Digital Marketing Manager Jobs in Comstock, MI

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  • Market Manager

    Manpower 4.7company rating

    Digital Marketing Manager Job 46 miles from Comstock

    Description - External Build your career with Manpower, as we connect human potential to the power of business. Through regular, honest, and meaningful career conversations, and other tools designed to guide self-discovery, we'll help you become an expert in Market Management and forge a career path that's right for you. All while: What's In It For You • Working with our exceptional clients. From Fortune 500 clients to transformational start-ups, our team helps some of the world's most impactful, innovative, and recognizable organizations. • Getting the rewards you deserve. Our compensation includes a culture that recognizes and celebrates the contribution of our colleagues in meaningful ways that support their well-being and lifestyle, including: o Competitive base salary o Comprehensive benefits include Medical, Dental, Life, Vision and Disability insurance o 401K with a Company match o 20 days paid time off o Gym membership discounts o Pet insurance o An annual paid tropical vacation for our top performers to recognize their contributions • Being part of an inspiring culture. We value and encourage the broad range of perspectives and capabilities our employee diversity brings to our organization and to our stakeholders. Fostering an inclusive culture is about more than just policies - it's about making sure that we create an environment where talent from all backgrounds can thrive and feel comfortable so they can advance their careers and our business. o Our six Business Resource Groups are just one way our employees can continue to build our culture of diversity, equity, inclusion and belonging. o We are consistently recognized for our diversity as a Best Place to Work for Women, Inclusion, Equality and Disability, and in 2021 ManpowerGroup was named one of the World's Most Ethical Companies for the 12th year - all confirming our position as the brand of choice for in-demand talent. • Building your Career with Purpose! o We know your continued development fuels our future success. We'll help you grow into an expert in your field. Afterall, unlocking talent is what we do. With training, coaching and mentoring opportunities, we empower our employees with the tools they need to reach their professional goals. How You'll Make an Impact as a Market Manager • The Market Manager leads/runs a Manpower business, generating sales and owning the market and the P&L as an entrepreneurial leader. The primary focus of the role is to drive sales and inspire staff to proactively grow staffing opportunities within owned market. • Inspire and lead a team of sellers and recruiters to grow the business and delight clients, consultants and candidates. Responsible for hiring, onboarding, managing and developing a team. Typical span of control is 5-10 employees. • Develop strategies and tactics required to direct sales and recruiting activities. Oversee execution with hands-on coaching of direct reports, involved with clients and consultants to drive loyalty and resolve escalations. • Market and industry leader known in communities of relevance and looked to for World of Work expertise. Offers customized workforce solutions to clients by collaborating across team s/brands to leverage the full suite of ManpowerGroup solutions. Qualifications - External What you'll bring with you AKA candidate requirements: • Sales: 2+ years selling a solution / in a service industry • Management: 2+ years demonstrated people and/or project management experience (people management preferred but not required) • Education: High school diploma or equivalent We also look for individuals with these capabilities: • Recruiting: In-depth knowledge or expertise in the staffing industry or full life-cycle recruitment • Operations: Experience managing a P&L • Education: Bachelor's degree or equivalent Join us! Apply Now to begin YOUR Career with Purpose! About Us ManpowerGroup (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands - Manpower, Experis and Talent Solutions - creates substantially more value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2022 ManpowerGroup was named one of the World's Most Ethical Companies for the 13th year - all confirming our position as the brand of choice for in-demand talent. For more information, visit ********************** Manpower is a global leader in contingent staffing and permanent recruitment. Through our expertise in talent resourcing and workforce management, we provide rapid access to a highly qualified and productive pool of candidates. In this constantly shifting world, our flexible workforce solutions provide companies with the business agility needed to succeed. For more information about Manpower, visit ***************** Our Commitment ManpowerGroup is proud to be an equal opportunity affirmative action workplace. We celebrate diversity and are committed to providing an inclusive environment for all employees. Qualified applicants will receive consideration for employment without regard to race, religion, creed, color, national origin, citizenship, marital status, pregnancy (including childbirth, lactation and related medical conditions), age, gender, gender identity or expression, sexual orientation, protected veteran status, political ideology, ancestry, the presence of any physical, sensory, or mental disabilities, or other legally protected status. A strong commitment is made by each employee and is necessary to ensure equal employment opportunity for all. ManpowerGroup is an inclusive workplace that will recruit, hire, train, and promote persons of all job titles, and ensure all other personnel actions are administered without regard to non-merit-based characteristics of individuals. Reasonable accommodation during the interview process can be provided. Contact *********************************** for assistance.
    $47k-70k yearly est. 16d ago
  • JR00017581 Category Manager, Diagnostics External Supply

    Zoetis 4.9company rating

    Digital Marketing Manager Job 4 miles from Comstock

    Role Description The Diagnostics Category Manager is responsible for the operational performance, and strategic value delivery of their portfolio, across Global Procurement and External Supply. The role is focused on meeting the commercial ambitions of the Dx organization, which are split between International and US market facing teams. There is a need to develop a multi-year category plan to create a robust supply chain, which can support these revenue growth aspirations, and deliver YoY cost savings. This person will collaborate closely with the senior leadership across Commercial, Business Development and Product Management to develop and execute, the multiyear strategies. The role is responsible for ensuring world class supply performance and service levels of their external network. They should oversee the total supplier relationship management approach within their team, and ensure appropriate interaction as required for business performance. They will also ensure multi-year business continuity plans (BCPs) are in place for the key suppliers and critical products, to support the revenue growth targets of the business. This includes active risk management of the project portfolio, financial delivery, and capacity / resource prioritization. Another requirement of the role is for GES to become a trusted partner for the Business Development and Commercial teams, to be involved in due diligence activities and audits, negotiating BD deals early in the process to support product launches and integration of new contract manufacturing organizations into this business. Key projects in this space are the Chemistry, Hematology, Immunoassay, Lateral Flow / Rapid Test platforms. Role Responsibilities • Supply performance of the regional external network focused on the European region • Financial performance of the regional external network from budget to annual productivity targets • Management of all aspects of the external contract manufacturing network • Management of a cross functional regional direct and matrix team to support supply requirements • Quality and EHS compliance of the regional external network • Relationship ownership of all regional contract manufacturing organizations • Key contributor to make / buy decisions for DX products within the org. • Sharing best practices across the regions regarding cost saving models, negotiations, BCPs • Development of diagnostics skillsets within support functions within plastics, electro-mechanical assemblies, device stage gate process and approvals Organizational Relationships • Global Supply Chain: Demand/Supply/Inventory Management • Finance: Reporting and Budgets • Global Network Strategy: Capex/Sourcing/Make vs Buy/Localization • Platform Leads: Internal/External Strategy • Global Quality: Compliance/Auditing/Product Assurance/Incident Management • Global & Local Commercial: Product Launches/Demand Management • Global Technical: Project Management/Product Improvement/Investigations • Global EHS: Compliance/Risk Management Candidate Requirements Education & Experience • Bachelor/Master's degree (Required): Engineering/Operations/Supply Chain Management (Preferred) • Minimum of 8-10 years relevant experience (Required) • Experience with Electromechanical assemblies, medical device, lateral flow, Hematology products (Required) • Extensive experience in business development negotiations and due diligence efforts (required) • Procurement Qualification and/or Professional Chartered Status (e.g., CIPS) (Preferred) • Project Management Qualification (Preferred) • Lean Six Sigma Black Belt (Preferred) • Significant operational experience of manufacturing sites (Required) • Operational and Procurement experience in Animal Health industry (Preferred) • Significant Procurement experience and cost savings strategy and delivery (Required) • Proven contractual and commercial experience (Required) • Proven world class supply operational delivery track record (Required) Skill Requirements • Executive level presentation and stakeholder experience • World class operational supply chain management • Builds and sustains positive relationships internally and externally • Ability to represent Zoetis externally and mirror the cultural expectations • Strategic & tactical value delivery through contract manufacturing • Seasoned experience in negotiating supply agreements • Deep contractual awareness required for supply and business development • Operational and procurement transformation experience • Talent development & people management in matrix organizations - (Managing Virtual Plant Teams) • Handling ambiguity within a complex corporate environment • Ensuring adherence to process and compliance requirements • Relationship management with external commercial parties • Understanding of regulatory and quality environment with pharma industry • Experienced in data driven decision making • Excellent problem solving and solution driven mindset • Ability to manage multiple, complex operational and strategic priorities • Proactive risk management of operations, finances and network change projects • Demonstrated analytical and problem resolution skills for supply chain issues • Ability to independently evaluate, assess and initiate action • Recognition of positive and negative impacts of actions, decisions, other market forces on business • Clearly convey information through a variety of media • Seeks collaboration, resolves conflict and works well with others • Mature, diplomatic and balanced leadership style • Proactively seeks others for feedback, interest; sharing knowledge; inclusion and involvement • Can translate business targets into personal objectives for team members Physical position requirements • Hybrid with preference for Kalamazoo, (MI) site location • Travel as required to fulfil responsibilities of the role (typically up to 25%)
    $100k-130k yearly est. 8d ago
  • Marketing Specialist

    Clausing 4.0company rating

    Digital Marketing Manager Job 4 miles from Comstock

    Summary/Objective Responsible for planning and implementing marketing activities to optimize marketing campaigns, establish and improve its competitive positioning, develop and maintain awareness of the brand, maximize revenues, and drive traffic. This position will report to the President (or VP of Sales) of Clausing and will be located in Kalamazoo, MI. There will also be some split responsibility in supporting the marketing efforts at Bourn & Koch (InCompass sister company; also a supplier of machine tools and solutions) in Rockford, IL. Essential Functions Develop ideas and strategies and implement creative marketing campaigns. Conduct market research to identify trends, customer preferences, and competitor activities. Create engaging content for various marketing channels, including social media, email campaigns, and website content. Develop compelling visual and written content to reach target audiences. Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for future strategic initiatives and improvement. Stay updated on industry trends and best practices to ensure marketing efforts remain innovative and effective. Coordinate with external vendors, agencies, and partners to execute marketing initiatives. Assist in the planning and execution of events, trade shows, and other promotional activities. Collaborate and support the marketing team with other tasks as needed. Quarterly visits to Bourn & Koch to coordinate and drive marketing initiatives; identify and present ideas for collaboration opportunities between the two companies. Competencies Excellent written, verbal, interpersonal, and presentation skills. Creative thinking and problem-solving skills. Excellent organizational and time management skills with the ability to manage multiple projects simultaneously. Strong attention to detail. Self-motivated and can work independently as well as collaboratively with the marketing team. Ability to display a proactive attitude with a desire to grow. Marketing Skills - familiarity/experience with Salesforce (and/or CRM software), HubSpot, SEO, PPC, and other marketing tools Trade Show Experience - a plus for experience in planning, executing, and organizing an industry trade show like IMTS Work Environment - Office Physical Demands - The job duties are associated with normal office tasks; light lifting of parts may be required on occasion. Percentage of Travel Required - Occasional travel to Bourn & Koch and trade shows/events; travel would be about 10%. Required Education & Experience - Bachelor's degree in marketing, communications, or related field. 1-2 years previous experience in marketing or related role. 1-2 years of knowledge of traditional and digital marketing strategies and platforms as well as marketing research methods. Proficiency in Microsoft Office Suite and marketing software. Knowledge of marketing principles, industry trends, marketing data analytics, and tools. AAP/EEO Statement InCompass LLC and its subsidiaries (Bourn & Koch LLC, Clausing Industrial LLC, DuBois Equipment Company LLC, Midwest Automation LLC, and Timesavers LLC) provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, creed, ancestry, sexual or affectional orientation, marital or veteran status, color, religion, sex, national origin, age, disability, genetics, status with regard to public assistance or any characteristic protected under federal, state or local law.
    $44k-65k yearly est. 18d ago
  • Team Member

    Border Foods LLC 4.1company rating

    Digital Marketing Manager Job 45 miles from Comstock

    What began as an idea between two brothers to open a Mexican restaurant has since grown into one of the largest, privately held Taco Bell franchisees in America. At Border Foods, we work with a people-first mantra. From cooks to cashiers to restaurant managers and beyond, we work together to bring to life the Core Values of Border Foods. Welcome to our family where you will continue to learn, evolve, and shape what comes next on our mission of making lives better. At Border Foods, our purpose is to Make Lives Better and it is at the foundation of all that we do. We are proud of our family culture that develops people and provides career growth in pristine restaurants where people aspire to work, guests desire to dine… where Live Más comes to life. Your role as a Team Member is to feed people's lives with Más. You'll feed customers with great tasting food and provide great service, so our customers keep coming back! You're a representation of the brand in everything you do. What's in it for you? -Flexible scheduling -Top pay in the industry -Education programs, including GED and Tuition Reimbursement offerings -Scholarship opportunities -Medical/Dental/Vision benefits offered for all positions - even part-time! -Free food! -Vacation Time (Paid Time Off) -Vacation Donation Program -An incredible culture that encourages career growth and support Team Member Responsibilities: Food Champion Prepare food ingredients Assemble food orders and check to make sure orders are correct Package products Maintain a clean, safe work environment Be knowledgeable about menu items and promotions Service Champion Greet customers in the restaurant Take orders Handle payments and thank customers Maintain a clean, safe working and dining environment Be knowledgeable about menu items and promotions Priority Sequence Safety Service Cleaning Stocking Physical Demands: The physical demands for this position are sits, stands, bends, lifts, and moves intermittently during working hours. These physical requirements may be accomplished with or without reasonable accommodation. The duties of this position may change from time to time. Border Foods reserves the right to add or delete duties and responsibilities at the discretion of Border Foods or its managers. This job description is intended to describe the general level of work being performed. It is not intended to be all-inclusive. Border Foods is proud to be an Equal Opportunity Employer of Minorities, Women, Protected Veterans, and individuals with Disabilities and does not discriminate based on gender identity or sexual orientation. “You are applying for work with a franchisee of Taco Bell, not Taco Bell Corp. or any of its affiliates. If hired, the franchisee will be your only employer. Franchisees are independent business owners who set their own wage and benefit programs that can vary among franchisees.” #taco PandoLogic. Category:Restaurant & Food Service, Keywords:Food Services General Worker, Location:Grandville, MI-49468
    $24k-29k yearly est. 3d ago
  • Field Marketing Manager

    Mitten Extracts

    Digital Marketing Manager Job 51 miles from Comstock

    Do you enjoy making connections and building relationships will a diverse collection of stakeholders? Do you savor the opportunity to use data and insights to grow your line of business? If so, we are adding a strategic and self-starting leader to our growing team as our Field Marketing Manager, reporting to the Chief Marketing Officer. This individual will lead the team of field marketing representatives seeking out local opportunities to execute the statewide marketing strategy. As the Field Marketing Manager for Mitten Extracts, you will be responsible for the execution and measurement of your efforts on sales and profit. If you enjoy surfacing opportunities through data; growing sales through and with your relationships, and you are a competitive self-starter; this role is for you. Essential Duties and Responsibilities: Leveraging sales and CRM data, conduct quantitative analysis to track and communicate the effectiveness and ROI of field marketing activities and investments. Lead the development of reporting, delivering progress against KPIs to CMO on a monthly basis. The FMM must be intimately familiar with sales by account and how their efforts are growing those sales. Translate market-wide programs into successful local activation. Recommend & activate local marketing executions, sponsorships, budtender education, in-store merchandising, sampling, and events that address brand priorities. Align with your sales & trade marketing counterparts to support activations, merchandising, and sales initiatives in your area. Lead and manage a team of field marketing representatives, providing guidance on time & account allocation, training, and performance evaluations. Own and manage a personal roster of call points, actively meeting with dispensary staff and owners Joint responsibility for delivery of volume, share, profit, budget, and brand equity goals. Allocate field marketing budget and manage to plan including expense management and budget reconciliation. Qualifications: Bachelor's degree in marketing, business, or related field. Equivalent experience accepted. Two to four years related marketing experience in field marketing management in CPGm hospitality, or alcohol/beverage. Cannabis experience a plus. Proficiency with leveraging CRM software and analyzing sales trends across accounts and product lines. An understanding of cannabis, including product types and the competitive landscape. Comfort in communicating with a diverse audience in the retail environment; proficient verbal and written communication Ability to interact with various levels of stakeholders and make decisions based on data and insights. Strong networking and relationship-building skills to collaborate effectively with retailers, GMs, budtenders, and other stakeholders. A reliable vehicle for travel to in-state events and retail locations Ability to work occasional weekends and evenings Reports to: Chief Marketing Officer Direct Report: Field Marketing Representatives Location: Dimondale, MI (Greater Lansing Area). Onsite 3-4 days/week Salary Range: $75,000-$90,000 Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this Job, the employee is regularly required to stand; walk; sit and talk or hear. Work Environment The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually quiet.
    $75k-90k yearly 18d ago
  • Marketing Manager

    Acton Institute 3.7company rating

    Digital Marketing Manager Job 47 miles from Comstock

    The Acton Institute for the Study of Religion and Liberty is a leading international educational organization located in Grand Rapids, Michigan. The Acton Institute is interdenominational, and our mission is to promote a free and virtuous society characterized by individual liberty and sustained by religious principles ************** We are seeking an experienced Marketing Manager to fill a key role marketing Acton's work and advancing its digital community. This is a unique and exciting opportunity for a marketing professional interested in extending our ideas and mission. As Marketing Manager your primary responsibility is to serve Acton's departments by building the Acton Institute's U.S. and international brand and sub brands; overseeing our marketing strategies and activities; produce copy for marketing communications; promoting all of Acton's events and products; and engaging Acton's digital community. Job Skills and Requirements: Promote all Acton events, activities, and products while maintaining a product catalog. Craft platform and event-specific copy in Acton Institute's voice and tone while providing general communication and marketing support across all departments as needed. Develop the Acton Institute brand and implement a process for branding consistency. Actively plan and develop social media campaigns, including posting content and engaging with Acton's digital community. Lead and be responsible for the sales and promotion of all of Acton's works. Leverage Acton's social media accounts to achieve target marketing and sales plan results. A demonstrated ability to engage collegially and a willingness to collaborate across departments to support all Acton Institute's activities. The preferred candidate will possess: Understanding of Acton's mission and the synthesis of free markets and morality. Bachelor's Degree with a major in communication, marketing, or related field 3+ years' demonstrated experience, preferably in marketing or digital community management Demonstrated experience with Facebook, X, Instagram, YouTube, and other social media platforms, as well as analytics and other measurement tools of the same. Excellent writing, editing, speaking, and analytical skills. Strong on-line communication skillsets and proficiency in social media and digital technologies. Experience overseeing the design and production of print materials and publications. Commitment to working with shared leadership and in cross-functional teams. Professional decorum, demeanor and behavior at all times. Respect for coworkers and all Acton guests and personnel and works as a team player with all members of the organization. MS Office Suite proficiency. Knowledge of Adobe Creative Cloud for Photoshop and Illustrator software is a plus. The role requires: That you are currently legally authorized to work in the USA for any employer. This is a full-time exempt position located in Grand Rapids, MI and includes an attractive and competitive compensation & benefit package. The role is an exciting opportunity for the right candidate! Interested and qualified candidates are encouraged to submit the following application materials: Cover letter, which should detail your interest in Acton's mission and this role Résumé Desired salary range for this opportunity Qualified candidates who submit a complete application with all of the required materials will be considered for this position. While we thank all applicants in advance for their interest in this role, we are only able to contact those to whom we can offer an interview.
    $81k-108k yearly est. 14d ago
  • Marketing Manager

    Greenleaf Hospitality 3.5company rating

    Digital Marketing Manager Job 4 miles from Comstock

    Overview Why Join Greenleaf Hospitality Group At Greenleaf Hospitality Group (GHG), we take pride in being one of the Nation's 101 Best and Brightest Companies to Work For. As a member of our award-winning team, you'll have the opportunity to make a real impact across multiple brands within the hospitality, sports, and entertainment industries. We're looking for a strategic and dynamic Marketing Manager to lead marketing initiatives that drive brand awareness, engagement, and growth. This role requires a strong project manager who can successfully execute marketing campaigns across our Kalamazoo-based sports, dining, and entertainment businesses, including an exciting new facility launch in 2025. Responsibilities What You'll Be Doing As the Marketing Manager, you'll play a critical role in developing and executing marketing strategies across multiple brands. Your key responsibilities will include: Leading Marketing Campaigns - Oversee campaigns from ideation to execution, ensuring alignment with business goals and refining strategies based on performance insights. Developing Promotional Strategies - Plan and execute promotional efforts to generate traffic both online and offline. Content Creation & Management - Craft engaging content for websites, blogs, and digital platforms while collaborating with internal team on social media strategy. Consumer Insights & Market Research - Analyze customer data, consumer trends, and industry best practices to inform marketing initiatives. Project Management - Lead marketing efforts for major initiatives by developing comprehensive project plans, managing deadlines and budgets, and ensuring successful execution. Recapping and Reporting - Track performance metrics, analyze results, and provide detailed recaps to measure the ROI and overall impact of marketing campaigns. Agency & Vendor Coordination - Manage relationships with advertising agencies, vendors, and external partners, including overseeing RFP processes. Creative Collaboration - Work with our internal design team to develop marketing materials and ensure consistency across all touchpoints. Surveys & CRM Management - Create surveys, analyze customer insights, and maintain company databases to optimize marketing efforts. Executive Support - Assist the Vice President of Marketing with high-priority projects and strategic initiatives. Qualifications What You Need to Succeed Bachelor's degree in Marketing, Advertising, Communications, or a related field. 4-5 years of marketing experience with a strong project management background. Excellent written communication and proofreading skills with strong attention to detail. Experience with Google Suite, Facebook, and Instagram. Ability to manage multiple projects in a fast-paced environment. Willingness to occasionally lift up to 20 lbs and work nights/weekends for events as needed. What's in it for You Annual bonus opportunity Accrued PTO starts immediately and is available as soon as a minimum of 2 hours is accrued 401K with 100% match up to 3% and 50% match up for the next 2% Medical/Dental/Vision/Disability/Life Insurance Robust Employee Assistance Program providing a wide range of services including up to 7 free counseling sessions per year Health and wellness reimbursement up to $600 annually for items like massages, gym memberships, running shoes etc. 10% discount on GHG outlets (1) shift meal provided per day Discounted hotel rates at Radisson Hotel Group branded properties worldwide Monthly cell phone stipends Annual leadership classes and trainings Parental Leave Program Flexible work schedule Ready to Make an Impact? If you thrive in a fast-paced, creative, and collaborative environment and are passionate about marketing within sports, entertainment, and hospitality, we'd love to hear from you! Apply today and be part of something extraordinary at Greenleaf Hospitality Group.
    $61k-81k yearly est. 28d ago
  • Digital Marketing Manager

    Dexter Axledexter Axle Company, Inc.

    Digital Marketing Manager Job 48 miles from Comstock

    Dexter is the premier manufacturer and supplier of axles, suspension, brakes, doors, venting products, trailer parts, accessories, and towing components serving the commercial trailer, RV, heavy-duty, marine, agriculture, and manufactured housing markets has an opportunity for a Digital Marketing Manager located onsite in Elkhart, IN. Headquartered in Elkhart, Indiana, Dexter has manufacturing and distribution locations throughout the U.S. and Canada. Employing state-of-the-art robotics, precision welding equipment, and automated machining processes, Dexter has achieved many years of success through a commitment to the principles of superior quality, continuous improvement, and unparalleled customer service. For more information about our company, access Dexter's web site at ******************** As the Digital Marketing Manager will you be responsible for developing, implementing, and optimizing digital marketing campaigns across various platforms including company websites and social media. Ensure brand consistency and coordinate with other marketing efforts. Strong organization skills and the ability to work independently are essential. Daily responsibilities will include managing social media channels, creating email campaigns, coordinating with team members, and staying updated on digital marketing trends. Responsibilities: * Develop and implement strategies for company websites, social media advertising, email marketing, display ads, SEO, SEM, and PPC * Execute, and manage all digital marketing for company including SEO, SEM, email marketing, and social media. * Establish and execute a digital marketing strategy to distribute content. * Maintain consistent brand messaging across all social channels. * Identify, analyze, and measure trends and content to assess how well it's performing and optimize user experience. * Oversee the creation of digital assets primarily photography and videos. * Oversee Adobe AEM (DAM) operations and integrations with systems. * Collaborate with marketing and eCommerce team to create and maintain an editorial/campaign calendar to deliver targeted content. * Create and manage content for social media, email marketing, and other forms of digital communication. * Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns. * Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs. * Collaborate with the marketing, sales, and product management teams to brainstorm new and innovative growth strategies and marketing techniques to utilize in digital platforms. * Stay up to date on the latest social media trends, particularly industry relevant content, and implement them in digital marketing campaigns. Minimum Qualifications Minimum Qualifications: * Bachelor's degree in digital marketing, marketing, related field or equivalent education and work experience. * 5+ years' experience in a digital marketing or similar role. * In depth knowledge of current digital trends. * Social media savvy, with a passion for staying on top of trends. * Excellent oral, written and presentation skills. * In-depth knowledge of various social media platforms and best practices * Ability to analyze consumer metrics, reports, and trends. * Strong strategic minded and project management skills. * Strong sense of creativity, imagination, and innovation. * Website CMS experience with a variety of platforms. * Proficient in Adobe AEM implementation and administration. * Strong Google Analytics and proficient understanding of website analytics tools. * Analytical mind, with a passion for measuring data. Preferred Qualifications: * Experience with SEO and SEM strategy and keyword research. Apply now to join an industry leader and make a difference in what we do for the customers we serve! Equal Opportunity Employer Offers of employment are contingent upon successfully passing a background check and drug screen. Dexter Axle Company is an equal opportunity employer. Applicants are considered for positions without discrimination on the basis of race, color, creed, religion, national origin, gender, age, disability, veteran status, citizenship status or any other characteristic protected by federal, state or local law. Work Authorization Dexter will only employ those who are legally authorized to work in the United States or Canada. We do not provide sponsorship. Individuals with temporary visas such as E, F-1 (including those with OPT or CPT), H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.
    $80k-117k yearly est. 49d ago
  • Manager Pharmacy Digital Platforms

    Corewell Health

    Digital Marketing Manager Job 47 miles from Comstock

    Responsible for the infrastructure supporting the pharmacy service line's key clinical, operational, and financial strategies. This includes managing the implementation and maintenance of pharmacy information systems, ensuring compliance with regulatory requirements, governance surrounding changes and enhancements to key platforms, and leading innovation and other initiatives to improve patient care and safety by leveraging technology. The role requires a strong understanding of both pharmacy operations, information technology, data stewardship, as well as excellent leadership and communication skills. This role will work closely with Pharmacy Leadership across Corewell Health and Priority Health along with serving as a conduit with Digital Services and Informatics. Essential Functions * Lead a multi-disciplinary team in executing strategic initiatives and maintaining the strategic technology roadmap. Sets a clear direction with goals and objectives within and amongst teams while creating opportunities for team member to contribute their strongest personal talents. * Collaborate with Digital Services and Informatics on the development, implementation, and enhancement of technology platforms. In addition, works with other healthcare professionals and service-lines to optimize the use of technology in patient care. * Manage the operational components of implementing and maintaining pharmacy information systems (i.e. Smart Pumps, ADMs, Compounders, Repackages, etc.). * Oversee the collection, analysis, and utilization of data to inform decision making, improve processes, enhance patient care, and drive revenue capture. * Align technology and data initiatives with the organization's overall strategy, identifying opportunities for growth, and driving the execution of strategic initiatives to ensure efficiency and effectiveness. * Serve as a conduit to Priority Health for identifying and exposing synergistic opportunities. * Develops and implements policies and practices to ensure the appropriate use of technology in change management, risk mitigation and education. * Overall responsibility ensuring compliance with applicable regulations and standards. Qualifications Required * Bachelor's Degree in Pharmacy or Doctor of Pharmacy degree from accredited college of Pharmacy * 5 years of relevant experience preferably in pharmacy operations, healthcare informatics or technology * 3 years of relevant leadership experience * Strong understanding of pharmacy platforms * LIC - Clinical Pharmacist from the State of Michigan Pharmacy within 90 Days * LIC - Pharmacist Controlled Substance from the State of Michigan within 90 Days Preferred * Master's degree in business administration, healthcare administration or another related field * Advanced training and/or certification in healthcare informatics or technology About Corewell Health As a team member at Corewell Health, you will play an essential role in delivering personalized health care to our patients, members and our communities. We are committed to cultivating and investing in YOU. Our top-notch teams are comprised of collaborators, leaders and innovators that continue to build on one shared mission statement - to improve health, instill humanity and inspire hope. Join a nationally recognized health system with an ambitious vision of continued advancement and excellence. How Corewell Health cares for you * Comprehensive benefits package to meet your financial, health, and work/life balance goals. Learn more here. * On-demand pay program powered by Payactiv * Discounts directory with deals on the things that matter to you, like restaurants, phone plans, spas, and more! * Optional identity theft protection, home and auto insurance, pet insurance * Traditional and Roth retirement options with service contribution and match savings * Eligibility for benefits is determined by employment type and status Primary Location SITE - Corewell Health Place - 100 Corewell Drive NW - Grand Rapids Department Name Corporate Admin - Pharmacy Employment Type Full time Shift Day (United States of America) Weekly Scheduled Hours 40 Hours of Work 8:00 a.m. to 5:00 p.m. Days Worked Monday to Friday Weekend Frequency N/A CURRENT COREWELL HEALTH TEAM MEMBERS - Please apply through Find Jobs from your Workday team member account. This career site is for Non-Corewell Health team members only. Corewell Health is committed to providing a safe environment for our team members, patients, visitors, and community. We require a drug-free workplace and require team members to comply with the MMR, Varicella, Tdap, and Influenza vaccine requirement if in an on-site or hybrid workplace category. We are committed to supporting prospective team members who require reasonable accommodations to participate in the job application process, to perform the essential functions of a job, or to enjoy equal benefits and privileges of employment due to a disability, pregnancy, or sincerely held religious belief. Corewell Health grants equal employment opportunity to all qualified persons without regard to race, color, national origin, sex, disability, age, religion, genetic information, marital status, height, weight, gender, pregnancy, sexual orientation, gender identity or expression, veteran status, or any other legally protected category. An interconnected, collaborative culture where all are encouraged to bring their whole selves to work, is vital to the health of our organization. As a health system, we advocate for equity as we care for our patients, our communities, and each other. From workshops that develop cultural intelligence, to our inclusion resource groups for people to find community and empowerment at work, we are dedicated to ongoing resources that advance our values of diversity, equity, and inclusion in all that we do. We invite those that share in our commitment to join our team. You may request assistance in completing the application process by calling ************.
    $89k-130k yearly est. 12d ago
  • Marketing Manager

    Barletta Boat Co

    Digital Marketing Manager Job 43 miles from Comstock

    Since 1958, Winnebago has been a leader and pioneer in the RV industry known for delivering outstanding innovation, quality, and service across a full range of motorhomes and travel trailers. The Winnebago team seeks a dynamic marketing professional to join the Winnebago Towables division to help drive growth and innovation for this iconic brand. The Winnebago Towables Marketing Manager will lead marketing for the Towables Division and develop effective marketing programs to drive sales, consumer engagement, and dealer partnerships. This position will be responsible for strengthening Winnebago's go-to-market approach for travel trailers while working closely with the Winnebago Motorhome team to ensure a seamless customer-facing experience across the Winnebago brand. Responsibilities include consumer product marketing strategy and execution, dealer marketing, and collaborating on consumer research and integrated marketing plans. This position will own product marketing for towables and work collaboratively with cross-functional partners. Key Responsibilities Consumer Insights, Brand/Product Strategy, and Positioning Build empathy and consumer understanding to represent the voice of towables consumers within the organization Capture and synthesize competitor, consumer, industry, and business insights to identify major opportunities and threats Define compelling and unique category and sub-brand product positioning in partnership with product managers Collaborate with product managers to define product strategy, innovation roadmaps, product value propositions, and key product launches and updates Partner with the Winnebago Motorhome marketing team to drive alignment with master brand positioning and campaigns Marketing Activation & New Product Launch Excellence Collaborate with product managers, sales, and other cross-functional team members to develop and execute new product launches and product updates Lead cross-channel creative campaigns, content development, and production in partnership with internal stakeholders, the motorhome team, and outside agencies to deliver key messages in a consistent, unique, and compelling way Assist with media strategy and creative direction - search, display, video etc. Create and execute plans to ensure launch readiness on owned digital platforms (website, social channels, dealer learning management system, etc.) Create and execute plans to ensure dealer launch readiness at the showroom/lot and on dealer-owned marketing channels Create and execute plans to ensure product launch readiness at national, regional and local consumer and dealer shows and events (e.g. Hershey RV Show, Elkhart Dealer Open House) Define influencer/ambassador product integration in partnership with the motorhome team Understand omnichannel trends and customer experience needs to craft compelling narratives throughout each step of the customer journey Analytics / In-Market Optimization Develop and monitor marketing KPIs and share them with broader brand and business teams Manage marketing budget and allocate funds to drive ROI Analyze competitors and stay abreast of key industry trends Inform consumer insights learning plan and translate key learnings into actionable initiatives for product development and marketing optimization Critical Competencies and Skills Experience in key marketing areas including brand strategy and planning, budget allocation, digital marketing, communications, competitive analysis, and promotion/advertising Strong communication skills, including the ability to engage and collaborate with multiple levels up to and including the Executive Leadership Team Take charge mentality with a “roll-up-your-sleeves" orientation and ability to influence others throughout the organization Willing and able to handle both executional and strategic tasks and to seamlessly transition between the two as the job demands Able to manage through ambiguity within a matrix organization and to partner with cross-functional teams and the motorhome team Strong attention to detail and ability to leverage processes to drive efficiency, consistency and successful outcomes Demonstrated project management skills A learning orientation, with a style of testing new strategies and methods; a record of accomplishment exploring and piloting ideas to generate knowledge and insight Experience building and managing budgets Education & Experience Bachelor's degree in marketing or related field Minimum of 5 years of marketing experience (Product Marketing, Digital Marketing, Brand Strategy, Media Marketing, Marketing Operations, etc.) Digital marketing experience and the ability to effectively oversee digital marketing across websites, social media, and various digital platforms. Experience managing relationships with outside ad agencies and media partners. Strong analytical and problem-solving skills Excellent verbal and written communication skills Excellent organizational skills and attention to detail Excellent time management skills with a proven ability to meet deadlines At Winnebago, we believe ALL people are leaders and hold each other accountable to high expectations. Leadership Expectations : Connect with Purpose Be inclusive; seek out different perspectives. Focus on the Customer; put yourself in the customer's shoes. Communicate Clearly; say what needs to be said and listen. Execute with Excellence Explore Possibilities; ask, "What if?" and embrace new ideas. Set Direction; prioritize, plan, and align; balance thinking and action. Drive Results; get the right things done; work with a sense of urgency. Build the Future Transform the Road Ahead; anticipate opportunities; seek new opportunities for continuous improvement. Navigate Change; be agile and flexible; take on new challenges. Inspire Growth; help each other improve; commit to personal development. If you are the right candidate for this position, as a Winnebago Team Member you will be eligible for the following benefits: Medical, Dental, Vision, Group Life Insurance, Accidental Injury, Critical Illness, Short & Long-Term Disability Health Savings Account (HSA) Flexible Spending Account (FSA) 401(k) with match Employee Stock Purchase Program Tuition Reimbursement Holiday and Vacation Pay Winnebago Towables is an E qual O pportunity E mployer.
    $75k-113k yearly est. 1d ago
  • Digital Marketing Strategist

    Advance Local 3.6company rating

    Digital Marketing Manager Job 47 miles from Comstock

    **_Strengthening and empowering all of the communities we serve._** **About Us:** Advance Automotive is a leading provider of innovative automotive solutions, committed to delivering exceptional products and services to our customers. Advance Automotive is a part of Advance Local Media and is comprised of a portfolio of SaaS, data, and marketing solutions built for automotive manufacturers and dealers. We understand the unique challenges and opportunities that come with marketing and leveraging data insights in the automotive industry. That's why we've developed powerful, proprietary platforms that combine data, cutting-edge AI technology and machine learning with expert marketing knowledge to help automotive dealerships and manufacturers efficiently drive sales, gain market share, and conquest competitors. To learn more about our entire portfolio of automotive brands, visit ************************ . **Who we are:** We are a team of enthusiastic, highly motivated, data-driven marketers that believe driving paid and organic growth through our digital efforts is integral to our success. As an important member of our team, you will work alongside your marketing teammates to generate leads through paid advertising campaigns, develop and execute marketing campaigns to generate demand, and optimize our digital conversions. You will use Google Ads, HubSpot Sales and Marketing, Facebook Ad Manager, Google Analytics, SEMrush (or similar), WordPress, HubSpot CMS, Adobe CS, Canva, and AI tools to drive growth opportunities for our B2B brands. **Who you are:** We are seeking a versatile and highly motivated **D** **igital Marketing Strategist** with experience in the automotive industry to join our team. As a digital marketer, you will play a crucial role in developing and executing effective digital marketing strategies to enhance visibility for our brands, drive customer engagement, and generate leads. You will be responsible for developing content-driven lead and demand generation strategies as well as working collaboratively to execute the content and visual elements to support those strategies-this is a hands-on role. Strong writing and graphic design skills are a must. You will work cross-functionally across sales teams and utilize various digital marketing channels to achieve our organizational goals. If you are passionate about digital marketing, possess strong writing and design skills, and thrive in an ever-changing industry, we would love to hear from you. **What** **you'll** **do here:** + Design, execute, and optimize Performance Max, Demand Gen, Search, Video, Display, Meta, and LinkedIn ads that build on our current successes and drive additionalgrowth for our brands. + Contribute to our organizational revenueobjectives by identifying target audiences in automotive and developing and executingcomprehensive marketing campaigns that effectively reach and engage them. + Alignwith sales teams across our brands to reach lead generation goals. This includeswriting and optimizing sales sequences, landing pages, sales collateral, and more. + Identify and work collaboratively to executecontent strategies that improve SEO and organic demand generation across our websites. + Work with your marketing team members to driveand execute engaging content for digital channels, including websites, social media, advertising, and sales sequences. You're comfortable taking a first pass at writing copy and refining based on feedback and data insights. + Combine content creation with a design eye to produce visually appealing and impactful materials that maintaina consistent brand voice across all digital channels.You're comfortable using Canva or Adobe Creative Suite to put together an ad, social post, sell sheet, or sales deck when needed. + Utilize Hubspot to develop and execute visually appealing and user-friendly landing pages that drive growth and generate leads. + Optimize our websites by continuously evaluating and improving thedesign and usability based on user feedback and data insights. **What** **you'll** **bring to Advance Automotive:** + Bachelor's degree in marketing, business, or a related field. + Proven 3+ yearswork experience as a Digital Marketer or similar role-- automotive industry experience a plus! + In-depth knowledge of Google Ads and additionaldigital marketing channels, tools, and best practices. + Experience with SEO, SEM, social media management, email marketing, and content creation. + Proficiency in Canva, Adobe Creative Suite, or similar graphic design software and tools + Proficiency in Google Analytics or similar web analytics and reporting tools + Proficiency in HubSpot or similar marketing automation software. + Strong analytical skills and the ability to interpret data to drive informed decisions. + Excellent written and verbal communication skills. + Creative thinking and a keen eye for detail and design. + Ability to manage multiple projects simultaneously and meet deadlines. + Self-motivated with the ability to work independently and manage multiple projects simultaneously. + Up to date with the latest digital marketing trends and technologies. **Additional Information** Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity. Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit ******************** . Advance Local Media includes MLive Media Group, Advance Ohio, Alabama Media Group, NJ Advance Media, Advance Media NY, MassLive Media, Oregonian Media Group, Staten Island Media Group, PA Media Group, ZeroSum, Headline Group, Adpearance, Advance Aviation, Advance Healthcare, Advance Education, Advance National Solutions, Advance Recruitment, Advance Travel & Tourism, Cloud Theory, Hoot Interactive, Red Clay Media, Search Optics, Subtext, Lonestar Live. _Advance Local Media is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law._ _If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information._ Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.
    $48k-61k yearly est. 3d ago
  • Marketing Manager

    Our Daily Bread Ministries 4.1company rating

    Digital Marketing Manager Job 47 miles from Comstock

    Job Title: Marketing Manager Grade: 12 Work Team: Marketing Longevity Requirement: 2 years The Marketing Manager will understand and assist implementing the US Our Daily Bread Print Packet Offers, Large Donor Mailings, and Our Daily Bread Publishing strategies. Oversee the Our Daily Bread and Discovery Series product brands. The Marketing Manager will report to the Sr. Director of Marketing and Operations and Donor Engagement. Essential Functions: Work with the Marketing Directors to understand clearly defined marketing audiences and strategies for Print Offers and Large Donor Engagement Mailings. Assist with oversight to implement all planned print projects for marketing strategies. Work with various teams throughout the ministry (Customer Contact Center, Supply Chain Management, Print Production, and IS) to understand processes to better develop and implement print projects. Assist with the forecasting of mailing components and offer products- Collaborate and coordinate with the Supply Chain CSR team to execute. Collaborate with the US Digital Marketing team to explore digital offer strategies and plans. Develop overall understanding of the Marketing Project Management processes and systems to take any projects from development through to mailing, when needed. Develop understanding of overall Our Daily Bread Ministries Brand voice, audience, messaging, and presentation to assist in review and approvals for copy and printed promotional pieces. Develop understanding of various reporting tools to assist with regular reporting of specific Marketing efforts, as needed. Assist the Marketing Communications and Management team to manage various projects as needed and capacity allows. Serve as the point of contact with other teams for member and donor engagement. Provide support and back up to the Sr. Director of Marketing Operations and Donor Engagement. Job Specifications Job Title: Marketing Manager Study or Knowledge and Experience: Bachelors degree in Business, Marketing, Communications or related fields required. At least 2-4 years of experience in general Marketing, Donor Communications, or Brand Management required. High level of understanding of traditional and digital Marketing. Requires excellent customer service and people skills. Effective and strategic oral and written communication skills. Strong organizational skills. Must be capable of coordinating multiple tasks and details of several simultaneous projects. Familiarity with SalesForce and SalesForce Marketing Cloud preferred. Project management experience preferred. Proficient in Microsoft Office programs, Google programs, and scheduling software (Asana, etc.). Strive to live a life consistent with Biblical principles, engaged with the Bible on a consistent basis and demonstrate continued growth and spiritual development. Internal Work Environment Involves complex communication with individuals and groups throughout the organization. Discretion, accuracy, and tact are required to successfully negotiate schedules, deadlines, etc. External Work Environment Frequent communication with individuals, outside ministries, and other organizations; may be complex in nature at times. Discretion, accuracy, and tact are required. Leadership Responsibilities Providing key oversight and carrying out program responsibilities effectively while leading a strong, active synergy and communication with Marketing team members that support the implementation of any Our Daily Bread and Discovery Series product brand efforts. Carry out program responsibilities effectively, while leading a strong, active interaction and communication with cross departmental teams and external partners that clearly support the mission and values of Our Daily Bread Ministries. Stewardship of Resources Decisions made will have an impact on use of staff resources, marketing expenditure and Our Daily Bread Ministries net income. Miscellaneous: Our Daily Bread Ministries is a nondenominational nonprofit with staff and volunteers across the globe and resources distributed in 150 countries and in more than 58 languages. As a global ministry faithful to biblical principles, our commitment to diversity is reflected in our ministry's mission, vision, values, and ethos. Our Daily Bread strives to embody a Biblically based commitment to Diversity and Inclusion. Date: June 2023
    $62k-83k yearly est. 14d ago
  • Marketing Project Manager

    Independent Bank 4.3company rating

    Digital Marketing Manager Job 47 miles from Comstock

    Be Proud. Be You. Be Independent! Are you an experienced Project Manager within the Marketing space looking to advance in your career? If so, we need you! At Independent Bank we promote a culture that encourages professional growth and embraces the collective sum of your individual differences, life experiences, knowledge, innovation, self-expression, unique capabilities and talent. We value diversity of thought, ideas, and background. Our inclusive and collaborative culture helps us find the best solutions to meet the needs of our clients and company. About the Job: As a Project Manager in our Marketing Department, you will be at the helm of planning, executing, and delivering marketing projects that align with our business goals. You will play a pivotal role in coordinating cross-functional teams, managing timelines and budgets, and ensuring high quality deliverables that enhance brand visibility and drive engagement. Why You Should Apply: Competitive compensation package. Flexible, paid time off. A knowledgeable, goal-driven, and exciting team of colleagues. Exposure to different areas of banking and the ability to work with leaders within the industry. Community-focused events and volunteer opportunities. What You Will Do: Lead the planning and implementation of marketing projects from conception to completion (e.g., acquisition campaigns, brand, digital advertising campaigns). Develop detailed project plans, outlining scope, objectives, timelines, and resource allocation using methodologies such as Agile or other project management frameworks. Collaborate with creative, digital, analytics and lines of business teams to execute marketing strategies effectively. Monitor project progress, adjusting as necessary to stay on track and within budget. Communicate project status to stakeholders and manage expectations. Identify risks and develop mitigation strategies to address potential challenges. Ensure compliance with brand guidelines and marketing best practices. Conduct post-project evaluations to assess effectiveness and gather insights for future projects. Develop and implement best practices, frameworks, and tools to improve project efficiency and consistency. Act as the primary point of contact for internal teams, vendors, and stakeholders, ensuring clear communication and collaboration. Manage overall budget, expenses and processing of marketing. Other job duties as assigned. Knowledge, Skills, and Abilities: High School diploma or equivalent required. Bachelor's degree in Marketing, Business Administration, or a related field preferred. 3+ years of experience in project management, preferably within a marketing environment. Project Management Professional (PMP) certification or equivalent is preferred but not mandatory. Strong understanding of marketing principles and strategies, particularly within the financial services industry. Proficiency in project management software and tools (e.g., Asana, Monday.com). Excellent organizational skills and attention to detail. Understanding of budget management principles. Strong communication and interpersonal skills to collaborate effectively with diverse teams. Ability to manage multiple projects simultaneously and prioritize tasks effectively. Problem-solving skills with a proactive approach to challenges. Familiarity with digital marketing channels and analytics tools is a plus. Be Proud. Be YOU. Be Independent!
    $74k-107k yearly est. 60d+ ago
  • Marketing Manager

    Winnebago Industries 4.4company rating

    Digital Marketing Manager Job 43 miles from Comstock

    Since 1958, Winnebago has been a leader and pioneer in the RV industry known for delivering outstanding innovation, quality, and service across a full range of motorhomes and travel trailers. The Winnebago team seeks a dynamic marketing professional to join the Winnebago Towables division to help drive growth and innovation for this iconic brand. The Winnebago Towables Marketing Manager will lead marketing for the Towables Division and develop effective marketing programs to drive sales, consumer engagement, and dealer partnerships. This position will be responsible for strengthening Winnebago's go-to-market approach for travel trailers while working closely with the Winnebago Motorhome team to ensure a seamless customer-facing experience across the Winnebago brand. Responsibilities include consumer product marketing strategy and execution, dealer marketing, and collaborating on consumer research and integrated marketing plans. This position will own product marketing for towables and work collaboratively with cross-functional partners. Key Responsibilities Consumer Insights, Brand/Product Strategy, and Positioning Build empathy and consumer understanding to represent the voice of towables consumers within the organization Capture and synthesize competitor, consumer, industry, and business insights to identify major opportunities and threats Define compelling and unique category and sub-brand product positioning in partnership with product managers Collaborate with product managers to define product strategy, innovation roadmaps, product value propositions, and key product launches and updates Partner with the Winnebago Motorhome marketing team to drive alignment with master brand positioning and campaigns Marketing Activation & New Product Launch Excellence Collaborate with product managers, sales, and other cross-functional team members to develop and execute new product launches and product updates Lead cross-channel creative campaigns, content development, and production in partnership with internal stakeholders, the motorhome team, and outside agencies to deliver key messages in a consistent, unique, and compelling way Assist with media strategy and creative direction - search, display, video etc. Create and execute plans to ensure launch readiness on owned digital platforms (website, social channels, dealer learning management system, etc.) Create and execute plans to ensure dealer launch readiness at the showroom/lot and on dealer-owned marketing channels Create and execute plans to ensure product launch readiness at national, regional and local consumer and dealer shows and events (e.g. Hershey RV Show, Elkhart Dealer Open House) Define influencer/ambassador product integration in partnership with the motorhome team Understand omnichannel trends and customer experience needs to craft compelling narratives throughout each step of the customer journey Analytics / In-Market Optimization Develop and monitor marketing KPIs and share them with broader brand and business teams Manage marketing budget and allocate funds to drive ROI Analyze competitors and stay abreast of key industry trends Inform consumer insights learning plan and translate key learnings into actionable initiatives for product development and marketing optimization Critical Competencies and Skills Experience in key marketing areas including brand strategy and planning, budget allocation, digital marketing, communications, competitive analysis, and promotion/advertising Strong communication skills, including the ability to engage and collaborate with multiple levels up to and including the Executive Leadership Team Take charge mentality with a “roll-up-your-sleeves" orientation and ability to influence others throughout the organization Willing and able to handle both executional and strategic tasks and to seamlessly transition between the two as the job demands Able to manage through ambiguity within a matrix organization and to partner with cross-functional teams and the motorhome team Strong attention to detail and ability to leverage processes to drive efficiency, consistency and successful outcomes Demonstrated project management skills A learning orientation, with a style of testing new strategies and methods; a record of accomplishment exploring and piloting ideas to generate knowledge and insight Experience building and managing budgets Education & Experience Bachelor's degree in marketing or related field Minimum of 5 years of marketing experience (Product Marketing, Digital Marketing, Brand Strategy, Media Marketing, Marketing Operations, etc.) Digital marketing experience and the ability to effectively oversee digital marketing across websites, social media, and various digital platforms. Experience managing relationships with outside ad agencies and media partners. Strong analytical and problem-solving skills Excellent verbal and written communication skills Excellent organizational skills and attention to detail Excellent time management skills with a proven ability to meet deadlines At Winnebago, we believe ALL people are leaders and hold each other accountable to high expectations. Leadership Expectations : Connect with Purpose Be inclusive; seek out different perspectives. Focus on the Customer; put yourself in the customer's shoes. Communicate Clearly; say what needs to be said and listen. Execute with Excellence Explore Possibilities; ask, "What if?" and embrace new ideas. Set Direction; prioritize, plan, and align; balance thinking and action. Drive Results; get the right things done; work with a sense of urgency. Build the Future Transform the Road Ahead; anticipate opportunities; seek new opportunities for continuous improvement. Navigate Change; be agile and flexible; take on new challenges. Inspire Growth; help each other improve; commit to personal development. If you are the right candidate for this position, as a Winnebago Team Member you will be eligible for the following benefits: Medical, Dental, Vision, Group Life Insurance, Accidental Injury, Critical Illness, Short & Long-Term Disability Health Savings Account (HSA) Flexible Spending Account (FSA) 401(k) with match Employee Stock Purchase Program Tuition Reimbursement Holiday and Vacation Pay Winnebago Towables is an E qual O pportunity E mployer.
    $103k-139k yearly est. 1d ago
  • Marketing Manager

    Owen Ames Kimball

    Digital Marketing Manager Job 47 miles from Comstock

    Job Title: Marketing Manager City, State: Grand Rapids, MI Classification: Full Time, Salary- Exempt Beginning Salary Range: $75,000 - $85,000 is Filled Owen-Ames-Kimball Co. (O-A-K) is an employee-owned company in Michigan, Florida, and Colorado commercial, educational, and industrial construction landscape for over 130 years. From the 19th-century, we've created historical treasures and built inspiring contemporary design. Today, our talented team continues to transform the landscape where we live, work and play. About this opportunity: We are seeking a full-time Marketing Manager to join our team, working in our state-of-the-art headquarters building in downtown Grand Rapids. Job responsibilities include: Team Development & Alignment: provide team leadership and guidance, managing the daily activities of marketing department including proposal and sales presentations, digital media, public relations, event management, and brand positioning. Marketing Leadership: lead marketing projects, planning, and messaging. Identify and implement annual marketing plan and ensure consistent systems and processes to support ongoing organizational growth. Collaborate Cross-Functionally: work closely with Marketing Team, Department Heads, Project Management, and Field Leadership. Service Expertise and Positioning: exhibit in-depth service expertise, developing comprehensive positioning and strong brand image. Strategic Thinking: provide strategic consulting and management support to marketing and sales teams, aligning with overall business objectives. The ideal candidate will possess: Education and experience: Bachelor's in marketing, advertising, English, or related field, with 7+ years' experience in B2B marketing (construction management industry preferred) and 3+ years managing direct reports. Tech know how: Expert-level knowledge of Adobe Creative Suite, Website Platforms, Social Media, and digital systems management. Leadership: Creativity and confidence in decision making when working as part of a team. Exceptional communication skills, effectively engaging all organizational levels, from clients and trade contractors to executive leaders. Trust: Our clients return to O-A-K because we are honest, genuine, and authentic; our sense of integrity guides our work. This is simply who we are, and this what we expect from each and every person at O-A-K. Candidate must be able to maintain confidentiality and use discretion in dealing with sensitive matters. Embodiment of our corporate values: Choosing what's right, every time; A can-do attitude: A personal sense of responsibility; People who value people. Apply today if you're looking for a great opportunity with a growing company that offers: An attractive compensation and benefits package including competitive salary, 401k profit sharing arrangement, paid time off, health care benefits and more. Working with great people. At O-A-K, our close-knit, supportive culture is one of the most rewarding aspects of working here. We're proud of our low turnover and a team environment where we genuinely enjoy what we do-and have fun doing it! The ability to make a difference. At O-A-K, our size and culture foster a workplace where your hard work and contributions are recognized and rewarded. You'll have the satisfaction of seeing our efforts reflected in the communities where we live, work, and making a lasting impact you can be proud of. Variety of work tasks. The person in this position enjoys a wide variety of tasks and interfaces with several departments. No two days are the same. The work tasks are exciting. Stable, reputable company. O-A-K was founded in Grand Rapids in 1891. We work with a wide variety of clients and markets throughout Colorado, Florida, and Michigan with an average volume of $400+million worth of construction projects each year. O-A-K is an equal opportunity, at-will employer, and will not discriminate against employees or applicants for employment. O-A-K does not discriminate on the basis of race, including but not limited to hair texture or style, culture, ethnicity, religion, national origin, age, gender, sexual orientation, gender identity or expression, height, weight, marital status, veteran status, socio-economic status, disability, or other legally protected characteristics as required by law. Base pay is positioned within the beginning salary range based on several factors including a candidate's knowledge, skills and experience with consideration given to internal equity. Candidates that accept an offer of employment must undergo and pass pre-employment testing including a drug and background screen. How to Apply: To submit an application for this position visit: *****************************************
    $75k-85k yearly 60d+ ago
  • Senior Marketing (Sales) Executive - Michigan

    LCA Lab. of America

    Digital Marketing Manager Job 47 miles from Comstock

    Recognized as one of Forbes 2024 “America's Best Large Employers” and named to the Forbes 2024 "Best Employers for Diversity", Labcorp is seeking to hire a Senior Marketing Executive to help identify and shape opportunities for Labcorp Diagnostics continued growth. This is a unique opportunity to join a team of a leading global life sciences company that advances patient health and powers clear, confident decisions through its diagnostics and drug development offerings, selling the benefits of LabCorp in many physician specialties. As a Senior Marketing Executive, you will function as an outside sales representative primarily focused on growing new business by prospecting, developing, and closing sales monthly. The territory for this field-based position covers the state of Michigan, focusing on physician offices, physician groups, and healthcare professionals across all primary care and specialty physicians. The ideal candidate would reside in or around Western Michigan (i.e. Grand Rapids). We are seeking a highly driven and competitive individual with a high degree of collaboration, communication and business acumen skills who enjoys growing and working with a seasoned, high-performing team across a wide variety of high-growth therapeutic areas. Essential duties & responsibilities: Drive new business and organize an annual book of upsell business, while meeting and exceeding sales growth goals in the assigned territory. Achieve long and short-term sales objectives by providing specialty solutions Serve as a subject matter expert and champion of Labcorp's expansive list of testing solutions for customers and prospective clients Create effective customer relationships. Make in-person visits to clients on a regular basis to provide ongoing customer support, education on focus products, and market updates for the current customer base using sales analytics and insights Act as a liaison between the client and Labcorp. Collaborate, communicate, and actively contribute to new business opportunities with LabCorp Clinical Sales counterparts Keep current with the competition's products, service offerings, and activity Stay updated on new products, clinical guidelines, new developments in the industry & research trends Use market data, sales analytics, and insights to make sales decisions and spot new business opportunities Provide updates to senior leadership on key strategic initiatives and new business opportunities Establish and maintain effective working relationships with all company support departments internally Effectively manage travel logistics to maximize sales productivity Attend local and national professional trade shows and events as requested Update all relevant customer account information into Salesforce.com Cold call and build a sales pipeline that will provide ongoing revenue goal achievement Accurately forecast and maintain a sales funnel of new opportunities in line with a 90-day quota Collaborate closely with team members to retain a current book of business Perform in-services, training, and implementation with pertinent personnel and physician staff Collaborate and actively contribute to new business opportunities with LCA counterparts Requirements: Bachelor's degree is preferred Previous sales experience or account management is required; preferably 5+ years Experience in the healthcare or medical device industry Previous clinical laboratory or diagnostics sales experience is highly desired Medical device sales experience and business-to-business experience preferred Ability to collaborate closely with sales and operations teams to grow the business Strong consultative selling and closing skills Ability to understand complex scientific literature and use clinical data as a selling factor Strong communication skills; both written and verbal Excellent time management and organization skills Proficiency in EMR, EHR, Epic, Cerner, or IT infrastructure preferred Proficient in Microsoft Office including Word, PowerPoint & Excel, Salesforce.com Ability to travel overnight as needed Must have a valid driver's license and clean driving record Benefits: Employees regularly scheduled to work 20 or more hours per week are eligible for comprehensive benefits including: Medical, Dental, Vision, Life, STD/LTD, 401(k), Paid Time Off (PTO) or Flexible Time Off (FTO), Tuition Reimbursement and Employee Stock Purchase Plan. Casual, PRN & Part Time employees regularly scheduled to work less than 20 hours are eligible to participate in the 401(k) Plan only. For more detailed information, please click here. #LI-DZ1 Labcorp is proud to be an Equal Opportunity Employer: As an EOE/AA employer, Labcorp strives for diversity and inclusion in the workforce and does not tolerate harassment or discrimination of any kind. We make employment decisions based on the needs of our business and the qualifications of the individual and do not discriminate based upon race, religion, color, national origin, gender (including pregnancy or other medical conditions/needs), family or parental status, marital, civil union or domestic partnership status, sexual orientation, gender identity, gender expression, personal appearance, age, veteran status, disability, genetic information, or any other legally protected characteristic. Additionally, all qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law. We encourage all to apply If you are an individual with a disability who needs assistance using our online tools to search and apply for jobs, or needs an accommodation, please visit our accessibility site or contact us at Labcorp Accessibility. For more information about how we collect and store your personal data, please see our Privacy Statement.
    $77k-117k yearly est. 60d+ ago
  • Business Line Marketing Senior Manager (GTM Strategy & Solutions)

    BDO USA 4.8company rating

    Digital Marketing Manager Job 47 miles from Comstock

    The Business Line Marketing Senior Manager is responsible for developing and implementing integrated marketing programs, processes, and communications for specific business lines or firm-wide service solutions of BDO USA. Under the direction of Business Line Marketing Leadership, the Business Line Marketing Senior Manager- works closely with Business Line and Marketing leadership and practice leaders to develop and execute marketing strategies and campaigns for business lines or specific firm-wide service solutions. This position will also serve as a key role in the overall solution design process in addition to the development of solution GTM strategies. This role will have a focus on one or more of BDO's key business lines within Advisory, Tax and Assurance. The Business Line Marketing Senior Manager is responsible for maximizing market and client share, and client satisfaction through effective integrated marketing aligned with the firm's strategic priorities as well as brand, business line, industry and geographic programs, market plans, and objectives. Job Duties: General Serves as a strategic partner to business line and business development leaders; drives development of integrated marketing plans and strategies for business lines or firm-wide service solutions that will deliver on business goals and objectives Collaborates with other marketing teams to manage business line or solution development and execution from a marketing perspective Focuses on integrated marketing campaigns featuring full-funnel content that drives prospects through the buyer's journey Other programs include organic/paid social and search, digital campaigns, account-based marketing (ABM), events, webinars, and website copy for business lines or specific solutions Creates messaging architecture for buyer groups and identifies messaging platform and value proposition for services and solutions; aligns buyer personas and client pain points to services and solutions with an audience-first approach Shares best practices and has a thirst for learning best-in-class marketing practices Analyzes ROI of marketing programs including leads, pipeline and revenue and uses metrics to optimize marketing strategies and evolve programming Supports relationships with external integrated marketing partners including media relations, event support, advertising, agency partners, and other vendors Travels as needed Event management Provides direction, management, coordination, support, and follow up in the execution of business line related events, sponsorships, and speaking engagements including, but not limited to conferences, seminars, trade shows, regional events, and roundtables that are specific to business lines or firm-wide service solutions Works with the Events team to ensure all deadlines are met, and that we are taking advantage of all sponsorship opportunities Plans and manages event budgets Collaborates with Training and Development in planning CPE-qualified events for clients and prospects according to the National Association of State Boards of Accountancy (NASBA) specific process and guidelines Manages follow-up plan to maximize ROI from events, developing and managing lists, etc. Content and materials development Develops digitally driven content marketing strategy and approach for specific business lines or firm-wide service solutions, collaborating with marketing teams and practice leaders across Advisory, Tax, Assurance and Industry Develops, reviews, and edits marketing content and materials across all media to ensure they reflect targeted, on brand messaging; manages review process with marketing and client service professionals as well as appropriate compliance reviews Consults with relevant subject matter experts and stakeholders on marketing messages, materials, or tactics to achieve business objectives Creates new content when needed for integrated campaigns, marketing and event materials and other communications Campaign development and management Works with business line leaders to develop business line or solution-oriented marketing campaigns and programs that align with business objectives Collaborate with the digital/automation, email, web, and social teams to execute digital campaigns and content Contributes and shares best practices across the firm Supervisory Responsibilities Supervises marketing staff, as needed Serves as coach/mentor, supporting the career development of marketing professionals and peers across the firm as needed Develops performance goals for direct reports with input from business line marketing leadership as needed Conducts annual performance reviews for direct reports with input from business line marketing leadership Discusses staffing recommendations (hires, terminations) with the business line marketing leader and participates in the interview process as needed Other duties as required Qualifications, Knowledge, Skills and Abilities: Education: Bachelor's degree, required; focus in Marketing, Communications, English, Journalism, or Business Administration, preferred Experience: Seven (7) or more years of marketing, communications or event management experienced, required Experience managing marketing professionals, preferred Experience working in the accounting, financial consulting, business advisory, and/or professional services industries, preferred Experience working at one of the Big Four or a national / regional accounting firm, preferred License/certifications: N/A Software: Proficient in the use of Microsoft Office Suite, required Microsoft Dynamics CRM experience, preferred Language: N/A Other Knowledge, Skills, and Abilities: Advanced knowledge in the development, management, and execution of content and integrated marketing processes including marketing strategy and development Proven success in the management of integrated marketing programs and discrete marketing projects Ability to thoughtfully and positively influence, lead, marshal resources, and manage change in a matrix environment Strong business acumen with an ability to understand and communicate BDO's business, marketplace, and value proposition Knowledge of contact management software including updating, maintenance, and list generation Excellent verbal and written communication, as well as the ability to present and facilitate Ability to work in a deadline-driven environment while handling multiple projects simultaneously and managing process and service providers to accomplish desired results Consultative approach to working with marketing and client service professionals at all levels, including leadership Exceptional project management and organizational skills, including the ability to effectively manage to and monitor marketing budgets Strong interpersonal and client service skills Knowledge of production processes for print, internet, and web-based materials Knowledge of event processes including pre- and post- event marketing Driven self-starter with a proactive approach to serving professionals at all levels Knowledge of marketing strategies and tactics and their application in a professional services organization Demonstration of high level of understanding and application of principles and practices of program management with minimal supervision Some travel may be required Individual salaries that are offered to a candidate are determined after consideration of numerous factors including but not limited to the candidate's qualifications, experience, skills, and geography. National Range: $107,000 - $120,000 California Range: $107,000 - $130,000 Maryland Range: $107,000 - $120,000 NYC/Long Island/Westchester Range: $107,000 - $130,000
    $107k-130k yearly 1d ago
  • Digital Marketing Associate

    Land Vehicles Americas

    Digital Marketing Manager Job 48 miles from Comstock

    Dometic is a global market leader in the mobile living industry. Millions of people around the world use Dometic products in outdoor, residential, and professional applications. Dometic Land Vehicles Americas is a trusted provider of high-end products for recreational vehicles, commercial passenger vehicles and overlanding vehicles in North America, Latin America, and the Caribbean. We are on a journey of continuous growth - now looking for our next star - a passionate Digital Marketing Associate within our Marketing capability. This position reports to Director, Marketing and will work in either our Chicago, IL or Elkhart, IN, office. About the position As a Digital Marketing Associate in the Marketing team, you will be involved in overseeing the digital customer journey across our website and partner sales platforms. This role will focus on optimizing the online experience, driving conversions, supporting sales efforts, and collaborating with the marketing team to ensure the right content is placed at the right time on our digital channels. The ideal candidate is data-driven, creative, and has a deep understanding of digital marketing best practices. Your main responsibilities Customer Journey Management: Monitor and enhance the customer journey on the company website and partner sites where our products are sold. We sell products directly and through partners in RV, auto and commercial & passenger vehicles. Work to improve customer acquisition, conversion rates, and retention through strategic digital touchpoints. Analyze user behavior and funnel performance to optimize the digital experience and identify opportunities for improvement. Collaboration with Sales and Marketing Teams: Partner with the different channel's sales and marketing team to align digital marketing efforts with sales objectives. Collaborate with the marketing team to ensure that appropriate, engaging content is placed on our website and partner sites. Develop campaigns that support sales initiatives, such as promotions, product launches, and seasonal campaigns. Content Strategy & Management: Coordinate the creation and placement of marketing content (product descriptions, imagery, videos, infographics, landing pages) to drive engagement and support sales. Ensure the content is tailored for the target audience and optimized for each platform (website, partner sites, etc.). Monitor and update content regularly to reflect changes in inventory, promotions, and seasonal trends. Data Analysis and Reporting: Use analytics tools (Google Analytics, etc.) to track, report, and analyze performance across digital channels. Provide regular reports on customer journey metrics, sales conversions, and overall digital marketing performance. Make data-driven recommendations for improvements and optimizations. SEO & SEM: Ensure that content is optimized for search engines to drive organic traffic. Implement best practices and ensure high visibility on search engines. A/B Testing and Optimization: Conduct A/B tests on key website elements to continuously improve user experience and conversion rates. Optimize landing pages, product pages, and promotional banners for better performance. What do we offer? You are offered an interesting role in a dynamic, fast paced, and global environment with great opportunities to grow and take on new challenges. The growth at Dometic is continuous - which gives you great possibilities to evolve with the company. Medical/Dental/Vision Insurance Employee Assistance Program (EAP) Disability insurance (STD/LTD) 401 (k) with company match PTO Company defined holidays and two floating holidays for you to use as you choose Paid maternity/paternity leave Tuition assistance Membership reimbursement (wholesale club and gym) Employee discounts on our incredible products Opportunities to make an impact
    $42k-61k yearly est. 7d ago
  • Senior Digital Access Strategist

    Beacon Health System 4.7company rating

    Digital Marketing Manager Job 48 miles from Comstock

    The Sr. Digital Access Strategist supports Beacon Health System entities by developing digital access experiences that align with strategic goals. We are seeking a leader with strong collaboration, communication, and change management skills to help transform Beacon's digital access points into best-in-class consumer experiences. From inception to maturity, this role is responsible for vetting, implementing, and scaling digital products and vendors in collaboration with Digital Access Strategists. Key platforms include online scheduling, web experiences, the Oracle Health patient portal, patient text communications, provider directories, digital intake processes, and patient feedback tools. This position oversees the day-to-day activities and workload of assigned Digital Access Strategists. Supervisory or Management experience is preferred, and experience collaborating with developers to create seamless web-based access journeys is required. Mission, Values, and Service Goals * Mission: Deliver outstanding care, inspire health, and connect with heart. * Values: Trust. Respect. Integrity. Compassion. * Service Goals: Personally connect. Keep everyone informed. Be on their team. Responsibilities Leadership and Collaboration * Partner with the Director to develop strategies for digital access, including campaigns, experiences, and product direction. * Build and sustain strong relationships with stakeholders, vendors, application users, and program owners. * Act as a liaison to streamline workflows across departments, sites, and agencies. * Foster collaboration, cooperation, and effective communication to create a transparent and inclusive leadership environment. * Address and resolve conflicts using sound decision-making and leadership skills. Digital Project Accountability * Develop strategic business plans for key initiatives, such as service line projects, acquisitions, and capital investments. * Use data and analytics to guide project scope, market reach, and campaign adjustments. * Oversee technology implementations, ensuring alignment with organizational goals and roadmaps. * Lead project planning by defining timelines, resources, budgets, and ROI analyses. * Ensure compliance with federal regulations, internal guidelines, and funding requirements. * Collaborate with IT and leadership to troubleshoot and resolve digital product issues. * Provide regular status updates and progress reports to the Director. Team Coordination and Development * Manage the daily activities and workloads of 2 Digital Access Strategists. * Mentor strategists and build positive relationships with vendors. * Support the Director in recruiting, hiring, evaluating, and coaching team members. * Ensure team members maintain up-to-date skills relevant to their roles. * Identify and remove obstacles to advance projects efficiently. Strategic and Operational Excellence * Provide expertise in product management, digital transformation, and Agile best practices. * Advise on project intake, prioritization, organizational design, and operational cadence changes. * Assist in executing the digital roadmap by removing blockers and supporting strategic initiatives. * Assess program efficacy, identify gaps, and propose innovative solutions. * Solve ambiguous problems, mitigate risks proactively, and drive issue resolution. * Collaborate with senior management, IT, UX teams, and external partners to align business and technical goals. Qualifications Education and Experience * Bachelor's degree required; Master's degree preferred. * 7-10 years of progressively responsible experience in large healthcare system. * 5-7 years of direct experience in digital experience management. Knowledge & Skills * Proven supervisory and leadership skills for managing digital access projects and initiatives. * Expertise in project management, business portfolio development, and innovation. * Ability to adapt and excel in a fast-paced, dynamic environment. * Advanced analytical, strategic planning, and critical thinking skills. * Strong problem-solving, negotiation, and consensus-building abilities. * Excellent verbal and written communication skills, including public speaking. * Strong interpersonal skills to build relationships and foster collaboration. Core Competencies * Customer-Centric: Passionate about delivering cohesive, user-friendly experiences. * Enterprise-Focused: Prioritizes organizational goals, cost efficiency, and customer delight. * Team Player: Actively collaborates to find innovative solutions and embraces feedback. * Creative & Solution-Oriented: Develops innovative, data-driven solutions to customer needs. * High-Performing: Continuously learning, confident in taking risks, and driven by measurable outcomes. Working Conditions * Hybrid * Travel to off-site locations may be required. Physical Demands * Physical ability and stamina to perform the essential functions of the position. Why Granger, Indiana? Professional Growth Granger offers opportunities to work with leading healthcare organizations like Beacon Health System and access to professional development resources from nearby institutions like the University of Notre Dame. Quality of Life * Affordable Living: High quality of life with a lower cost of living than metropolitan areas. * Outdoor Activities: Enjoy the St. Joseph River, hiking trails, and local parks. * Cultural Scene: Access vibrant arts, theater, sports events, dining, and shopping options. Accessibility Granger's central location offers proximity to Chicago and nearby cities while maintaining a strong sense of community. Why Join Beacon Health System? Beacon Health System is committed to delivering exceptional care and fostering a collaborative workplace. As a Sr. Digital Access Strategist, you will play a critical role in advancing Beacon's digital initiatives, enhancing patient access, and improving the healthcare experience for all.
    $46k-66k yearly est. 50d ago
  • Senior Director, Digital Marketing and Engagement

    Corewell Health

    Digital Marketing Manager Job 47 miles from Comstock

    The Senior Director of Digital Marketing and Engagement is responsible for setting and executing a bold vision for digital marketing, experience and engagement across Corewell Health's digital ecosystem. Grounded in the system's strategic direction, the vision will build upon a deep understanding of our consumers, patients and other stakeholders. This position will manage Corewell Health's online presence and digital engagement across a variety of web properties, mobile applications, SEM, CRM and emerging personalization platforms. This leader should have deep experience with digital marketing technology as well as analytics and measurement that will help position Corewell Health as a national thought leader in digital marketing. Critical to this role is the proven ability to collaborate and partner with cross-functional leaders and teams for the purpose of building a consistent and differentiated experience for target audiences across their digital journeys. Another vital aspect of this leadership role is the demonstrated ability to attract, inspire and lead top digital marketing talent. The Sr. Director maximizes talent by providing counsel, leadership, guidance and direction while contributing to the development of an organizational culture appropriate to support the vision and mission of the system. Essential Functions Provides leadership and has accountability for executing Corewell Health's online presence and digital marketing & engagement initiatives, as well as the associated measurement and analytics related to these activities. Creates an annual digital marketing and experience plan and budget that supports Corewell Health's long-term brand/consumerism strategies. Advances Corewell Health's web and mobile platform capabilities and set digital priorities in collaboration with Digital Services leadership, including enterprise-wide governance. Creates an environment that continually seeks understanding of consumer needs and wants and develops and executes strategies that improve overall brand perceptions, usability (web, mobile and more), user experience and engagement. Is a thought leader, providing recommendations for new technologies based on the changing MarTech landscape and trends In partnership with Digital Services, develops a strategic marketing technology roadmap that drives innovation and innovative solutions into the future. Sets direction for marketing and engagement platforms, tools and relationships with relevant consulting partners. Provides leadership in executing Corewell Health's enterprise content management strategy. Implements best practice principles of information architecture, SEO, usability, user testing, accessibility and web analytics. Translates digital analytics into actionable insights that help drive, develop or refine Corewell Health's business, brand & marketing strategies. Directs the development of digital dashboard information related to both measurement and tracking of consumer engagement, conversion and ROI as well as related organizational KPIs and communicates to leaders on a regular basis. Effectively collaborates with leaders throughout the enterprise to accomplish work in a heavily matrixed environment. Anticipates and acts on emerging digital marketing trends to position Corewell Health for the future and differentiate it from its competitors. Lives Corewell Health values every day, bringing culture to life within the team. Role models best practice leadership behaviors. Oversees and manages team performance through performance planning, coaching and performance appraisals. Holds direct reports accountable for fulfilling their assignments to ensure goals are achieved. Employs participative management and leadership approaches that optimize organizational resources. Empowers team members to exercise leadership in achieving goals, developing new concepts and taking initiative. Motivates and inspires team members by providing them with the information and tools they need to do their jobs well and meet user expectations. Regularly recognizes and rewards team member achievement. Develops an inclusive workplace culture that fosters team member development, facilitates cooperation and teamwork, and supports constructive resolution of conflicts. Treats sensitive and or confidential information with appropriate discretion. Qualifications Required Bachelor's Degree with major in business, marketing, mathematics, science or related field. Preferred Master's Degree MBA or other advanced degree. 10 years of relevant experience with progressive experience in digital marketing or digital environments. Required 5 years of relevant experience in a people leadership role. Preferred 5 years of relevant experience in a highly regulated industry such as financial, higher education, foodstuffs, health care and/or health insurance. Preferred 5 years of relevant experience in consulting; preferably in marketing, digital marketing or health care. Preferred Physical Demands Pallet to Waist (6" from floor) > 5 lbs: Seldom up to 10 lbs Waist to Waist > 5 lbs: Seldom up to 10 lbs Waist to Chest (below shoulder) > 5 lbs: Seldom up to 10 lbs Waist to Overhead > 5 lbs: Seldom up to 10 lbs Bilateral Carry > 5 lbs: Seldom up to 10 lbs Unilateral Carry > 5 lbs: Seldom up to 10 lbs Pushing Force > 5 lbs: Seldom up to 10 lbs Pulling Force > 5 lbs: Seldom up to 10 lbs Sitting: Frequently Standing: Occasionally Walking: Occasionally Forward Bend - Standing: Seldom Forward Bend - Sitting: Occasionally Trunk Rotation - Standing: Seldom Trunk Rotation - Sitting: Occasionally Reach - Above Shoulder: Seldom Reach - at Shoulder or Below: Seldom Handling: Occasionally Forceful Grip > 5 lbs: Seldom Forceful Pinch > 2 lbs: Seldom Finger/Hand Dexterity: Frequently How Corewell Health cares for you Comprehensive benefits package to meet your financial, health, and work/life balance goals. Learn more here. On-demand pay program powered by Payactiv Discounts directory with deals on the things that matter to you, like restaurants, phone plans, spas, and more! Optional identity theft protection, home and auto insurance, pet insurance Traditional and Roth retirement options with service contribution and match savings Eligibility for benefits is determined by employment type and status Primary Location SITE - Corewell Health Place - 100 Corewell Drive NW - Grand Rapids Department Name Corporate Communications Employment Type Full time Shift Day (United States of America) Weekly Scheduled Hours 40 Hours of Work 9am - 5pm Days Worked Monday to Friday Weekend Frequency N/A CURRENT COREWELL HEALTH TEAM MEMBERS - Please apply through Find Jobs from your Workday team member account. This career site is for Non-Corewell Health team members only. Corewell Health is committed to providing a safe environment for our team members, patients, visitors, and community. We require a drug-free workplace and require team members to comply with the MMR, Varicella, Tdap, and Influenza vaccine requirement if in an on-site or hybrid workplace category. We are committed to supporting prospective team members who require reasonable accommodations to participate in the job application process, to perform the essential functions of a job, or to enjoy equal benefits and privileges of employment due to a disability, pregnancy, or sincerely held religious belief. Corewell Health grants equal employment opportunity to all qualified persons without regard to race, color, national origin, sex, disability, age, religion, genetic information, marital status, height, weight, gender, pregnancy, sexual orientation, gender identity or expression, veteran status, or any other legally protected category. An interconnected, collaborative culture where all are encouraged to bring their whole selves to work, is vital to the health of our organization. As a health system, we advocate for equity as we care for our patients, our communities, and each other. From workshops that develop cultural intelligence, to our inclusion resource groups for people to find community and empowerment at work, we are dedicated to ongoing resources that advance our values of diversity, equity, and inclusion in all that we do. We invite those that share in our commitment to join our team. You may request assistance in completing the application process by calling ************.
    $80k-129k yearly est. 60d ago

Learn More About Digital Marketing Manager Jobs

How much does a Digital Marketing Manager earn in Comstock, MI?

The average digital marketing manager in Comstock, MI earns between $75,000 and $153,000 annually. This compares to the national average digital marketing manager range of $71,000 to $138,000.

Average Digital Marketing Manager Salary In Comstock, MI

$107,000
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