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Domino's Pizza history
Domino's Pizza company history timeline
In 1960, Tom Monaghan and his brother, James, took over the operation of DomiNick's, an existing location of a small pizza restaurant chain that had been owned by Dominick DeVarti, at 507 Cross Street (now 301 West Cross Street) in Ypsilanti, Michigan, near Eastern Michigan University.
Monaghan borrowed $500 to buy the store, and in 1961 James traded his half of the business to Tom in exchange for a Volkswagen Beetle automobile.
By 1965, Tom Monaghan had purchased two additional pizzerias; he now had a total of three locations in the same county.
The company logo originally had three dots, representing the three stores in 1965.
In 1967 the first Domino's Pizza franchise store was opened in Ypsilanti, Michigan.
In 1975, Domino's faced a lawsuit by Amstar Corporation, the maker of Domino Sugar, alleging trademark infringement and unfair competition.
However, in 1978 the 200th Domino's store opened, and things really began to cook.
On May 2, 1980, the Fifth Circuit Court of Appeals in New Orleans found in favor of Domino's Pizza.
In 1985, the chain opened their first store in the United Kingdom in Luton.
Funding for the Partners Foundation, which was founded in 1986, was derived mostly from voluntary payroll deductions, functions sponsored by Domino's, and special events.
At first, international sales were minimal—amounting to just $16 million in 1986.
People better ordered pizza's from Domino's in order to 'avoid the Noid'. In 1989 a guy named Kenneth Lamar Noid held 2 employees of an Atlanta Domino's restaurant hostage because he thought the 'avoid the Noid' ads were a personal attack on him.
The wind of change had started and by 1992 they were to introduce the first non pizza item to their menu, this was obviously a reluctant move as it was bread sticks.
In 1993 Crunchy Thin Crust Pizza was introduced nationwide.
In 1993 Domino Pizza discontinued this policy and stated that if a customer was unhappy they could have a new pizza or a refund.
In 1993, they became the second American franchise to open in the Dominican Republic and the first one to open in Haiti, under the direction of entrepreneur Luis de Jesús Rodríguez.
By 1994 Dominos Pizza marketing policy widened as chicken wings were introduced to the menu.
rubel, chad. "pizza chains winging it." marketing news, 27 march 1995.
By 1995, Domino's had expanded to 1,000 international locations.
"thomas s. monaghan." nation's restaurant news, february 1996.
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Domino's Pizza competitors
Company Name  | Founded Date | Revenue | Employee Size | Job Openings |
|---|---|---|---|---|
| Pizza Hut | 1958 | $6.8B | 350,000 | 8,506 |
| McDonald's | 1940 | $23.2B | 210,000 | 39,890 |
| Panera Bread | 1981 | $2.8B | 140,000 | 3,197 |
| Wendy's | 1969 | $2.1B | 12,500 | 7,339 |
| Subway | 1965 | $16.1B | 5,000 | 773 |
| CKE Restaurants Holdings | 1956 | $1.3B | 20,200 | 550 |
| KFC | 1952 | $6.8B | 820,000 | 4,355 |
| Sonic Drive-In | 1953 | $423.6M | 5,000 | 4,146 |
| Krispy Kreme Doughnuts | 1937 | $518.7M | 4,300 | 650 |
| Yum! Brands | 1997 | $6.8B | 34,000 | 68 |
Domino's Pizza history FAQs
Zippia gives an in-depth look into the details of Domino's Pizza, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Domino's Pizza. The employee data is based on information from people who have self-reported their past or current employments at Domino's Pizza. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Domino's Pizza. The data presented on this page does not represent the view of Domino's Pizza and its employees or that of Zippia.
Domino's Pizza may also be known as or be related to Domino's Pizza, Domino's Pizza Inc, Domino's Pizza LLC, Domino's Pizza, Inc., Domino’s Pizza, Inc. and Dominos.