How To Become A Digital Communication Specialist: What It Is and Career Path

What is a digital communication specialist and how to become one

Updated January 8, 2025

3 min read

Quoted Expert

Mike Bromberg

It often goes without saying that communication is important. It helps us make sense of the world around us. It also helps us understand one another better. Currently, there are a lot of available tools and media to help us communicate. One of such is digital communication. With the advent of social media, digital communication tools are being used by companies for a wider audience reach. Initiatives related to digital communications are handled by the digital communication specialist.

Digital Communication Specialists are responsible for digital media campaigns of the organization. They are expected to have in-depth knowledge of the different digital communications tools and should be able to assess which one to use for specific needs. They should also be able to form professional relationships with external partners they may need.

Digital communication specialists are creative and resourceful. They also never stop learning about their field. If you fit the bill, you might want to make a career here.

What general advice would you give to a Digital Communication Specialist?

Mike Bromberg

Assistant Professor, East-West University

There are many great careers out there that can be attained as a result of getting a degree in English. One great example is the fact that many companies find that it's a necessity to develop and maintain their social media presence. They look for Communications Coordinators, social media managers, and media directors to make sure their materials, themes, and messages are organized and broadcasted efficiently and appropriately. Some people go on to graduate programs such as law school, as English courses engage heavily with reading, writing, and critical thinking skills.

ScoreDigital Communication SpecialistUS Average

Salary

4.6

Avg. Salary $59,208

Avg. Salary $59,228

Stability Level

7.3

Growth Rate 8%

Growth Rate 0.3%

Diversity

6.6

Race

American Indian and Alaska Native 0.59%

Asian 5.37%

Black or African American 10.50%

Hispanic or Latino 12.35%

Unknown 4.89%

White 66.31%

Gender

female 51.94%

male 48.06%

Age - 40

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 40

Stress Level

7.3

Stress level is high

7.1 - high

Complexity Level

8.8

Complexity Level is advanced

7 - challenging

Work Life Balance

3.8

Work Life balance is poor

6.4 - fair

Key steps to become a digital communication specialist

Explore digital communication specialist education requirements

Most common digital communication specialist degrees

Bachelor's

78.6 %

Master's

10.2 %

Associate

8.0 %

Start to develop specific digital communication specialist skills

Skills	Percentages
Digital Communications	12.48%
Digital Marketing	5.12%
WordPress	4.72%
Facebook	4.19%
Graphic Design	4.09%

Complete relevant digital communication specialist training and internships

Accountants spend an average of 1-3 months on post-employment, on-the-job training. New digital communication specialists learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a digital communication specialist based on U.S. Bureau of Labor Statistics data and data from real digital communication specialist resumes.

Research digital communication specialist duties and responsibilities

Manage the company facebook page.
Maintain distribution lists and manage and update HTML templates.
Manage websites and blogs using Wordpress, MODX, and others.
Manage copywriting for social media, website, blogs and print reports.

Prepare your digital communication specialist resume

When your background is strong enough, you can start writing your digital communication specialist resume.

You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a digital communication specialist resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

Choose From 10+ Customizable Digital Communication Specialist Resume templates

Build a professional Digital Communication Specialist resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your Digital Communication Specialist resume.

Apply for digital communication specialist jobs

Now it's time to start searching for a digital communication specialist job. Consider the tips below for a successful job search:

Browse job boards for relevant postings
Consult your professional network
Reach out to companies you're interested in working for directly
Watch out for job scams

Average digital communication specialist salary

The average Digital Communication Specialist salary in the United States is $59,208 per year or $28 per hour. Digital communication specialist salaries range between $45,000 and $77,000 per year.

Average Digital Communication Specialist Salary

$59,208 Yearly

$28.47 hourly