable laws, EssilorLuxottica will provide reasonable accommodations to individuals with disabilities who need assistance in the application and hiring process. To request a reasonable accommodation, please call the Luxottica Ethics Compliance Hotline at ************** (be sure to provide your name and contact information so that we may follow up in a timely manner) or email ********************************.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law. Native Americans receive preference in accordance with Tribal Law.
Marketing Director
Marketing Manager Job 15 miles from Clarence
Flexible, Rewarding, and Self-Directed Opportunity in Marketing and Leadership Development Who We Are: We are a global leader in Personal and Leadership Development, specializing in Success Education. Our mission is to empower individuals to unlock their full potential while creating a flexible and fulfilling career. With a growing presence worldwide, we're seeking experienced marketing and sales professionals ready to embrace a new way of working and living.
Who We're Looking For: We're seeking ambitious, motivated professionals with a background in marketing or sales who are ready to work on a self-employed basis. If you're passionate about achieving success while working independently and making a meaningful impact, this could be your perfect opportunity.
Your Role: As a self-directed professional, your responsibilities will include:
Communicating with clients via phone and email.
Designing and implementing effective marketing campaigns (training provided).
Participating in weekly skills enhancement sessions (live and recorded).
Utilizing our multimedia development tools to enhance your leadership and marketing expertise.
Why This Opportunity Stands Out:
Comprehensive Training: Access world-class training and mentorship tailored to your success.
Flexibility: Work from home or anywhere in the world.
Unlimited Potential: Enjoy uncapped earning opportunities and executive-level income.
Purpose-Driven Work: Contribute to an industry that transforms lives and inspires personal growth.
What You'll Need to Succeed: We're looking for individuals who demonstrate:
A professional, positive attitude and entrepreneurial mindset.
The ability to work independently and stay motivated.
A passion for personal and professional growth.
Strong communication and organizational skills.
Access to a laptop, phone, and a willingness to learn new systems.
Key Information:
Open to residents and citizens of the United States and Canada.
Not suitable for students or recent graduates.
Take the Next Step: If you're ready to break free from the traditional corporate grind and embrace a rewarding, flexible career, apply today!
Sr. Associate, Conversion Rate Optimization (CRO) Manager, Digital Marketing Team, Boston, MA or New York, NY
Marketing Manager Job 24 miles from Clarence
Sr. Associate, Conversion Rate Optimization (CRO) Manager, Digital Marketing Team, Boston, MA or New York, NYCountry: United States of America
The Senior Associate, Conversion Rate Optimization (CRO) Manager sits on the Digital Marketing team in either New York, NY or Boston, MA. This CRO lead is responsible for designing and managing the strategic optimization roadmap for our public websites to drive continuous improvement in conversion performance while maintaining a smooth user experience. This role contributes to the success of marketing programs for multiple business segments across a variety of consumer banking and small business product lines. In this role, s/he is responsible for engaging with Marketing Strategy partners and Channel Leads to ensure a deep understanding of and alignment with their strategic objectives and initiatives. S/he is also responsible for maintaining close collaboration with internal and external marketing partners to develop and deliver the marketing plan. The person in this role is responsible for ensuring marketing ROI analysis informs a rigorous testing strategy and strong competitive presence focused on driving conversion optimization.
USA Job Family Description: Develops and executes marketing strategies and plans in support of business objectives. Identifies and develops key insights into clients, the marketplace, competitors, macro tends, and market opportunities. Analyzes marketplace trends and customer data to identify opportunities for growth, determines content and technical requirements, and aligns content and messaging to defined target audience segments' needs and behaviors. Creates and/or coordinates the development and implementation of advertising and promotional content in web channels. Establishes, implements, and ensures consistent branding standards throughout product lines and related digital marketing platforms.
USA Job Function Description: Develops and implements competitive digital marketing strategies to promote products and services for consumer, small business, and corporate markets to maximize profits via acquisition, deepening, and retention. Translates technological advances and consumer needs into relevant marketing strategies promoting product conversion and customer deepening. Plans, directs, and facilitates conversion optimization roadmap on public websites in partnership with channel partners and Web Development team. Collaborates closely with paid media and Digital Analytics teams on both planning and results monitoring. Ensures all content and messaging meets regulatory and brand standards.
Essential Functions/Responsibility Statements:
Leads the development and implementation of a comprehensive results-driven CRO roadmap based on business objectives and digital transformation strategy, to help drive the success of marketing plans across multiple business segments and positively impact the overall brand of the Company.
Builds and manages thorough content plan for development and in-market testing on website to support key business needs, capitalize on more significant opportunities aligned to marketing goals, and reduce gaps to increase our competitive advantage.
Works closely with internal and external partners to strengthen end-to-end user journey in support of integrated marketing plans, including the measurement and optimization of campaigns across multiple complex business segments.
Manages projects, timelines, deliverables, and reporting for all CRO initiatives on our public website platforms. Manages alignment with internal partners and stakeholders on strategy, rollout, and measurement of website CRO initiatives. Coordinates with other Marketing team members, as well as agency partners, in the execution of marketing plans specific to CRO enhancements and testing.
Manages overall assessment of insights from web analytics and marketing performance results with internal Analytics partners to formulate program reporting, deliver and disseminate timely executive results summaries, and incorporate into continuous evolution of marketing-driven conversion strategy. Daily monitoring and exploration of results and presenting trends in real-time.
Embraces the ever-changing landscape to keep up with evolving website and CRO best practices. Consistently monitors trends in web platforms and analytics tools for appropriate application of that knowledge to increasing conversion efficiency.
Qualifications:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education:
Bachelor's Degree or equivalent work experience in Marketing, Public Relations, Communications, Business Administration or equivalent field. (Req)
Master's Degree in Integrated Marketing, Marketing Analytics, Communications, Business Administration or equivalent field. (Pref)
Work Experience:
Marketing experience or related field, 7+ years (Req)
Financial Services/Banking Industry experience, 3+ years (Pref)
Skills and Abilities:
Demonstrated experience as a savvy marketing/advertising strategist with a passion for results-driven practices and routines.
Demonstrated ability to map out a digital marketing website conversion rate optimization roadmap and drive that strategy via execution, testing, measurement, and optimization.
Demonstrable ability to measure the impact of CRO on overall marketing efforts.
Strong knowledge of web analytics and performance monitoring tools such as Google Analytics, QuickSight, and Lighthouse to understand key opportunities for improving click rate conversion and increasing click rate by qualified audience.
Curiosity and adaptability to thrive in an ever-changing space and make recommendations to ensure the CRO roadmap is keeping up with evolving best practices, algorithms, and user experience design.
Accomplished team player and people/project manager, with experience in managing vendor relationships.
Superior interpersonal, verbal, and written communication skills.
Excellent relationship management skills and collaborative spirit.
Strong project management skills, outstanding organizational skills, and the ability to handle multiple projects simultaneously while meeting deadlines.
Strong knowledge of regulatory implications of digital media within the financial services industry.
Experience managing vendor contracts, adherence to Service Level Agreements, and ensuring fees and expenses are tracking to approved budget.
EEO Statement: At Santander, we value and respect differences in our workforce. We actively encourage everyone to apply.
Santander is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetics, disability, age, veteran status or any other characteristic protected by law.
Working Conditions: Frequent Minimal physical effort such as sitting, standing and walking. Occasional moving and lifting equipment and furniture is required to support onsite and offsite meeting setup and teardown. Physically capable of lifting up to fifty pounds, able to bend, kneel, climb ladders.
Employer Rights: This does not list all of the job duties of the job. You may be asked by your supervisors or managers to perform other duties. You may be evaluated in part based upon your performance of the tasks listed in this . The employer has the right to revise this at any time. This job description is not a contract for employment and either you or the employer may terminate at any time for any reason.
The base pay range for this position is posted below and represents the annualized salary range. For hourly positions (non-exempt), the annual range is based on a 40-hour work week. The exact compensation may vary based on skills, experience, training, licensure and certifications and location.
Base Pay Range
Minimum:
$97,500.00 USD
Maximum:
$160,000.00 USD
Manager of Marketing and Events
Marketing Manager Job 15 miles from Clarence
VIA is seeking a full time Manager of Marketing and Events. This position is primarily responsible for developing and implementing marketing and communication initiatives that strengthen brand awareness and advance the agency's priorities and goals. Under the direction of the Vice President of Development, this position also serves as co-lead of annual fundraising events.
Essential Functions:
Develop and execute an annual marketing and outreach plan across channels and segments. Meet with department leads to understand priorities and facilitate strategic discussions for how marketing and outreach activities can facilitate outcomes.
Collaborate with internal teams to ensure employees understand and effectively communicate the brand message.
Write, design, manage, and update VIA's printed marketing collateral, including program brochures, newsletters, etc.
Create and implement digital marketing strategies, including but not limited to e-mail blasts, website updates, social media, newsletters, and advertisements.
Develop and track metrics that will provide feedback on the impact of marketing initiatives.
Work in partnership with the Vice President of Development to coordinate and execute annual fundraising projects and events, including the execution of an annual fund appeal campaign and yearly donor event.
Manage the annual marketing budget.
Collaborate with internal teams to enhance employee and stakeholder engagement
Competencies:
Relationship Building - Ability to establish and maintain media relationships.
Project Management - Ability to manage multiple complex projects simultaneously.
Creative Approach - Ability to develop original and aesthetic approaches to marketing activities.
Results Driven - Ability to develop marketing strategies that result in meaningful results for VIA's multiple lines of service.
Qualifications:
Bachelor's degree in marketing, public relations, journalism, or related field.
Minimum of 3 years' experience in marketing or communications-related field.
Experience utilizing design/web platforms (i.e., Adobe, Photoshop, Canva, Word Press)
Experience utilizing digital marketing platforms (i.e., Hootsuite, Google Analytics)
Experience in Microsoft Office Excel, Adobe Suite, iMovie, Filmmaker Pro, Facebook, Twitter, Instagram
Experience in a nonprofit setting preferred
Compensation:
$60,000 - $70,000 annually
VIA is an Equal Opportunity Employer, and as such affirms the right of every person to participate in all aspects of employment without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, age, veteran status, disability, genetic information, or any other protected characteristic. If you are interested in applying for employment and need special assistance or an accommodation to apply for a posted position, contact our Human Resources department via phone at *************.
Brand Marketing Associate
Marketing Manager Job 8 miles from Clarence
We are a marketing and consulting company in Buffalo, representing some of the most significant business marketing firms in the nation. As a company, we've helped those Fortune clients expand their footprint through innovative marketing strategies and cutting-edge advertising. Due to the growth we have seen over the years, we are expanding our Brand Marketing Representative team. We need a Brand Marketing Representative who will take our initiatives to the next level and assist in managing the brand messaging.
We have succeeded over the last decade by staying true to our company values and developing all of our employees hands-on. Our Brand Marketing Representatives' ability to promote our clients' products, build rapport with consumers, and represent the brand with poise and accuracy showcase what we represent is what separates us from any other firm. Join us in our mission to revolutionize the marketing industry and accelerate our client's growth one brand at a time!
Brand Marketing Associate Responsibilities:
Assist in promotional campaigns by marketing and promoting products, delivering an accurate brand story, and relating to consumers' needs
Maintain a professional, courteous, outgoing, and empathetic attitude while interacting with potential clients
Partake in ongoing development in brand management, sales strategies, effective marketing tactics, and building customer rapport
Provide customers with appropriate product and service information complete all follow-to-close sales and drive revenue
Identify and escalate issues, feedback, and trends to appropriate departments
Achieve volume objectives for our priority brands
Qualifications We Look For In A Brand Marketing Associate:
Bachelor's degree in Marketing, Advertising, Business, or
Communications is preferred but not required
At least 1 year of experience in a marketing, promotions, advertising, branding, sales, or client-facing role
Strong planning and problem solving skills
Impeccable attention to detail and ability to multitask
Drive to achieve success beyond the status quo and eagerness to enhance new skills
Ability to thrive in a team environment and excel in a diverse culture with team members and customers
Outgoing, charismatic, and confident
#LI-Onsite
Sr. Manager, Brand & Marketing
Marketing Manager Job 15 miles from Clarence
The Sr. Manager, Brand & Marketing will support the Licensed Marketing Team in developing and executing integrated marketing strategies and initiatives that support the growth of all licenses in North America across all relevant products, licenses, channels, and consumers. They will lead third-party marketing efforts, manage a multi-year product calendar, and work cross-functionally with internal and external partners.
Responsibilities
Manage the development and execution of annual integrated, category-specific marketing plans to position the brand with New Era's category consumers; create and drive the cross-functional roadmap for developing and executing most marketing initiatives, campaigns and product launches across the marketing mix at New Era.
Determine marketing investment based on product revenue; Provide recommendations based on our varied consumer audience; Position our product to stand out in a competitive market
Develop and drive an effective, on-going GTM and integrated marketing process to position the brand and its products with retail partners across all channels and product-types at sell-in. They will then drive timely execution of all brand and category campaigns, initiatives & product launches at sell through
Manage the relationships and collaborate with central services teams (retail, legal, sponsorship) to lead special projects including both online and offline activations and key league moments specifically athlete appearances, photo shoots and productions, custom programs and league events (All-Star games, league drafts and fulfilling ambassador contracts)
Direct execution against negotiated ambassador contracts, both athlete and entertainment, to support the licensed business
Proactively oversee marketing contracts and manage partner relationships outside of the big three leagues to ensure both 100% fulfillment and payment; establish effective ongoing new processes
Lead contact portfolio of $1M with high-level third party partners including agents, agencies and license partners
Manage and mentor a team of marketing professionals, including assigning tasks, monitoring performance, and facilitating professional growth
Collaborate with cross-functional teams to ensure consistent brand messaging and a customer-centric approach
Monitor and report on the effectiveness of marketing initiatives and continuously refine strategies to improve performance and reach desired outcomes.
Stay up-to-date with emerging marketing trends, technologies, and best practices, and adapt strategies accordingly to stay ahead of the competition
Keeps all sensitive matters confidential
Other duties as assigned
Knowledge, Skills and Abilities
Proven success building and maintaining external corporate relationships with senior level partners
Brand Management: Candidate must have a passion for brand building and have demonstrated experience building a brand POV for their assigned category within a constantly changing and evolving consumer marketplace.
Passion for sport and a strong working knowledge of league calendars. Candidate must be able to connect the dots between on-field and off-field category opportunities with New Era's retail partners and new opportunities for growth.
Integrated Marketing: Candidate must have a strong working knowledge and experience guiding multi-platform and multi-channel campaigns across all aspects of the marketing mix, with emphasis on digital marketing and media trends
Enthusiastic, positive person who embraces work with a sense of urgency and persistence with a solution-based mentality
Education and Experience
Bachelor's degree in Marketing, Communications, Business Administration or related field required; MBA preferred. Experience in lieu of degree may be considered.
7-10 years of experience successfully leading brand marketing and brand development strategies for brands in sports, lifestyle and youth culture; including but not limited to: headwear, apparel, footwear, accessories, retail, gaming, music/entertainment and sports in North America and globally.
Demonstrated experience with out-of-home marketing strategies
Communicating & Influencing: Strong cultural marketing and relationship-building skills.
Annual marketing plan development and execution: Demonstrated experience leading the development of an annual marketing plan, and corresponding budget, across multiple product launches, channels of distribution and multiple marketing functions of direct and indirect budget authority.
Travel Requirement
Up to 30%; domestic and/or global depending on need
New Era Cap, LLC is an Affirmative Action and Equal Opportunity Employer that believes in inclusion and does not discriminate against any candidate or employee on the basis of race, color, sex, age, religion, national origin, sexual orientation, gender identity, disability, veteran status, genetics, or any other basis protected by applicable local, state or federal laws.
The salary range for this posted position is $95,000 - $115,000 (plus bonus & benefits) and pertains to candidates located in Western New York. Actual compensation is determined by a wide array of factors including but not limited to skill set, education, essential job duties and requirements, and necessary experience.
#LI-Onsite #LIOnsite #LI Onsite
Strategic Pursuit Manager
Marketing Manager Job 15 miles from Clarence
If you think your skills, experience and aspirations make you a good match for this position, we encourage you to apply. This position may be filled anywhere in the United States. Our regional offices include: Western Region (Irvine, Los Angeles, San Diego, Portland and Seattle), Great Lakes Region (Buffalo, Chicago, Pittsburgh, Toronto), Central Region (Dallas, Denver, Houston, and St. Louis), or Eastern Region (Arlington, Baltimore, Boston, and New York City). Preference may be given to candidates that can work in any of our US offices. As part of the application process, candidates are required to submit 2-3 work samples that demonstrate proficiency with Adobe InDesign and other layout software such as PowerPoint, 1-2 writing samples (i.e. project descriptions, employee bios, proposal cover letters, etc.) and an example of how you approach managing a large, complex pursuit. Please redact proprietary/confidential information as needed. Note: We acknowledge that developing these items is highly collaborative. That said, we're looking for examples where you had a primary role in their creation. You'll be given time to present your work during the interview - we're interested in “how” you present your work, too. ABOUT THE ROLE Are you a master of organization, a natural leader and a strategist at heart? This role blends the precision of project management with the finesse of high-stakes proposal development. Think of it as being a “Project Manager with a PhD in proposals.” As a Strategic Pursuit Manager, you'll be part of our Brand, Marketing and Business Development (BMBD) team, reporting to our National Marketing Pursuits Leader and working closely with Market Leaders, Strategists and Subject Matter Experts, orchestrating large, multi-functional teams to pursue the firm's most ambitious targets. Success requires anticipating roadblocks, managing up with big personalities and thriving in deadline-driven environments. With a passion for puzzles and processes, you'll bring strategic thinking, exceptional organizational skills and creativity to navigate complex challenges. At our firm, where marketing is a valued partner, you'll contribute to a culture of collaboration, resilience and winning. If you're driven to create clarity, inspire teams and deliver results while ensuring the journey is as enjoyable as the destination, this is your opportunity to make an impact at one of the world's most innovative design firms. HERE'S WHAT YOU'LL DO Strategic Proposal Marketing
Work with pursuit teams to develop pursuit strategies, including partnering with opportunity leaders and pursuit strategists to drive capture planning efforts, providing business intelligence on clients, competitors and CannonDesign.
Facilitate and participate in strategy sessions and workshops related to assigned large/mega-scale strategic pursuits. This includes driving the established agenda, guiding a creative brainstorming process, challenging and testing ideas, developing pertinent action items and assignments, and documenting the intelligence, outcomes and next steps.
Bring discipline and rigor to the Go/No Go process and capture management planning phase.
Establish and manage pursuit budgets and costs for all strategic pursuits within your purview.
Partner with proposal content team, Subject Matter Experts and Pursuit Strategists to ensure messaging is translated into a compelling narrative with thematic graphic representation throughout the proposal, interview and other related deliverables.
Collaborate with technical staff for proposal content and write/review/edit original content for clarity, compliance and key messages.
Manage BMBD production team to meet deadlines and create compelling, compliant and high-quality proposals, interviews and other collateral, as needed.
Lead the pursuit team on presentation phase, including presentation coaching.
Work with Opportunity Leader to ensure win/loss debriefs are completed and captured - and leverage lessons learned to inform future pursuits.
Coach and mentor marketing specialists and senior marketing specialists across regions in proposal management and production.
Firm Knowledge & Subject Matter Expertise
Develop strong, in-depth knowledge of the firm's portfolio, personnel and brand (to understand how we express ourselves visually and verbally) to connect with clients and differentiate ourselves in the marketplace.
Develop subject matter expertise (across markets, typologies, services, technology or other) that adds value to our marketing initiatives and pursuit activities.
Management & Operations
Work with National Marketing Pursuits Leader and Regional Marketing Team Leaders to influence training and ongoing development of Marketing Specialists.
Provide peer review and oversight for accuracy and quality of content.
Self-review all work for accuracy and quality of content.
Work with Opportunity Leaders to accurately document progress through the Strategic Pursuit Process in Salesforce.
Work with our Marketing Content Manager to preserve custom proposal content for use on future pursuits.
Establish, improve and model marketing best practices.
Other
Up to 25% travel expected.
May participate in external marketing activities.
HERE'S WHAT YOU'LL NEED
Bachelor's degree in business, marketing, communications or a related field required.
Minimum of 8 years of related work experience required.
Related experience working in a proposal management role for a professional services firm required.
Related experience working in the Architecture, Engineering and/or Construction industry preferred.
Strong proficiency with InDesign, Word, Excel and PowerPoint.
Familiarity with Deltek CRM Vision, Salesforce and Miro is a plus.
Core Competencies:
Excellent time and project management skills.
Able to manage up, down and across large and dynamic teams to resolve conflicts and maintain progress.
Able to “own the process” and earn trust among creative thinkers and strong personalities, including external partners.
Strong attention to detail in every phase of the pursuit to maintain cohesion, accuracy and compliance, and avoid errors/gaps that weaken proposal impact.
Excellent communication skills, including the ability to facilitate collaboration that creates clarity and alignment across the entire team.
Strategic thinker able to translate a multitude of activities into plans, goals and role assignments with measures to ensure implementation.
The salary range for this position is $90,000 to $107,100 annually. This salary range is the range we believe is the anticipated range of possible base compensation at the timing of the posting. We may ultimately pay more or less than the anticipated salary range for the position. Employees may be eligible for discretionary bonuses. We offer a full benefit package including medical, dental and vision coverage and flexible spending account options and voluntary insurances. We have paid time off, flex-time schedules, remote work options and a 401k plan and employee perk programs. For a general overview of our benefits, please visit our careers page at ********************************************** Actual compensation may vary from posting based on geographic location, work experience, education and/or skill level. ABOUT OUR FIRM CannonDesign is a design practice where strategy, experience, architecture, engineering, and social impact converge. We don't just dream up solutions - we create and bring them to life in ways to solve some of the biggest challenges facing our clients and the society. At the heart of everything we do is Living-Centered Design, a bold commitment to using our talents to not just improve the world but to truly reshape it for the better. It's more than a philosophy - it's who we are, and it drives us to make a meaningful, lasting difference every day. ABOUT WORKING HERE
We are relentless in our pursuit of client adoration (not simply satisfaction). Consistent delivery of the best service is what we are about.
We are committed to ensuring our practice is equitable for all employees, representative of the communities around us - and focused on the future of design. We advocate for equity, diversity, and inclusion efforts through the leadership of our DEI Council, Employee Resource Groups and other community advocacy initiatives.
We're about communication and transparency here. If you want to talk to someone about an idea you have, or a challenge that needs addressing, we're ready for you.
Please note that candidates can only apply to our positions on our company Careers site. It's not uncommon for scammers to create positions that look legitimate on other sites; never enter your information or apply for CannonDesign positions on any platform. Should an issue arise that you feel we should be aware of, please contact us. Please provide your resume and portfolio when applying.
As a condition of employment, all employees are expected to complete mandatory training, including compliance training, within required timeframes and adhere to our internal policies and our Code of Conduct. CannonDesign is an Equal Opportunity Employer. CannonDesign is committed to maintaining a work environment that is free from any and all forms of unlawful discrimination and harassment. It is therefore the firm's policy to prohibit discrimination and harassment against any applicant, CannonDesign employee, vendor, contractor, or client on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, pregnancy, veteran status, genetic information, citizenship status, or any other basis prohibited by law. It is also CannonDesign's policy to prohibit any and all forms of retaliation against any individual who has complained of harassing or discriminatory conduct, or participated in a firm or agency investigation into such complaints.
Marketing Coordinator - Now Hiring!
Marketing Manager Job 6 miles from Clarence
Perform a range of functions in support of the marketing needs of the department and assigned business lines Will support the development of tactics for member acquisition, retention, loyalty and cross-selling of AAA products to members with the overall purpose of increasing Club revenues.
Responsible for billing:
Across all Marketing business lines
Includes: PO Creation, Check Requests, Invoice processing and reconciliation
Interface with Graphic Design:
Collateral development
Creative changes
Proofreading
Assist in writing marketing copy for assigned business lines
Coordinate email content for assigned business lines
Social Media Maintenance
Assist in direct mail audits
Create and maintain point-of-sale materials
Product pricing, tracking and maintenance
Event coordination and participation
Manage promotional programs
Marketing calendar maintenance
Perform other marketing support functions as assigned
Qualifications
Bachelor's degree in Business Administration or Marketing preferred.
One to two years with tactical marketing experience with exposure to a wide range of marketing and marketing support functions.
Must posses experience in successfully managing a marketing budget.
Advertising agency experience mandatory.
Status
Full Time
Type
Hourly
The AAA Way
Demonstrating expertise, passion, and accountability in our work by continuously pursuing growth and learning
Advertising/Marketing Manager
Marketing Manager Job 40 miles from Clarence
Meyer's RV/Marks Leisure Time Marine is seeking an in office Marketing Manager to oversee all marketing initiatives for our 18 locations!
KEY RESPONSIBILITIES:
Marketing Strategy Development: Create and implement comprehensive marketing strategies that align with the dealership's objectives, encompassing traditional broadcast, digital, print, and billboard advertising.
Market Research: Conduct market research to identify target audiences, analyze market trends, and monitor competitor activities to inform marketing strategies.
Content Creation: Oversee the development of marketing content, including product descriptions, blog posts, videos, and social media updates, ensuring consistency with the dealerships brand.
Lead Generation: Develop and manage lead generation strategies across various channels to attract potential customers.
Budget Management: Plan and manage the marketing budget, ensuring cost effective allocation of resources.
Performance Analysis: Monitor and analyze the effectiveness of marketing campaigns, providing regular reports and recommendations for improvement.
Benefits:
401k
Health
Dental
Vision
Life
Paid Time Off
With our 18 locations across 5 states and Annual Revenue of over $400 million, we offer a competitive base salary with performance base incentives
Requirements
QUALIFICATIONS:
Bachelor's degree in marketing, Business, or a related field.
Minimum of 5 years experience in marketing; experience within a dealership setting is preferred but not mandatory.
Proven expertise in traditional broadcast, digital, print, and billboard advertising.
Strong analytical skills with the ability to interpret data and make informed decisions.
Excellent communication and leadership abilities.
Salary Description $100,000/Year Salary DOE