What is a direct sales agent and how to become one

Updated January 8, 2025
4 min read
Quoted Experts
Frederik Beuk,
Joseph Hancock
introduction image

Direct sales agents are independent salespeople who distribute goods through the network they create. They work directly with consumers, selling the products and finding each customer personally.

As a direct sales agent, you will be self-employed and responsible for arranging market materials and samples for yourself. You will be working for a commission after the merchandise you sell, and you are free to manage your own working methods. No one will check your schedule or tell you how to do your job; whether you sell online or door-to-door is entirely up to you.

You will need to build a network of clientele on your own. People typically start with family and friends, so that might work for you as well. If word gets around, your product will be successful, but you might invest in other marketing strategies as well. Your only limit is your creativity

What general advice would you give to a Direct Sales Agent?

F

Frederik Beuk

Associate Professor of Marketing, University of Akron

The key consideration is whether you really want to maximize your initial salary. For instance, envision two job opportunities: one offering a salary of $50,000 per year, where you'd be the most junior team member, and the other providing $75,000 per year, with the caveat that you would be the sole sales representative for the firm. The optimal choice is to prioritize learning opportunities. In this context, being the lone salesperson for a company that compensates its highest-earning sales professional $75,000 might not be your superior option. Instead, seek a position that offers the greatest potential for learning. Subsequently, demonstrate your negotiating prowess, a critical sales skill, by securing a slightly higher salary. However, it's essential not to fixate on maximizing your starting salary. Your career requires a long-term strategy, and you have several decades ahead of you to maximize income.
ScoreDirect Sales AgentUS Average
Salary
4.5

Avg. Salary $57,712

Avg. Salary $59,228

Stability Level
6.7

Growth Rate 10%

Growth Rate 0.3%

Diversity
6.1
Race

American Indian and Alaska Native 0.21%

Asian 9.26%

Black or African American 5.85%

Hispanic or Latino 12.35%

Unknown 4.15%

White 68.17%

Gender

female 41.98%

male 58.02%

Age - 43
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 43
Stress Level
6.7

Stress level is high

7.1 - high

Complexity Level
8.6

Complexity Level is advanced

7 - challenging

Work Life Balance
6.7

Work Life balance is good

6.4 - fair

Direct Sales Agent career paths

Key steps to become a direct sales agent

  1. Explore direct sales agent education requirements

    Most common direct sales agent degrees

    Bachelor's

    53.3 %

    Associate

    18.9 %

    High School Diploma

    15.4 %
  2. Start to develop specific direct sales agent skills

    Skills
    ascdesc
    Percentages
    ascdesc
    Customer Service25.46%
    Medicare14.58%
    Health Insurance11.86%
    Direct Sales11.17%
    Underwriting Process5.86%
  3. Complete relevant direct sales agent training and internships

    Accountants spend an average of 3-6 months on post-employment, on-the-job training. New direct sales agents learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a direct sales agent based on U.S. Bureau of Labor Statistics data and data from real direct sales agent resumes.
  4. Obtain the necessary licensing

    Becoming a licensed direct sales agent usually doesn't require a college degree. However, you need to pass an exam to become a licensed direct sales agent in most of states. 38 states require direct sales agents to have license for their work. You can see the list of states below.
    State
    ascdesc
    Education
    ascdesc
    Exam
    ascdesc
    License Url
    ascdesc
    Alabama--Licensed Insurance Producer
    ArkansasDegree requiredState exam requiredInsurance Sales Producer (Agent)
    ColoradoSpecific course requiredState exam requiredInsurance Agent
    ConnecticutSpecific course requiredState exam requiredProducer License, Individual
    Delaware-State exam requiredInsurance Agent
  5. Research direct sales agent duties and responsibilities

    • Increase customer understanding of Comcast products and pricing models as well as competitive advantage over other service providers.
    • Produce call reports and CRM dashboards.
    • Demonstrate strong understanding of Comcast products, promoting and selling offerings to individual customers by knocking every door within assign territories.
    • Contact new and existing customers to discuss how TWC products can meet their needs.
  6. Prepare your direct sales agent resume

    When your background is strong enough, you can start writing your direct sales agent resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a direct sales agent resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose From 10+ Customizable Direct Sales Agent Resume templates

    Build a professional Direct Sales Agent resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your Direct Sales Agent resume.
    Direct Sales Agent Resume
    Direct Sales Agent Resume
    Direct Sales Agent Resume
    Direct Sales Agent Resume
    Direct Sales Agent Resume
    Direct Sales Agent Resume
    Direct Sales Agent Resume
    Direct Sales Agent Resume
    Direct Sales Agent Resume
  7. Apply for direct sales agent jobs

    Now it's time to start searching for a direct sales agent job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How Did You Land Your First Direct Sales Agent Job

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Average direct sales agent salary

The average Direct Sales Agent salary in the United States is $57,712 per year or $28 per hour. Direct sales agent salaries range between $30,000 and $107,000 per year.

Average Direct Sales Agent Salary
$57,712 Yearly
$27.75 hourly

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How do direct sales agents rate their job?

-/5

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Direct Sales Agent reviews

profile
A zippia user wrote a review on Jun 2020
Pros

Communicating and helping my clients.

Cons

The travel was extensive. Sometimes. It took more than month to close a deaĺ.


profile
A zippia user wrote a review on May 2020
Pros

i enjoy the interaction with people, listen the customer in order to convert him/her into your friend, detect and help customer with his/her needs.

Cons

People without vision, dreams and selfishness.


profile
A zippia user wrote a review on Mar 2020
Pros

Marketing products from a traceable companies to consumers and providing a good service to the clients .

Cons

I don't like to work for a company without good management which results in disappointing consumers


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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.