GTM Marketing Manager
Marketing Manager Job 27 miles from Belmont
Job Responsibilities:
Develop and execute the go-to-market (GTM) strategy for robotic lawn mowers, including pricing, channel expansion, and promotional plans.
Collaborate with sales, product, branding, supply chain, and other teams to ensure a successful product launch and achieve business objectives.
Analyze market trends, competitor activities, and user needs to optimize marketing and sales strategies.
Liaise with distributors, providing training and after-sales support.
Job Requirements:
Bachelor's degree or above, with 5+ years of GTM experience in the smart hardware or consumer electronics industry; fluent in spoken English.
Strong skills in product marketing, channel management, and market analysis, with experience in product launches and business growth.
Familiar with online and offline sales channels (such as e-commerce, distributors, and key account sales); overseas market experience is a plus.
Digital Marketing Manager
Marketing Manager Job 12 miles from Belmont
The Digital Marketing Manager - PT will work directly with the VP of Marketing & Sustainability and the Global Marketing Director. This individual contributor role is responsible for supporting the development and execution of our digital marketing strategies. The successful candidate will implement digital marketing campaigns, analyze digital marketing performance, conduct keyword research, and monitor paid media campaigns across various platforms such as Google and LinkedIn.
Key Responsibilities:
Develop paid search, display, and social advertising campaigns & re-marketing campaigns that support awareness and lead generation goals and maximize ROI
Recommend an effective SEO strategy that increases targeted, organic traffic to our websites and blogs.
Continually optimize PPC campaigns by updating keywords, ads and landing pages while suggesting improvements to website performance
Provide weekly/ monthly/ quarterly reports with analysis of KPI dashboard strengths and opportunities
Provide input to preparation of annual digital marketing budget
Maintain a consistent brand voice and presence across all digital marketing campaigns
Administer marketing automation and CRM Platform, train users, upload data, create workflows, and manage requests for customizations
Program email communications and design email campaigns - familiarity with how to track leads via salesforce.com or other CRM tools and develop nurture campaigns within a marketing automation platform like Pardot or Marketing Cloud.
Support strategic and tactical approaches to Lead Generation: Develop and implement strategies to generate and nurture leads, ensuring a steady flow of qualified leads to the sales team.
Work with Global Marketing Director to ensure website content is current, relevant and engaging to the target audience. This includes text, images, videos, and blog posts, ensuring all content is SEO-optimized and aligns with the brand's voice and messaging strategy.
Use analytical tools to track website performance metrics such as traffic, bounce rate, conversion rate, and user behavior insights. Use this data to make informed decisions on content, design, and strategy adjustments.
Manage social media channels, develop strategy, design and schedule posts, work with the business to create calendar that includes frequency and content, track analytics .
Design aptitude: Ability to create images using templates and able to optimize content using templates for campaigns, social posts and to support events. Using tools like Canva, other as defined.
Critical Success Factors:
Demonstrated ability to work in a fast-paced, dynamic environment, managing multiple projects at a time.
Results-oriented, with a very strong self-drive and work ethic and commitment to excellence.
Analytical and outcomes-based mindset; continually seeking to optimize results.
Strong communication skills internally as well as externally
Preferred Skills and Experience:
At least 5 years of experience in digital marketing.
Proficiency with Salesforce, Pardot (or other marketing automation platform), Google Analytics. LinkedIn and paid advertising platforms.
Experience with social media scheduling programs such as HootSuite, Sprout Social or similar.
Familiarity with SEO and paid digital marketing channels and tactics
Familiarity with CRM integrations and data management best practices.
Ability to take direction from senior colleagues and execute on campaigns.
Knowledge of online marketing strategies and tools, including social media and email marketing best practices.
Strong project management skills.
Strong attention to detail, accuracy, and execute timely results.
Excellent verbal and written communication skills.
Director of Marketing
Marketing Manager Job 12 miles from Belmont
DTFNC is a leading provider of high-quality commercial printing solutions, specializing in Direct-to-Film (DTF) printing technology. Since its founding in July 2021, DTFNC has been at the forefront of innovation in the printing industry, offering customized, durable, and vibrant prints for businesses, brands, and individual creators. Our commitment to quality, speed, and exceptional customer service has positioned us as a trusted partner for clients across diverse industries.
At DTFNC, we handle the entire production process in-house, from material selection and order fulfillment to packaging and delivery, ensuring precision and excellence at every stage. We work closely with our clients to bring their visions to life, whether for apparel branding, promotional materials, or unique creative projects.
With a growing team of skilled contractors and state-of-the-art equipment, we deliver scalable solutions to meet the demands of both small businesses and large-scale enterprises. As we continue to expand, our focus remains on leveraging cutting-edge technology, sustainable practices, and a customer-first approach to drive success for our clients and our brand.
Role Description
This is a full-time on-site role for a Director of Marketing at DTFNC located in Charlotte, NC. The Director of Marketing will be responsible for market planning, marketing management, market research, marketing, and sales activities on a day-to-day basis.
Qualifications
Market Planning and Marketing Management skills
Market Research and Marketing skills
Sales skills
Experience in developing marketing strategies
Strong leadership and team management abilities
Excellent communication and interpersonal skills
Bachelor's degree in Marketing, Business, or related field
Senior Marketing Manager
Marketing Manager Job 12 miles from Belmont
Senior Marketing Manager
Experience:
10+ years of B2B marketing experience in employee benefits, insurance, human resources, and/or financial services,
B2C experience is a plus!
Education: Bachelor's degree in Marketing, Communications, Public Relations, Information Design or a related field.
Type: Full-time
Schedule: Day Shift
Greene Resources is seeking a Senior Marketing Manager to join a growing and dynamic team!
Job Description:
Serve as a key stakeholder in Southeast regional marketing, offering insights to support market growth.
Act as a liaison for local and regional needs with the national marketing team.
Assess growth opportunities, monitor competitor positioning, and track results to ensure brand consistency and profitability.
Develop and execute comprehensive regional marketing plans aligned with business objectives and sales goals.
Integrate cross-functional marketing initiatives and manage budgets for maximum impact.
Collaborate with internal stakeholders to create persuasive presentations and ensure messaging resonates with clients.
Drive lead generation and provide data-driven recommendations to support sales opportunities.
Lead regional brand awareness activities, overseeing integrated advertising campaigns across multiple channels.
Manage regional event marketing and direct the development of region-specific content.
Analyze marketing performance, optimize strategies, and report key metrics to senior leadership with actionable insights.
Position Requirements:
Demonstrated ability to drive MQLs as a result of integrated and digital marketing campaigns in a B2B environment.
Strong understanding of customer journey mapping and passion for delivering exceptional customer experiences.
Demonstrated experience working with much of the following: Powerpoint, social, (LinkedIn, Instagram, X (Twitter), Facebook, etc.) digital, (HubSpot, Microsoft Dynamics, WordPress, SimpleBooklet, Constant Contact, Mail Chimp, Google Analytics), design (Adobe Suite, Canva), and organizational platforms (Microsoft Office, Salesforce, Smartsheet).
Ability to coordinate the activities of outside vendors to accomplish multiple, concurrent deadlines.
Proven ability to work collaboratively with cross-functional teams.
Excellent written and verbal communication skills.
Demonstrated ability to handle multiple projects in a fast-paced, independent or team environment.
Strong problem-solving, critical thinking, and organizational skills.
A continuous learner with the ability to accept constructive feedback and grow as a result.
Travel required throughout the Southeast to various office locations (15-20%).
Greene Resources is part of Array Corporation, the leading technology-enabled workforce solutions company whose mission is to fix how labor is bought, sold and delivered to enable universal access to the American Dream.
We are proud to be an Equal Employment Opportunity and Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.
Head of Marketing & Inside Sales
Marketing Manager Job 12 miles from Belmont
Unox Inc., a market leader in high-end oven production and recognized as a Great Place to Work , is seeking a Head of Marketing & Inside Sales to join our US team. The Head of Marketing & Inside Sales will be responsible for developing and executing a growth-focused strategy that integrates Marketing, Lead Generation, Inside Sales, and Customer Relationship Services (CRS). This role is ideal for a leader with a strong commercial mindset who can align marketing efforts with direct sales execution, driving new customer acquisition and revenue growth.
This person will also coordinate Corporate Chefs to ensure alignment between marketing, sales, and product demonstration strategies.
Main Activities:
Develop and implement a regional marketing and inside sales strategy focused on lead generation and revenue growth.
Oversee all marketing functions, including: Digital marketing (SEO, SEM, paid media, content marketing), PR and media relations, Event and trade show marketing, Lead generation campaigns.
Manage and lead the Inside Sales and CRS teams to convert marketing-generated leads into sales opportunities.
Optimize the customer journey from lead generation to conversion, ensuring a seamless experience across marketing and sales touchpoints.
Develop a data-driven approach to track marketing performance, lead conversion rates, and customer engagement.
Collaborate with regional sales leadership to align marketing and inside sales strategies with overall commercial objectives.
Improve lead tracking and conversion efficiency.
Build, mentor, and develop high-performing marketing and inside sales teams.
Manage budgets effectively to maximize ROI on marketing and sales initiatives.
Stay informed on industry trends, competitors, and market insights to refine strategies and drive continuous improvement.
Requirements:
At least 7-10 years of relevant experience in marketing, and/or commercial roles, with proven leadership experience.
Strong expertise in lead generation, digital marketing, and sales enablement.
Experience managing both marketing and inside sales teams, with a focus on revenue growth.
Analytical mindset with a track record of using data to drive decision-making.
Excellent leadership, coaching, and communication skills.
Ability to thrive in a fast-paced, international, and matrixed organization.
Fluent in spoken and written English.
Ability to travel domestically and internationally (20%+).
Why Unox?
Continuous Innovation: Unox is at the forefront of technology and innovation, offering its employees the opportunity to work on pioneering and challenging projects.
Work Environment: We have been certified by the Great Place To Work Institute as one of the top 100 companies in America. Our young and positive work environment fosters collaboration and values the ideas of all our employees. We regularly organize company events for networking and team building with colleagues.
Professional Growth: Unox invests in the development of its employees through continuous training programs, individual coaching, and career opportunities, ensuring constant personal and professional growth.
Work-Life Balance: We offer a Wellbeing program rich in benefits and flexible policies that promote work-life balance and the well-being of our employees.
The job position is open to candidates of all genders and gender identities, in compliance with current equal opportunity regulations.
Assistant Marketing Manager, Customer Marketing
Marketing Manager Job 27 miles from Belmont
Your Impact The Assistant Manager of Customer Marketing will work with Customer Marketing leadership to assist in conceiving omni-channel customer activation and engagement strategies through data-driven decisions that power personalized customer experiences for the DIY and Pro customer segments (and respective subsegments) by leveraging customer insights, understanding the competitive landscape, and working within cross-functional teams. The position will report to the Director of Customer Marketing and will serve as a subject matter expert focused on driving personalization/Next Best Actions in our paid and owned channels through Triggers, Recommendation Engines, and AI/ML Models. The Assistant Marketing Manager will have to know how to best represent the work with key stakeholders. Demonstrated experience working in agile teams across Digital Marketing, Data Analytics, and Omnichannel Customer Journeys is a plus.
What You Will Do
Partner with Customer Marketing leadership to execute campaigns or test & learn optimizations within cross-functional continuous marketing POD focused on Do-It-Yourself (DIY) or Pro customers. Should also be able to function independently in this capacity
Partner with Customer Marketing leadership analyzing/interpreting data to draw clear, actionable conclusions and tactical plans for the assigned customer segment to drive incremental sales and margin using omni-channel journeys
Work with and support the Customer Marketing leadership to refine segment strategy and plan that will drive higher engagement - leading the development of briefs and serving as the assistant integrator across marketing and broader organization
Leverage customer data, business insights, brand and business priorities and sales and margin goals to operationalize omni-channel journeys including but not limited to owned channels like email/app/SMS, dotcom, in-store/POS and to paid channels in partnership with the media activation team, media agency, and paid platforms like Meta, Epsilon Digital, etc
Support Customer Marketing Manager with measuring KPIs, identifying trends and continuous improvement opportunities to better drive our initiatives
Apply understanding of modern marketing solutions (e.g., data-enabled personalization) and channels during campaign planning
Comfortable operating in constant, rapid test & learn environment and driving organizational change through action
Be the customer champion and effectively communicate customer segment personalization strategy outside of own functional area to gain alignment
Working understanding of marketing channels including how they work, supporting technology, their capabilities, and their limitations
Establishes strong working relationships with cross-functional peers
Minimum Qualifications
Bachelor's Degree Marketing, Digital, E-Commerce etc.
3-5 years data-driven marketing experience
1-2 years' experience writing strategic briefs and working cross-functionally and leading customer marketing or integrated teams
1-2 years delivering business performance goals through an iterative and rapid test/learn/scale mindset
Preferred Skills/Education
1-2 years' experience leading customer marketing at a retailer
About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowe's operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.
Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit ****************************************
Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience.
Technical Product Marketing Manager
Marketing Manager Job 12 miles from Belmont
Tech Product Marketing Manager
Dexian is a Talent + Technology Solutions company, dedicated to driving transformative outcomes through innovative workforce and IT solutions. We believe in Black Sky Thinking-an approach that pushes beyond conventional methods to unlock new possibilities. As a Guiding Light in the industry, we illuminate pathways for clients and talent, delivering seamless, frictionless experiences that set us apart.
About the Role
We're looking for a Tech Product Marketing Manager to help shape and execute our marketing strategy for technology solutions. This role will be key in positioning our technology solutions, crafting compelling messaging, and enabling sales teams with the insights and materials needed to drive engagement and revenue. Reporting to the Director of B2B Marketing, this role requires a blend of strategic thinking, creative storytelling, and hands-on execution.
Key Responsibilities
Develop and execute go-to-market strategies for our technology solutions, ensuring alignment with brand messaging and business objectives.
Create compelling product positioning, messaging, and value propositions that differentiate Dexian's offerings in the market.
Partner with sales teams to develop sales enablement materials, including pitch decks, case studies, whitepapers, and competitive insights.
Collaborate with internal stakeholders to build content strategies that drive awareness, engagement, and lead generation.
Conduct market research and competitive analysis to identify industry trends and customer needs, translating insights into actionable strategies.
Support demand generation campaigns by providing messaging guidance, content development, and campaign execution support.
Track and measure the effectiveness of marketing initiatives, optimizing based on data-driven insights.
Qualifications & Experience
3+ years of experience in product marketing and sales enablement within a technology, IT solutions environment.
Strong understanding of go-to-market strategies, brand positioning, and sales enablement best practices.
Experience developing marketing content, messaging frameworks, and customer-facing collateral.
Ability to translate complex technology solutions into clear, compelling narratives.
Excellent collaboration and communication skills, with experience working cross-functionally with sales, product, and marketing teams.
Proficiency in content management systems, marketing automation tools, and analytics platforms is a plus.
Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status
Product Marketing Manager
Marketing Manager Job 12 miles from Belmont
Insight Global is looking for one of my Product Marketing Manager. You will bring products to market by turning features into benefits and specifications into solutions. Your responsibilities will continue throughout a product's lifecycle by providing sales enablement, deploying reactive campaigns, and sunsetting products. This will be a highly visible role that will require navigating a highly matrixed organization. You will often quarterback cross-functional teams that include members from product, creative services, digital operations, sales, and finance. This role will provide an opportunity for growth within the team and organization. Intellectual curiosity, accountability, attention to detail, creative problem solving, and business acumen are key attributes to be successful in this position
* Assist Product Marketing team at large in the development and deployment of sustaining and reactive marketing campaigns across multiple categories.
* Quarterback the go-to-market activities for your assigned product category working with both product and creative services team.
* Develop EOL communications for a frictionless sunsetting of products.
* Disseminate information into clearly articulated, unique selling propositions and product messages that are leveraged within product campaigns and ongoing demand generation.
* Build strategic marketing partnerships internally and externally, to influence, motivate, and move campaigns forward
* Manage expectations clearly when plans need to shift or be managed differently using data driven decisions and a mix of emotional intelligence
* Become a "Go to" resource for both Product and Marketing teams
Required Skills & Experience:
* Bachelor's degree in marketing, communications, business, technology, or relevant field of study
* 3+ years' proven success in developing and executing product go to market campaigns
* 2+ years' experience with B2B marketing campaigns
* Excellent written communication skills
* Versed in Microsoft Office (Word, Excel, and PowerPoint)
Nice to Have Skills & Experience:
* Previous experience marketing AV/Technology products
* Experience working within project tracking tools such as Confluence, Wrike, Jira, etc.
Market Manager - Flexibles (TFP)
Marketing Manager Job 12 miles from Belmont
In September, Sonoco announced it is performing a strategic review of the Thermoforming Flexible Packaging (TFP) business unit. In order to support a newly formed global packaging company with annual revenues exceeding $1 billion, we are seeking a Market Manager - Flexibles that be responsible for collaborating with top leadership to define and articulate the business' strategy, and with our sales team to grow in adjacent markets while contributing to the long-term success of our organization.
What you'll be doing:
Drive sales growth and win new business within specific segments by collaborating with Sales, Manufacturing and R&D.
Gather and analyze market data and research related to specific segments.
Gather trends and customers' needs to understand the markets. Listen to customers and translate the Voice of the Customer into actionable solutions.
Recommend adjacent and breakout growth opportunities in targeted markets.
Assess potential opportunities and define addressable market size.
Establish product/pricing value propositions for the product
Identify and commercialize strategies for new products in adjacent segments.
Utilize the business development stage-gate process to create a data-driven plan aligned with our goals.
Collaborate with top leadership to define and articulate the business strategy.
Coordinate the development, presentation, and updating of our long-range strategic plan by collaborating with various departments, including finance, operations, sales, R&D, IT, and supply chain.
Stay informed about industry trends, market transitions, competitor strengths and weaknesses, and market conditions.
Attend trade shows, conferences, and engage with partners and customers to stay updated on market trends and competitors' activities.
Create and deliver professional presentations for internal and external stakeholders.
This is an onsite position based out of Charlotte, NC Office (Uptown Area)
We'd love to hear from you if:
Academic Education: Undergraduate degree in Industrial Engineering, Business Administration, Marketing or similar required. Degree in science or engineering field is preferred. MBA is desired
Experience: 5-10 years in customer facing marketing communications, product marketing, product management, business development, product development, and sales. Background in packaging of confectionery, dairy, pet food, coffee, or similar is preferred.
Proven record of accomplishment of sales growth, with ability to sell and grow a business, working collaboratively with a cross-functional team, and think strategically
Project management - multitasking, prioritization, time, and budget management, planning and executing
Flexibles packaging industry experience strongly preferred
Customer facing presence with effective communication skills - writing, formal and informal presentation. Power Point expert
Analytical mind, bias for action to execute on a vision
Coachable, self-directed, demonstrated direct contribution to business results
Compensation:
The annual base salary range for this role is from $131,920 to $148,410, plus an annual target bonus of 12.5% of base salary.
Chief Marketing Officer
Marketing Manager Job 12 miles from Belmont
Charlotte, North Carolina, United States
CPI Security, in Charlotte, NC, is seeking an experienced Chief Marketing Officer. CPI Security is a market leading provider of residential and commercial security, home automation, access control, video monitoring and fire systems and services. CPI has been in business for over 30 years and serves over 225,000 customers across a large area of the Southeastern US. The company seeks an experienced leader who can expand and drive growth. This is a senior level executive role responsible for developing, implementing and overseeing the company's marketing strategy to drive brand awareness, customer engagement, and business growth. The ideal candidate is a result driven individual who possesses a strong combination of creative vision, data-driven decision-making, and leadership skills to steer the in-house marketing team and company towards achieving both short-term and long-term objectives. This position will be located in our Charlotte, NC headquarters.
What The Ideal Chief Marketing Officer Will Do:
Lead and mentor the in-house agency and foster a collaborative, high-performing culture
Lead the development and execution of comprehensive marketing strategies that align with the company's growth goals
Develop a value-accretive strategy for customer acquisition and retention that balances investing in mature, high-performance channels while also exploring and investing in new and emerging channels to reach target audiences
Facilitate an integrated approach to brand messaging and customer experience. Must identify and track key metrics to gauge and improve brand health, positioning and awareness
Guide content strategy, storytelling and creative initiatives to ensure alignment with the brand voice
Use data and market insights to guide strategic decisions, track KPIs and measure the impact of marketing initiatives
Develop and expand a comprehensive eCommerce strategy
Manage all financial aspects of marketing organization
Drive brand marketing including print, digital, television, and podcast, amongst others
Be a leader in public, media and community relations
Who The Ideal Chief Marketing Officer is:
Big Picture Thinker - Growth at CPI Security is holistic and expands far past just acquisition and performance marketing
Brand-focused -We work hard to maintain a specific brand standard; this role serves as our brand steward
Experimental -We are looking for creative thinkers, testers, and artists.
Collaborative - This position will work across all departments to achieve company success
Innovator- Visionary who is focused on technology trends and proactively creates forward looking communication strategies
The Chief Marketing Officer will have the following:
10+ years of experience in marketing leadership roles, with a proven track record in driving business growth through innovative demand generation strategies
B2C experience is required, B2B is a plus in addition
Significant experience in brand development, creative, digital marketing, market research and customer retention strategies
Deep understanding of consumer metrics, market segmentation and analytics - a data driven strategist who understands how to motivate, engage and retain the customer
Highly skilled at building and leading transformational omnichannel Marketing programs
Experience in Salesforce, Sales, Marketing, Service Clouds, and Commerce Cloud, or equivalent eCommerce platform
What's in it for you?
An exceptional opportunity to be a key member of CPI Security's Executive Team and to work with a growing team with an amazing brand! You'll have a unique opportunity to define the brand, grow market share and partner with operations to deliver the best products and services within the industry. You will also receive a competitive salary and bonus, Long Term Incentive program, amazing benefits, 401k and to be part of one of nation's most admired companies.
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Marketing Specialist
Marketing Manager Job 12 miles from Belmont
Elevate Your Career: Marketing Specialist Needed ASAP!
Are you a creative thinker with a passion for driving marketing success?
We're seeking a talented Marketing Specialist to join our dynamic team. In this role, you'll develop and implement marketing strategies to promote our services and enhance our brand.
Responsibilities
Develop and execute marketing plans and sales campaigns
Collaborate with cross-functional teams to create marketing materials
Conduct market research to identify trends and opportunities
Coordinate events, workshops, and promotional activities
Analyze marketing data to measure effectiveness and ROI
Participate in career development programs and training sessions
Travel to meet with clients and attend events across the US
Qualifications
Bachelor's degree in Marketing, Business, or related field
Strong understanding of marketing principles and strategies
Excellent communication and interpersonal skills
Proficiency in MS Office and marketing software tools
Ability to multitask and work in a fast-paced environment
Willingness to travel as needed
Benefits
Career advancement and professional development programs
Collaborative and innovative team environment
Access to workshops and continuous learning initiatives
Ready to make an impact as our Marketing Specialist? Apply today and join our team!
Technical Marketing Specialist
Marketing Manager Job 19 miles from Belmont
Active Concepts, LLC was founded in 2000 with the intention of providing the Cosmetic and Personal Care Industries with innovative ingredients for finished goods. We thrive in today's rapidly evolving marketing environment by harnessing the latest technological advances to create products useful for brand differentiation. Our product development is based on our different technology platforms, which include delivery systems, botanical and complex actives, bioferments, proteins and functional ingredients. In addition to our abundant selection of standard products, we also welcome the opportunity to develop raw materials specifically tailored for our customers' needs.
The role: Technical Marketing Specialist
Active Concepts, LLC is seeking an energetic and highly motivated Technical Marketing Specialist to support and eventually integrate with our established marketing department. This position will report directly to the Marketing Manager and work closely with the Sales Department. The position is located in the Lincolnton, North Carolina offices.
This job requires a candidate that can think and identify market needs through research and conceptualization. The Technical Marketing Specialist must be able to utilize their science background to appeal to customers' need for technical explanations of our products, as well as to collaborate with the Research & Development team on design, development and implementation of new products.
Position Responsibilities
Conceptualize and execute strategies for brand development and product development with collaboration from Research and Development
Research industry trends and materials to forecast consumer product needs and desires
Design marketing literature, including, but not limited to, white sheets, presentations, technical data sheets, brochures, posters and efficacy documentation
Identify opportunities to bring innovation to existing marketing practices and materials
· Gather, assimilate and analyze market and competitor information
· Determine suitable efficacy testing for optimal product marketability
The Ideal Candidate will Possess
BS/BA Degree in Biology, Chemistry, Biochemistry, or a related discipline and a minimum of 5 years experience. Understanding of fundamental science principles (chemistry, biology) is strongly desired.
In depth knowledge of and experience with Microsoft Office and Adobe Creative Suite programs. Graphic design experience is a plus.
The ability to meet tight deadlines and work efficiently in a fast paced environment
A key understanding of current trends in the market place
Confidence and be a highly motivated self-starter
High level of professionalism with a strong understanding of, and commitment to, customer service and interpersonal skills
Strong project management skills, critical thinking skills, and problem solving skills
The Active Concepts family of companies offers a dynamic and innovative environment focused on growth and committed to compensating you competitively. We proudly work towards common goals that delight our customers and employees, allowing us to reward individual contributions and team successes.
Director of Sales Marketing | Hampton Inn and Suites Rock Hill
Marketing Manager Job 21 miles from Belmont
Emerald Hospitality Associates is seeking a dynamic, service-oriented Director of Sales to join our team! EHA is an organization whose success is rooted in our four core beliefs: Integrity, Engagement, Quality and Community.
What's in it for you? When you join EHA you'll be part of a team committed to an inclusive, employee-focused workplace that is invested in your development. We want you to feel engaged, empowered, and excited to grow with us. After all, we believe our greatest and most valuable asset is our people! EHA provides a rewarding, fun and flexible work environment, exciting perks, a robust benefit package and an atmosphere designed to encourage and promote career growth within the company.
Our Company: Emerald Hospitality Associates is a hotel development and management company that prides itself on building long-term relationships with both people and organizations. We specialize in the hotel management and development of full service and upscale focused service hotels. Founded in 1999, our mission focuses on serving our guests, clients and staff as a premier hospitality management and consulting firm, applying personal and corporate integrity to each task thereby providing effective, results-oriented, innovative service that generates true value and commitment to excellence.
JOB DUTIES AND RESPONSIBILITIES
Assists in the development of annual sales goals and projections for all revenue sources.
Builds and strengthens relationships with existing and new clients to enable future bookings. Activities include sales calls, entertainment, FAM trips, trade shows, etc.
Identifies new business to achieve personal and hotel revenue goals. Records all sales activities in sales database/tracking forms.
Understands the overall market -- competitors' strengths and weaknesses, economic trends, supply and demand, etc. and knows how to sell against them.
Uses negotiating skills and creative selling abilities to close on business and negotiate contracts.
Monitors same day selling procedures to maximize room revenue and control hotel occupancy.
Develops relationships within community to strengthen and expand customer base for sales opportunities.
Execute and support the operational aspects of business booked (e.g. generating proposals, writing contracts, customer correspondences).
Gains understanding of the hotel's primary target customer and service expectations; serves the customer by understanding their business, business issues and concerns, to offer better business solutions both prior to, and during the program/event.
Provides guidance and direction to sales personnel to assist in their professional development.
Provides courteous guest service by responding promptly and efficiently to inquiries, requests, and complaints.
Makes recommendations regarding the budget and manages expenses within approved budget constraints.
Manages the human resources function in the sales area of the hotel in order to attract, retain, and motivate associates: hire, develop, empower, coach and counsel, conduct performance reviews, resolve problems, and provide open communication for all associates.
EDUCATION AND EXPERIENCE
High School diploma or GED; 2-years experience in the sales and marketing, guest services, or related professional area or a 2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major.
KNOWLEDGE, SKILLS AND ABILITIES
Strong analytical skills relative to impact on hotel revenues
Ability to communicate effectively verbally and in writing
Strong interpersonal skills
Strong understanding of revenue management principles
Proficient in Microsoft Office Products, focus on Excel, Word and Outlook
Ability to travel as needed
Must have flexible work hours that may include evenings, weekends, and holidays
PERKS/BENEFITS
Emerald Hospitality Associates offers a robust selection of perks/benefits that include, but aren't limited to: Paid Time Off, Growth and Career Opportunities, Hotel Discounts, 401K, Health/Dental/Vision Insurance, Short-Term/Long-Term Disability, Flexible Spending Accounts, Health Savings Account, Pet Insurance, Dependent Tuition Benefits, EAP Program, Marketplace Discounts at various retailers such as Disney, Apple, AT&T, Verizon and more!
*
Emerald Hospitality Group
is an Equal Opportunity Employer.
Entry Level Marketing Coordinator
Marketing Manager Job 12 miles from Belmont
At Alpine Events in Charlotte, NC, we are dedicated to revolutionizing face-to-face marketing by creating personalized and impactful experiences to connect businesses with their target audience. Our focus on building meaningful connections and delivering exceptional results empowers brands to thrive in a competitive landscape. With innovative strategies and a commitment to excellence, we aim to be the go-to partner for companies looking to engage, inspire, and make a lasting impression on their customers.
Role Description
This is a full-time, immediate start, on-site role for an Entry Level Marketing Coordinator at Alpine Events in Charlotte, NC. The Marketing Coordinator will be responsible for communication, sales, event planning, writing, and project management tasks to support the marketing team in delivering successful face-to-face marketing experiences.
Qualifications
Communication and Writing skills
Sales skills
Event Planning and Project Management skills
Strong interpersonal skills and the ability to work collaboratively
Detail-oriented with excellent organizational abilities
Bachelor's degree in Marketing, Business, Communications, or related field
Experience with event coordination or marketing campaigns is a plus
VP Sales & Marketing
Marketing Manager Job 12 miles from Belmont
The Sales & Marketing Director plays a key leadership role within a homebuilding company, overseeing the sales department and driving strategies to maximize sales growth and profitability. This position is responsible for developing and executing marketing plans for new communities, recommending product offerings and design options, and setting competitive yet profitable pricing. The Director will manage all aspects of sales and marketing to ensure strong market positioning, operational excellence, and the successful sale of new homes.
Essential Functions:
Oversee the management of sales, marketing, and closing activities.
Ensure the Sales Manager conducts regular team meetings to inspire, train, and lead the sales team.
Collaborate with the Sales Manager, VP of Construction, VP of Land, and Division President to meet weekly, monthly, and annual sales and closing goals.
Monitor and enhance sales and marketing team performance to drive operational efficiency.
Set and monitor quotas, sales targets, closing goals, and traffic objectives while fostering a positive team environment.
Provide ongoing training and professional development opportunities for the sales and marketing team.
Continuously challenge team members to grow professionally and reach their full potential.
Collect and analyze competitive market data to optimize market positioning.
Provide input on on-site and off-site marketing efforts and oversee model home design coordination.
Recruit, hire, train, and manage the Sales Manager, Marketing Coordinator, and Closing Coordinator.
Serve as a liaison between sales, homeowners, construction, and office staff to ensure a seamless customer experience.
Stay informed on lot releases, development timelines, and construction schedules to guide the sales team effectively.
Participate in community reviews and ensure seamless communication during community start-up and close-out processes.
Lead continuous improvement efforts in sales strategies to enhance homebuilding efficiency and product development.
Ensure sales offices, model homes, and inventory homes meet company standards.
Oversee the accuracy and effectiveness of online listings across platforms such as Zillow and Realtor.com.
Support and engage in company-sponsored professional development initiatives.
Minimum Job Requirements:
Education:
College degree preferred.
License:
North Carolina Real Estate Broker's License required.
Experience:
Previous new home sales management experience.
Specific training in sales and marketing techniques.
2+ years of related industry experience in a supervisory capacity.
Strong knowledge of the homebuilding industry, particularly in sales and marketing.
This role requires a strategic leader with a passion for driving sales success and fostering a high-performing team in a competitive homebuilding environment.
Multifamily Marketing Specialist
Marketing Manager Job 12 miles from Belmont
Do you love real estate? Do you have a true passion for marketing? Are you looking for a team environment where people are excited to come to work every day?
At Grubb Properties, we believe success starts with a foundation of trust, integrity, and respect. We value diversity and inclusion, ensuring that every employee's voice is heard and respected. Our supportive and collaborative work environment empowers our team to take on new challenges, grow their skills, and contribute to the success of our communities.
We're looking for a Multifamily Marketing Specialist to join our growing team! If you have a passion for marketing and real estate and want to make an impact, this is the perfect opportunity for you.
Position Summary:
The Multifamily Marketing Specialist will support the Senior Director of Marketing and work closely with Regional and Property Managers to drive strategic marketing efforts across Grubb's multifamily portfolio, including stabilized properties, lease-ups, and repositioning projects. The ideal candidate will bring fresh, cutting-edge ideas to enhance property visibility, manage digital platforms, and create engaging content that strengthens our brand presence.
What You'll Do:
Assist with vendors scheduling and follow-up.
Write and proof content for print and digital platforms.
Coordinate and design direct mail, email promotions, and marketing collateral.
Support media buying efforts, including setting up tracking and auditing for accuracy.
Monitor and improve online presence through property websites, ILS, and social media platforms.
Develop and implement internal contests and marketing programs with measurable goals.
Manage and track media performance on a cost-per-lead/lease basis.
Oversee photography needs, including scheduling and photo shoots.
Conduct market research and competitive analysis to identify trends and opportunities.
Manage reputation through review monitoring and drafting responses in coordination with Property Managers and the Director of Marketing.
Assist with Rent Café website and CRM maintenance and reporting.
Support training related to branding, marketing, and the sales process.
Travel to properties as needed to support with marketing-related tasks.
What We're Looking For:
1-2 years of strong marketing experience in the multifamily industry (required).
Experience with class A, B, and C properties, including new construction lease-ups.
Proficient with Yardi Rent Café, Rent Café CRM, and Site Manager.
Strong verbal, written, and presentation skills.
Ability to work collaboratively and cross-functionally within a corporate team.
Highly organized with strong planning and follow-up skills.
Ability to manage multiple projects and meet deadlines.
Experience with Microsoft Office (Word, PowerPoint, Excel, Publisher), Photoshop, InDesign, Adobe Illustrator, and Constant Contact.
Why You'll Love Working at Grubb Properties:
At Grubb Properties, we're committed to fostering trust and collaboration for collective success. Our guiding principles-Respect, Integrity, Customer Focus, Continuous Improvement, and Creating Community-define how we work together and serve our communities.
Flexible Work Environment: This position will be in-office during the onboarding period, with the option to transition to a hybrid schedule afterward.
Commitment to Inclusion: We believe that a diverse and inclusive workplace strengthens our company and enhances our ability to serve our communities. We are dedicated to creating an environment where every team member feels valued and supported.
Employee Benefits: Competitive compensation, comprehensive benefits package, and professional development opportunities.
Team Culture: Be part of a fast-paced, collaborative, and supportive team that values innovation and teamwork.
If you're excited about this opportunity and want to grow your career in marketing, apply today to join the Grubb Properties team!
Marketing Coordinator
Marketing Manager Job 12 miles from Belmont
Entry-level Marketing Coordinator role open with a growing company in Charlotte!
The position is with an Electronics Manufacturer and will be a fully on-site role with the opportunity to work from home 1/2 days per week after training.
The ideal candidate will assist in all areas of marketing lead generation and marketing support. They will be comfortable in maintaining various marketing campaigns and have a creative skillset which enables them to brainstorm new initiatives.
If interested in this position, please apply here or email a copy of your resume to Sam McDonald, ****************************.
Responsibilities
Develop and maintain websites, newsletters, emails, social media campaigns
Designing and implementing marketing campaigns
Setting up tracking systems for online marketing activities
Contribute to marketing and creative brainstorm initiatives
Identify and propose internal/external ideas and initiatives to help promote general awareness of company brand
Qualifications
Bachelor's degree in Marketing, Advertising, or some related field
Excellent written and verbal communication skills
Ability to manage multiple priorities
Knowledge of all social networking platforms
Restaurant Team Member
Marketing Manager Job 17 miles from Belmont
Team Member
Opportunity Awaits!
Carrols owns and operates more than 1,000 Burger King Restaurants, and we need great people on our team! As a Team Member, you will become an important member of a fast-paced team that serves up the best burgers around and has a great time doing it! At Burger King you are not only making food, but also making friends that work together to help customers have it their way.
What Does a TEAM MEMBER do?
Serves our sizzling burgers to hungry customers
Welcomes the customer, takes accurate orders and manages their payments operating a cash register
Restrooms, dining area and kitchen all need to be kept clean and meet safety and health standards
Our stores get flaming busy! Our Team Members need be able to work as a team in a fast paced environment to keep our guests happy and full. Your part of the team effort includes packaging food and drinks, and making sure the restaurant is clean and maintains health and safety standards.
We always want our customers to be happy, so you may have to answer a question or two, or resolve issues every once in a while.
Our People are Made To Order
We are looking for awesome people to be on our team!
You must be at least 16 years old
You must be able to work in a fast-paced environment with your team
Working Hard!
The Team Member Position requires several physical demands including:
Remaining on your feet for several hours at a time
Lifting and carrying up to 25 pounds
Manual dexterity as it pertains to pressing and grabbing
Ability to communicate and read
Frequent bending, kneeling, stooping and reaching
Carrols Cares
We start our Team Members with competitive pay. Have it your way and enjoy flexible scheduling and sizzling benefits!
Carrols participates in the BKC student scholarship program started by the founder, Jim McLamore. Jim believed in higher education and so do we! By awarding over $7 million in scholarships to over 24,000 students each year, BKC plays a big part in making students dreams of going to college a reality!
Real Good Food
Carrols is committed upholding the Burger King Brand and to serving our customers the exact sandwich they want, made to order and delivered quickly by a friendly team member!
Success never tasted so good! If you want to unwrap your new career in a business that sizzles with potential, and have a great time doing it, click APPLY to submit your application today!
Marketing Analytics Manager
Marketing Manager Job 12 miles from Belmont
About Client:
They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!!
Job Title: Marketing Analytics Manager
Job Level: Mid - Senior Level
Job Description:
This is what you will do..
You will be using quantitative methods to assess the impact of offline and digital marketing.
You will be interacting with the client.
You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Qualifications
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Marketing Manager - Customer Lifecycle
Marketing Manager Job 12 miles from Belmont
CPI Security, a leader in the security and automation solutions industry, is looking for a Marketing Manager - Customer Lifecycle, based in Charlotte, North Carolina. This is more than “just a job” - it's your chance for a fulfilling and purpose-driven career. You will be responsible for connecting our products to customers' needs and driving demand via direct marketing and sales activity, as well as the creation of product positioning, its evolution into product messaging and ensuring that marketing activities are consistent with the customer value proposition. You will play a leading role in our mission to protect our customers and what matters most to them.
Company Summary:
Headquartered in Charlotte, North Carolina, CPI Security was founded in 1991 on an entrepreneurial spirit and a passion for helping and protecting others. What started as a company of 10 employees and 300 customers has grown into one of the nation's top 10 largest security providers with over 750 employees. Over the years, CPI has received many awards for excellence, such as twice-awarded SDM Dealer of the Year, Central Station of the Year, and the Marvel Award. The company leads the industry in alarm response times, is consistently ranked in the top 10 of electronic security businesses and is widely known as North Carolina and South Carolina's Top 25 Best Places to Work.
Customer Lifecycle Strategy:
Develop and execute a holistic lifecycle marketing strategy to optimize customer retention and revenue growth for both residential and commercial customers.
Map customer journeys for each segment, identifying key touchpoints and opportunities to enhance engagement and loyalty.
Build tailored strategies for different customer needs, emphasizing upsell, cross-sell, and renewal opportunities.
Retention and Revenue Growth:
Design and implement targeted campaigns to increase contract renewals, reduce churn, and expand services within the existing customer base.
Partner with sales and customer success teams to create account-specific strategies for high-value commercial customers.
Launch win-back initiatives for churned accounts with personalized messaging and offers.
Customer Segmentation
Analyze customer data to create detailed segmentation models that account for demographic, behavioral, and transactional characteristics.
Segment customers by lifecycle stage, contract type, product usage, and engagement levels to ensure targeted and relevant marketing.
Identify high-value customers, at-risk customers, and growth opportunities within both residential and commercial segments.
Collaborate with analytics and technology teams to implement and maintain dynamic segmentation within CRM and marketing automation platforms.
Segmented Campaign Development:
Create and manage marketing campaigns for different customer segments, leveraging insights from CRM and customer analytics.
Personalize communications by segment (e.g., residential vs. commercial, industry type for commercial customers) to ensure relevance and effectiveness.
Utilize email, SMS, direct mail, and digital channels to drive engagement and revenue growth.
Data-Driven Insights and Reporting:
Analyze customer data, behavior, and trends to identify drivers of retention and revenue growth.
Monitor and report on campaign performance, using KPIs such as churn rate, lifetime value (LTV), and engagement metrics to assess success.
Leverage predictive analytics to identify at-risk customers and proactively implement retention strategies.
Cross-Functional Collaboration:
Collaborate with internal teams, including product, sales, customer success, and field operations, to align lifecycle marketing efforts with business goals.
Partner with commercial account teams to deliver marketing solutions that support account retention and revenue objectives.
Work with the analytics team to refine segmentation, targeting, and performance tracking.
Customer Advocacy and Loyalty:
Develop loyalty programs and initiatives to turn customers into advocates for the CPI Security brand.
Engage residential customers through referral programs, while encouraging commercial clients to participate in case studies or testimonials.
Continuous Improvement:
Test and refine marketing strategies using A/B testing and other methodologies to maximize ROI.
Stay current on industry trends and best practices to ensure CPI Security remains competitive in lifecycle marketing approaches.
Qualifications:
Education and Experience:
Bachelor's degree in Marketing, Business, or a related field (MBA preferred).
5+ years of experience in lifecycle marketing, CRM, or retention-focused marketing, with experience in both residential and B2B commercial segments.
Skills and Competencies:
Proven experience in driving customer retention and revenue growth across diverse customer bases.
Strong analytical skills and proficiency in tools like Salesforce, Tableau, or Google Analytics.
Expertise in marketing automation platforms (e.g., HubSpot, Marketo).
Knowledge of email marketing, direct mail, SMS, and digital marketing strategies.
Ability to work collaboratively across teams and influence stakeholders at all levels.
Excellent project management and organizational skills.
Preferred Attributes:
Experience in security, technology, or subscription-based industries.
Familiarity with predictive analytics and segmentation for commercial and residential audiences.
Strong understanding of the unique needs of small businesses, large enterprises, and residential customers.
Key Performance Indicators (KPIs):
Customer Retention Rate: Reduce churn among residential and commercial customers.
Revenue Growth: Increase upsell/cross-sell opportunities and RMR
Lifetime Value (LTV): Improve overall customer value across both segments.
Engagement Metrics: Achieve higher email open rates, click-through rates, and campaign response rates.
Commercial Account Retention: Achieve specific retention goals for high-value commercial clients.
What We Offer:
Aggressive pay and the opportunity to work for an iconic brand
Great medical, dental, vision, short- & long-term disability and life insurance options
Company paid holidays, floating holiday, and paid time off (PTO)
401(k) plan with competitive company match
Eligible for free monitored security system after 90 days
Education assistance - we encourage and support our employees who want to improve their skills and further their education
Engaging and fun company culture that's made up of a diverse group of people
Volunteer and community engagement opportunities. CPI partners with organizations that share our mission to save and improve lives, particularly focusing on underserved communities.
An on-site café, coffee/smoothie bar, walking trail, basketball court, and state-of-the-art fitness facility with a dedicated Fitness staff
Birthday and Work Anniversary Rewards