FTD Companies CEO and Leadership

Charlie Cole was named Chief Executive Officer of FTD in March 2020. Charlie brings extensive digital and retail leadership experience to FTD. Most recently, he served as the first Global Chief eCommerce Officer for Samsonite while simultaneously serving as Chief Digital Officer for Tumi, which was acquired by Samsonite. Prior to Samsonite, Charlie held executive positions and led digital transformations at several companies, including Assembled Brands, a holding company providing talent and business development to emerging designers and companies focused on building lasting brands (where he served as CEO of The Line), Schiff Nutrition, a leading nutritional supplement company acquired by Reckitt Benckiser, and Lucky Brand Jeans. He also provides advisory services to a number of companies operating in the e-commerce arena. Charlie holds a Bachelor's degree in Business Administration from the University of Washington.

David Broadbent has been the Executive Vice President and Chief Financial Officer of FTD since November 2019. He leads all of the finance functions for the company. Dave has more than 30 years of experience in both public corporations and private equity backed companies. Most recently, Dave was the Chief Financial Officer at Weber Stephen Products from 2013-2018. In addition, Dave was Chief Financial Officer at Jacuzzi Brands from 2008-2013 and Chief Financial Officer of Bushnell from 2005-2007. Earlier in his career he also worked for Newell Rubbermaid and Procter and Gamble. Dave has a Masters of Finance from the University of Notre Dame and a Bachelor's degree in Finance from the University of Illinois at Urbana-Champaign.

Matt Powell joined FTD as Chief Technology Officer in April 2020, responsible for technology vision, strategy and execution across the organization. He comes to FTD as an operator, product builder and systems thinker with a long history of leadership experience in technology and digital marketing. Most recently, Matt co- founded startup studio Truth & Systems, where he was managing partner and Chief Technology Officer. Prior to that, he served as co-president and Global Chief Technology Officer of KBS, where he led the design and development of BMWUSA.com, built a sneaker customization business for PUMA, and helped companies like Apple, Dunkin Donuts, Google, Vanguard, TJX Companies and Stanley Black & Decker deliver great customer experiences online. Matt is also an avid scuba diver, a budding private pilot, and trained forklift operator. He holds a BA in photojournalism from Boston University.

Strategy and execution leader of enterprise transformations:• Led M&As / divestitures, for pre and post-deal close transactions• Designed enterprise strategies, operating models, and governance structures• Launched new org capabilities, customer journey improvements, and operational execution plans• Led teams across program delivery, systems implementations, and strategy development

Taryn Rayment joined FTD as Chief Marketing Officer in April 2020. She brings extensive experience in global marketing, customer analytics and ecommerce. Prior to joining FTD, she held leadership positions at Cole Haan, running all retention and acquisition marketing efforts, and Tumi, managing digital marketing and analytics. She started her consumer marketing career on the agency side launching and optimizing ecommerce sites as well as digital marketing channels for a variety of retail partners. She also has B2B marketing experience from her time at Konica Minolta. Taryn holds a degree in Marketing from Rutgers Business School.

Prior to the going-private transaction with Nexus Capital Management, Scott held several executive positions with FTD Companies, Inc. starting in 2013 as Executive Vice President, General Counsel and Secretary, and served as President, Chief Executive Officer and a member of the Board of Directors in 2018 until the sale to Nexus in 2019. Scott also served as Vice President and General Counsel of FTD, Inc. from 1996 to 1999, following FTD's conversion from a not-for-profit florist-owned trade association to a Private Equity owned for-profit company. In addition to his FTD experience, Scott was the Chief Legal Officer and Secretary of Coskata, Inc., a Blackstone-owned renewable fuels and chemicals production company, from 2012 to 2013. From 2007 to 2012, he was Senior Vice President, General Counsel and Secretary for Morton's Restaurant Group, Inc. Prior to that, Scott held General Counsel positions at Torex Retail Americas (a global technology solutions provider) and OurHouse, Inc. (the home improvement e-commerce business for Ace Hardware Corporation). He also worked at Schulte Roth & Zabel LLP in New York City where he practiced in the mergers and acquisitions, securities and finance areas. Scott earned a J.D. from The National Law Center at George Washington University and a Bachelor's degree from Boston College.

Prior to the going-private transaction with Nexus Capital Management, Scott held several executive positions with FTD Companies, Inc. starting in 2013 as Executive Vice President, General Counsel and Secretary, and served as President, Chief Executive Officer and a member of the Board of Directors in 2018 until the sale to Nexus in 2019. Scott also served as Vice President and General Counsel of FTD, Inc. from 1996 to 1999, following FTD's conversion from a not-for-profit florist-owned trade association to a Private Equity owned for-profit company. In addition to his FTD experience, Scott was the Chief Legal Officer and Secretary of Coskata, Inc., a Blackstone-owned renewable fuels and chemicals production company, from 2012 to 2013. From 2007 to 2012, he was Senior Vice President, General Counsel and Secretary for Morton's Restaurant Group, Inc. Prior to that, Scott held General Counsel positions at Torex Retail Americas (a global technology solutions provider) and OurHouse, Inc. (the home improvement e-commerce business for Ace Hardware Corporation). He also worked at Schulte Roth & Zabel LLP in New York City where he practiced in the mergers and acquisitions, securities and finance areas. Scott earned a J.D. from The National Law Center at George Washington University and a Bachelor's degree from Boston College.