What is a lead manager and how to become one

Updated January 8, 2025
4 min read
Quoted Experts
Steve Wages Ph.D.,
Kerem Cakirer Ph.D.
introduction image

The Lead Manager is a role generally meant to employ a number of methods and strategies to increase and maintain profit, efficiency, customer engagement, and brand loyalty.

The Manager is tasked with systemizing marketing and advertising efforts and increasing revenue and sales. They also focus on customers, engage with them, improve customer service, and conduct research to understand how a company's consumers behave and how they engage with the company's products, services, and advertisement efforts. Though it may seem simple at first glance, the Lead Manager will have to engage with an increasing number of teammates, consumers and clients, investors, higher management, and even employees and managers of other businesses.

A good Lead Manager will have a few years of experience in sales and marketing and might even have an Associate's or a Bachelor's degree in Marketing, Public Relations, or Sales, or a closely related subject, though the experience and the portfolio of past projects and results are often more important.

What general advice would you give to a Lead Manager?

S

Steve Wages Ph.D.Steve Wages Ph.D. LinkedIn Profile

Director, Cloverdale Center for Youth and Family, Faulkner University

As soon as possible, establish a formal mentoring relationship with someone who is seasoned in pastoral counseling. Generally, the research demonstrates that the performance of employees with mentors is of a higher quality, they advance in their responsibilities and careers faster, and they avoid common mistakes exhibited by other employees. Establish short-term goals (6 months) for your position and a plan for overcoming obstacles; then ask your mentor to hold you accountable for implementing your plan. As part of your self-care. you also need to be proactive in developing a few close friendships, perhaps including colleagues, who can be a source of emotional support and encouragement to you personally.

You should be confident in your training while also being realistic and transparent about your limitations. There is still a lot that you do not know and much you will learn with experience. Until then, be willing to say "I don't know" when faced with problems you have not addressed before. Then commit to learning more about the issue through personal study and/or consulting with a more experienced colleague or mentor. In some cases, you may need to invite a more experienced counselor to meet with a client or where appropriate refer them to someone else.

You need to equip yourself to address structural changes to the delivery of pastoral care and counseling as a consequence of the pandemic. You will need to adapt to providing pastoral counseling virtually perhaps via Zoom sessions. Give thought as to how the virtual context impacts the counseling process and the spiritual resources you employ. For example, if you are comfortable praying with a client in your office, will you be equally inclined to pray with them online or over a phone. In light of the pandemic, Dr. Chuck Lawless noted, "Good pastoral care has required being more proactive than reactive." Ordinarily, pastoral counselors are reactive in that they respond to needs when they hear about them or when they are
ScoreLead ManagerUS Average
Salary
7.7

Avg. Salary $101,883

Avg. Salary $59,228

Stability Level
9.6

Growth Rate 6%

Growth Rate 0.3%

Diversity
3.5
Race

American Indian and Alaska Native 0.47%

Asian 6.37%

Black or African American 6.19%

Hispanic or Latino 15.22%

Unknown 4.34%

White 67.40%

Gender

female 45.79%

male 54.21%

Age - 44
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 44
Stress Level
9.6

Stress level is very high

7.1 - high

Complexity Level
9.2

Complexity Level is advanced

7 - challenging

Work Life Balance
3.6

Work Life balance is poor

6.4 - fair

Lead Manager career paths

Key steps to become a lead manager

  1. Explore lead manager education requirements

    Most common lead manager degrees

    Bachelor's

    51.9 %

    Associate

    17.0 %

    High School Diploma

    15.2 %
  2. Start to develop specific lead manager skills

    Skills
    ascdesc
    Percentages
    ascdesc
    Safety Procedures14.87%
    Sales Floor12.36%
    Gross Margin11.89%
    PET9.11%
    Performance Evaluations8.07%
  3. Complete relevant lead manager training and internships

    Accountants spend an average of 6-12 months on post-employment, on-the-job training. New lead managers learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a lead manager based on U.S. Bureau of Labor Statistics data and data from real lead manager resumes.
  4. Gain additional lead manager certifications

    Lead manager certifications can show employers you have a baseline of knowledge expected for the position. Certifications can also make you a more competitive candidate. Even if employers don't require a specific lead manager certification, having one may help you stand out relative to other applicants.

    The most common certifications for lead managers include Certified Manager Certification (CM) and Project Management Professional (PMP).

    More About Certifications
  5. Research lead manager duties and responsibilities

    • Lead a team of in home geek squad agents that have the highest productivity in the company.
    • Define processes and procedures for manual and automate testing and implement tools to achieve the overall QA objectives.
    • Manage social media networks for increase public visibility through Facebook.
    • Manage employee payroll activities and effectively evaluate employee performance for promotion opportunities.
  6. Get lead manager experience

    Generally, it takes 4-6 years to become a lead manager. The most common roles before becoming a lead manager include sales associate, cashier team lead and assistant manager.
  7. Apply for lead manager jobs

    Now it's time to start searching for a lead manager job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How Did You Land Your First Lead Manager Job

Zippi

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Average lead manager salary

The average Lead Manager salary in the United States is $101,883 per year or $49 per hour. Lead manager salaries range between $73,000 and $140,000 per year.

Average Lead Manager Salary
$101,883 Yearly
$48.98 hourly

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Lead Manager reviews

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A zippia user wrote a review on Apr 2022
Pros

I have leadership skills I always hire employees who like to work in a team I like to see sales increase and love to see the best customer service is given

Cons

In reality, i do not complain as its who i am


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A zippia user wrote a review on Jul 2020
Pros

Ability to resolve issues, timely delivery on goals and mantainance of inter personal relationship and organizing.

Cons

Insurbordination, failure to deliver on tasks and targets.


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A zippia user wrote a review on Jun 2020
Pros

Educating employees and getting everyone on the same mindset about what it takes for a company to succeed.

Cons

I don't like it when moral is low and nothing seems to perk employees up to become more productive at work.


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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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