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Marketer salary
Average marketer salary
$39,944
How much does a marketer make?
The average marketer salary in the United States is $39,944. Marketer salaries typically range between $18,000 and $86,000 yearly. The average hourly rate for marketers is $19.2 per hour.
Marketer salary is impacted by location, education, and experience. Marketers earn the highest average salary in New Jersey.
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Where can a Marketer earn more?
Marketer Salaries By Experience Level
Experience Level  | Avg. Salary | Hourly Rate |
|---|---|---|
| Entry-level marketer | $25,100 | $12.05 |
| Mid-level marketer | $42,300 | $20.35 |
| Senior-level marketer | $69,300 | $33.33 |
Marketer salary estimates from across the web
Average marketer salary by state
Highest paying states for marketers
| Rank | State | Avg. Salary | Hourly Rate |
|---|---|---|---|
| 1 | Delaware | $75,028 | $36.07 |
| 2 | Rhode Island | $69,617 | $33.47 |
| 3 | New York | $78,225 | $37.61 |
| 4 | New Jersey | $85,020 | $40.88 |
| 5 | Connecticut | $70,788 | $34.03 |
| 6 | Massachusetts | $72,579 | $34.89 |
| 7 | New Hampshire | $62,066 | $29.84 |
| 8 | Maine | $60,605 | $29.14 |
| 9 | California | $61,339 | $29.49 |
| 10 | District of Columbia | $60,968 | $29.31 |
| 11 | Pennsylvania | $60,880 | $29.27 |
| 12 | Maryland | $57,328 | $27.56 |
| 13 | Texas | $58,432 | $28.09 |
| 14 | Alaska | $47,004 | $22.60 |
| 15 | North Carolina | $50,178 | $24.12 |
| 16 | Virginia | $56,552 | $27.19 |
| 17 | Florida | $51,623 | $24.82 |
| 18 | Washington | $50,781 | $24.41 |
| 19 | Michigan | $46,018 | $22.12 |
| 20 | Vermont | $45,337 | $21.80 |
| 21 | Arkansas | $42,484 | $20.43 |
| 22 | Hawaii | $45,221 | $21.74 |
| 23 | Arizona | $46,711 | $22.46 |
| 24 | Ohio | $46,086 | $22.16 |
| 25 | Georgia | $45,423 | $21.84 |
| 26 | Illinois | $42,149 | $20.26 |
| 27 | South Carolina | $45,506 | $21.88 |
| 28 | Idaho | $39,023 | $18.76 |
| 29 | Minnesota | $41,545 | $19.97 |
| 30 | Tennessee | $42,204 | $20.29 |
| 31 | Utah | $38,717 | $18.61 |
| 32 | Colorado | $43,239 | $20.79 |
| 33 | West Virginia | $40,088 | $19.27 |
| 34 | Oregon | $41,825 | $20.11 |
| 35 | Kentucky | $40,978 | $19.70 |
| 36 | Kansas | $38,591 | $18.55 |
| 37 | Wisconsin | $39,437 | $18.96 |
| 38 | Alabama | $42,192 | $20.28 |
| 39 | Louisiana | $41,770 | $20.08 |
| 40 | Nevada | $40,101 | $19.28 |
| 41 | Missouri | $39,584 | $19.03 |
| 42 | Iowa | $38,592 | $18.55 |
| 43 | Oklahoma | $38,883 | $18.69 |
| 44 | North Dakota | $30,581 | $14.70 |
| 45 | South Dakota | $32,666 | $15.70 |
| 46 | Nebraska | $35,619 | $17.12 |
| 47 | New Mexico | $38,703 | $18.61 |
| 48 | Wyoming | $28,606 | $13.75 |
| 49 | Montana | $29,168 | $14.02 |
| 50 | Indiana | $39,953 | $19.21 |
| 51 | Mississippi | $35,109 | $16.88 |
Highest paying cities for marketers
The highest-paying cities for marketers are New York, NY, Boston, MA, and Hartford, CT.
| Rank | City | Avg. Salary | Hourly Rate |
|---|---|---|---|
| 1 | New York, NY | $80,006 | $38.46 |
| 2 | Boston, MA | $73,341 | $35.26 |
| 3 | Hartford, CT | $71,330 | $34.29 |
| 4 | Providence, RI | $69,800 | $33.56 |
| 5 | San Francisco, CA | $63,914 | $30.73 |
| 6 | Philadelphia, PA | $62,723 | $30.16 |
| 7 | Portland, ME | $62,131 | $29.87 |
| 8 | Washington, DC | $60,673 | $29.17 |
| 9 | San Antonio, TX | $60,385 | $29.03 |
| 10 | Baltimore, MD | $57,501 | $27.64 |
| 11 | Coral Gables, FL | $52,647 | $25.31 |
| 12 | Raleigh, NC | $51,863 | $24.93 |
| 13 | Seattle, WA | $51,229 | $24.63 |
| 14 | Salem, VA | $49,608 | $23.85 |
| 15 | Phoenix, AZ | $46,773 | $22.49 |
| 16 | Ann Arbor, MI | $45,754 | $22.00 |
| 17 | Columbus, OH | $45,511 | $21.88 |
| 18 | Columbia, SC | $45,376 | $21.82 |
| 19 | Urban Honolulu, HI | $45,177 | $21.72 |
| 20 | Atlanta, GA | $45,060 | $21.66 |
Marketer salary details
A marketer's salary ranges from $18,000 a year at the 10th percentile to $86,000 at the 90th percentile.
What is a marketer's salary?
| Percentile | Annual Salary | Monthly Salary | Hourly Rate |
|---|---|---|---|
| 90th Percentile | $86,000 | $7,167 | $41 |
| 75th Percentile | $60,000 | $5,000 | $29 |
| Average | $39,944 | $3,329 | $19 |
| 25th Percentile | $26,000 | $2,167 | $13 |
| 10th Percentile | $18,000 | $1,500 | $9 |
Highest paying marketer jobs
The highest paying types of marketers are marketing executive, digital marketing consultant, and marketing consultant.
| Job Title | Annual Salary | Monthly Salary | Hourly Rate | Job Openings |
|---|---|---|---|---|
| Business Development Coordinator | $58,362 | $4,863 | $28.06 | 133,973 |
| Marketing Communications Coordinator | $49,151 | $4,096 | $23.63 | 96,492 |
| Digital Marketing Consultant | $71,064 | $5,922 | $34.17 | 99,520 |
| Marketing And Sales Coordinator | $45,306 | $3,776 | $21.78 | 89,923 |
| Marketing & Events Coordinator | $41,447 | $3,454 | $19.93 | 84,375 |
| Sales And Marketing Internship | $42,269 | $3,522 | $20.32 | 142,820 |
Top companies hiring marketers now:
Which companies pay marketers the most?
Marketer salaries at Apple and PayPal are the highest-paying according to our most recent salary estimates. In addition, the average marketer salary at companies like Office of the Comptroller of the Currency and Meta are highly competitive.
| Rank | Company | Average Salary | Hourly Rate |
|---|---|---|---|
| 1 | Apple | $188,032 | $90.40 |
| 2 | PayPal | $181,553 | $87.29 |
| 3 | Office of the Comptroller of the Currency | $176,187 | $84.71 |
| 4 | Meta | $171,345 | $82.38 |
| 5 | Citi | $167,196 | $80.38 |
| 6 | Goldman Sachs | $158,950 | $76.42 |
| 7 | Bloomberg | $157,439 | $75.69 |
| 8 | Bain & Company | $155,292 | $74.66 |
| 9 | Microsoft | $151,164 | $72.67 |
| 10 | Oracle | $137,575 | $66.14 |
| 11 | Visa | $136,973 | $65.85 |
| 12 | JPMorgan Chase & Co. | $136,089 | $65.43 |
| 13 | Morgan Stanley | $135,317 | $65.06 |
| 14 | Capgemini | $126,185 | $60.67 |
| 15 | AQR Capital Management | $118,354 | $56.90 |
| 16 | IBM | $117,354 | $56.42 |
| 17 | Accenture | $115,541 | $55.55 |
| 18 | Jefferies | $114,935 | $55.26 |
| 19 | Rocket Software | $112,531 | $54.10 |
| 20 | Airtable | $109,991 | $52.88 |
Wage gap by gender, race and education
Marketer salary by industry
The average marketer salary varies across industries:
- The average marketer salary in the technology industry is $55,524, the highest of any industry.
- The average marketer salary in the finance industry is $51,554.
- Marketers in the professional industry earn an average salary of $35,309, the lowest of any industry.
Highest paying industries for marketers
| Rank | Industry | Average Salary | Hourly Rate |
|---|---|---|---|
| 1 | Technology | $55,524 | $26.69 |
| 2 | Finance | $51,554 | $24.79 |
| 3 | Hospitality | $41,492 | $19.95 |
| 4 | Health Care | $39,778 | $19.12 |
| 5 | Retail | $39,029 | $18.76 |
| 6 | Media | $38,856 | $18.68 |
| 7 | Professional | $35,309 | $16.98 |
High Paying Marketer Jobs
Marketer salary trends
The average marketer salary has risen by $3,375 over the last ten years. In 2014, the average marketer earned $36,569 annually, but today, they earn $39,944 a year. That works out to a 5% change in pay for marketers over the last decade.
Compare marketer salaries for cities or states with the national average over time.
Average marketer salary over time
Compare marketer salaries for individual cities or states with the national average.
- National Average
Marketer salary by year
| Year | Avg. Salary | Hourly Rate | % Change |
|---|---|---|---|
| 2025 | $39,900 | $19.20 | +3.1% |
| 2024 | $38,700 | $18.61 | +1.1% |
| 2023 | $38,300 | $18.42 | -0.2% |
| 2022 | $38,400 | $18.45 | +1.1% |
| 2021 | $38,000 | $18.26 | +0.7% |
Recently added marketer salaries
| Company | Job | Location | Date Added | Salary |
|---|---|---|---|---|
| Sears | In-Store Marketer +Bonus) | Madison, WI | 12/16/2024 | $21,914 |
| Sears | In-Store Marketer +Bonus) | Waterbury, CT | 12/16/2024 | $21,914 |
| Leafguard of Arkansas Inc. | Event Marketer | Richmond, VA | 12/16/2024 | $33,392 |
| Leafguard of Arkansas Inc. | Event Marketer | Ypsilanti, MI | 12/16/2024 | $33,392 |
| Leafguard of Arkansas Inc. | Event Marketer | Beltsville, MD | 12/16/2024 | $33,392 |
| Leafguard of Arkansas Inc. | Event Marketer | Orlando, FL | 12/16/2024 | $33,392 |
| Esler Companies | Event Marketer | San Antonio, TX | 12/16/2024 | $52,175 |
| Matrix Ai Pty | Technical Product Marketer-Polykey Ecosystem (Devtools, Devrel, Cybersecurity, Web3) | Austin, TX | 12/16/2024 | $70,000 |
| McDonald's | Mcdonald's Market Maintenance | Ann Arbor, MI | 12/15/2024 | $35,479 |
| Market of Choice | Market of Choice-Scratch Baker | Eugene, OR | 12/15/2024 | $31,305 |
Marketer salary FAQs
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