Digital Analyst Education Requirements

Updated January 8, 2025
4 min read

There are several educational requirements to become a digital analyst. Digital analysts usually study business, marketing, or communication. 75% of digital analysts hold a bachelor's degree, and 12% hold an master's degree. We analyzed 529 real digital analyst resumes to see exactly what digital analyst education sections show.

The most common colleges for digital analysts are the Michigan State University and the Michigan State University.

There are also many online digital analyst courses to help get the education required to be a digital analyst.

There are certain digital analyst certifications that you should consider. These digital analyst certifications include Google Data Analytics Professional Certificate and IT Information Library Foundations Certification (ITIL).

What education do you need to become a digital analyst?

What degree do you need to be a digital analyst?

The most common degree for digital analysts is bachelor's degree, with 75% of digital analysts earning that degree. The second and third most common degree levels are master's degree degree at 12% and master's degree degree at 9%.
  • Bachelor's, 75%
  • Master's, 12%
  • Associate, 9%
  • Diploma, 1%
  • Other Degrees, 3%

What should I major in to become a digital analyst?

You should major in business to become a digital analyst. 22% of digital analysts major in business. Other common majors for a digital analyst include marketing and communication.

Most common colleges for digital analysts

Digital analysts often get their degrees at Michigan State University, Florida State University, and University of California - Davis. Here are the most common colleges for digital analysts in the US based on their resumes.
Digital Analyst Common College
ascdesc
Percentages
ascdesc
Michigan State University8.86%
Florida State University7.59%
University of California - Davis7.59%
New York University6.33%
University of Central Florida6.33%

Best majors for digital analysts

Rank
ascdesc
Major
ascdesc
Percentages
ascdesc
1Business22.2%
2Marketing15.6%
3Communication9.4%
4Economics4.9%
5Information Technology4.9%

Best colleges for digital analysts

The best colleges for digital analysts are Northwestern University, University of Pennsylvania, and Stanford University.

A digital analyst with advanced education typically earns a higher salary and has access to better jobs. That's why Zippia looked into the best colleges for digital analysts. We based this list on several metrics: admissions rate, retention rate, mean earnings of graduates, the ratio of working vs. non-working students ten years after admission, the average cost of attendance, and median debt for graduates who become digital analysts.

1. University of Georgia

Athens, GA • Private

In-State Tuition

$11,830

Enrollment

29,474

Website

www.uga.edu

Address

456 East Broad Street, Athens, GA 30602

Median Earnings 6 years after Graduation: $45,200 per year

Net Price: $13,971 per year

Admissions
Acceptance Rate - 48.63%
SAT Average - 1345
ACT Average - 30
Most Popular Majors
Business
Marketing
Computer Science
Political Science
Communication

2. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition

$55,584

Enrollment

10,764

Website

www.upenn.edu

Address

1 College Hall, Room 100, Philadelphia, PA 19104-6303

Median Earnings 6 years after Graduation: $91,200 per year

Net Price: $25,033 per year

Admissions
Acceptance Rate - 8.41%
SAT Average - 1492
ACT Average - 34
Most Popular Majors
Business
Economics
Political Science
Computer Science
Marketing

3. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition

$10,555

Enrollment

30,360

Website

www.wisc.edu

Address

500 Lincoln Dr, Madison, WI 53706

Median Earnings 6 years after Graduation: $49,600 per year

Net Price: $18,219 per year

Admissions
Acceptance Rate - 51.73%
SAT Average - 1365
ACT Average - 30
Most Popular Majors
Economics
Psychology
Communication
Political Science
Marketing

4. Stanford University

Stanford, CA • Private

In-State Tuition

$51,354

Enrollment

7,083

Website

www.stanford.edu/

Address

450 Serra Mall, Stanford, CA 94305-2061

Median Earnings 6 years after Graduation: $92,800 per year

Net Price: $12,265 per year

Admissions
Acceptance Rate - 4.36%
SAT Average - 1497
ACT Average - 34
Most Popular Majors
Computer Science
Business
Electrical Engineering
Mathematics
Economics

5. Northwestern University

Evanston, IL • Private

In-State Tuition

$54,568

Enrollment

8,451

Website

www.northwestern.edu

Address

633 Clark St, Evanston, IL 60208

Median Earnings 6 years after Graduation: $71,900 per year

Net Price: $24,840 per year

Admissions
Acceptance Rate - 8.47%
SAT Average - 1508
ACT Average - 34
Most Popular Majors
Business
Economics
Communication
Psychology
Computer Science

20 best online courses for digital analysts

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Top 10 most affordable universities for digital analysts

The most affordable schools for digital analysts are Baruch College of the City University of New York, suny farmingdale, and university of florida.

If the best universities for digital analysts are out of your price range, check out these affordable schools. After factoring in in-state tuition and fees, the average cost of attendance, admissions rate, average net price, and mean earnings after six years, we found that these are the most affordable schools for digital analysts.

1. Baruch College of the City University of New York

New York, NY • Private

In-State Tuition

$7,262

Cost of Attendance

14,046

Website

www.baruch.cuny.edu

Address

One Bernard Baruch Way, New York, NY 10010

Median Earnings 6 years after Graduation: $47,500 per year

Net Price: $2,981 per year

Admissions
Acceptance Rate - 39.29%
SAT Average - 1305
Most Popular Majors
Business
Psychology
Economics
Political Science
Marketing

2. SUNY Farmingdale

Farmingdale, NY • Private

In-State Tuition

$8,306

Cost of Attendance

16,091

Website

www.farmingdale.edu/

Address

2350 Broadhollow Road, Farmingdale, NY 11735-1021

Median Earnings 6 years after Graduation: $44,800 per year

Net Price: $9,268 per year

Admissions
Acceptance Rate - 46.07%
SAT Average - 1091
ACT Average - 22
Most Popular Majors
Business
Criminal Justice
Graphic Design
Psychology
Electrical Engineering

3. University of Florida

Gainesville, FL • Private

In-State Tuition

$6,381

Cost of Attendance

21,034

Website

www.ufl.edu/

Address

300 SW 13th Street, Gainesville, FL 32611

Median Earnings 6 years after Graduation: $47,700 per year

Net Price: $8,057 per year

Admissions
Acceptance Rate - 38.75%
SAT Average - 1362
ACT Average - 30
Most Popular Majors
Business
Psychology
Political Science
Economics
Marketing

4. Florida State University

Tallahassee, FL • Private

In-State Tuition

$5,656

Cost of Attendance

21,623

Website

www.fsu.edu

Address

222 South Copeland Street, Tallahassee, FL 32306-1470

Median Earnings 6 years after Graduation: $39,700 per year

Net Price: $10,744 per year

Admissions
Acceptance Rate - 36.78%
SAT Average - 1289
ACT Average - 28
Most Popular Majors
Criminal Justice
Marketing
English
Political Science
Economics

5. California State University - Bakersfield

Bakersfield, CA • Private

In-State Tuition

$7,309

Cost of Attendance

16,714

Website

www.csub.edu

Address

9001 Stockdale Hwy, Bakersfield, CA 93311-1022

Median Earnings 6 years after Graduation: $39,100 per year

Net Price: $5,687 per year

Admissions
Acceptance Rate - 23.02%
Most Popular Majors
Business
Psychology
Criminal Justice
Communication
English

Top 10 hardest universities to get into for digital analysts

The hardest universities for digital analysts to get into are Northwestern University, University of Pennsylvania, and Stanford University.

Some great schools for digital analysts are hard to get into, but they also set your career up for greater success. The list below shows the most challenging universities to get into for digital analysts based on an institution's admissions rates, average SAT scores accepted, median ACT scores accepted, and mean earnings of students six years after admission.

1. Northwestern University

Evanston, IL • Private

Admissions Rate

8%

SAT Average

1,508

Website

www.northwestern.edu

Address

633 Clark St, Evanston, IL 60208

Median Earnings 6 years after Graduation: $71,900 per year

Net Price: $24,840 per year

Admissions
Acceptance Rate - 8.47%
SAT Average - 1508
ACT Average - 34
Most Popular Majors
Business
Economics
Communication
Psychology
Computer Science

2. University of Pennsylvania

Philadelphia, PA • Private

Admissions Rate

8%

SAT Average

1,492

Website

www.upenn.edu

Address

1 College Hall, Room 100, Philadelphia, PA 19104-6303

Median Earnings 6 years after Graduation: $91,200 per year

Net Price: $25,033 per year

Admissions
Acceptance Rate - 8.41%
SAT Average - 1492
ACT Average - 34
Most Popular Majors
Business
Economics
Political Science
Computer Science
Marketing

3. Stanford University

Stanford, CA • Private

Admissions Rate

4%

SAT Average

1,497

Website

www.stanford.edu/

Address

450 Serra Mall, Stanford, CA 94305-2061

Median Earnings 6 years after Graduation: $92,800 per year

Net Price: $12,265 per year

Admissions
Acceptance Rate - 4.36%
SAT Average - 1497
ACT Average - 34
Most Popular Majors
Computer Science
Business
Electrical Engineering
Mathematics
Economics

4. Vanderbilt University

Nashville, TN • Private

Admissions Rate

10%

SAT Average

1,514

Website

www.vanderbilt.edu

Address

2101 West End Avenue, Nashville, TN 37240

Median Earnings 6 years after Graduation: $61,900 per year

Net Price: $20,253 per year

Admissions
Acceptance Rate - 9.61%
SAT Average - 1514
ACT Average - 34
Most Popular Majors
Economics
Computer Science
Mathematics
Business
Political Science

5. University of Southern California

Los Angeles, CA • Private

Admissions Rate

13%

SAT Average

1,445

Website

www.usc.edu/

Address

University Park, Los Angeles, CA 90089-0012

Median Earnings 6 years after Graduation: $61,400 per year

Net Price: $30,453 per year

Admissions
Acceptance Rate - 12.96%
SAT Average - 1445
ACT Average - 32
Most Popular Majors
Business
Computer Science
Communication
Economics
Marketing

Top 10 easy-to-apply-to universities for digital analysts

The easiest schools for digital analysts to get into are Oklahoma Wesleyan University, university of the incarnate word, and holy names university.

Some schools are much easier to get into. If you want to start your career as a digital analyst without much hassle, check out the list of schools where you will be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores, and average salary of students six years after graduation to uncover which were the easiest schools to get into for digital analysts.

1. Oklahoma Wesleyan University

Bartlesville, OK • Private

Admissions Rate

68%

SAT Average

964

Website

www.okwu.edu

Address

2201 Silver Lake Rd, Bartlesville, OK 74006-6299

Median Earnings 6 years after Graduation: $50,500 per year

Net Price: $26,279 per year

Admissions
Acceptance Rate - 67.73%
SAT Average - 964
ACT Average - 19
Most Popular Majors
Psychology
Marketing
Business
English

2. University of the Incarnate Word

San Antonio, TX • Private

Admissions Rate

88%

SAT Average

1,044

Website

www.uiw.edu

Address

4301 Broadway, San Antonio, TX 78209

Median Earnings 6 years after Graduation: $41,000 per year

Net Price: $23,441 per year

Admissions
Acceptance Rate - 87.94%
SAT Average - 1044
ACT Average - 20
Most Popular Majors
Business
Psychology
Criminal Justice
Marketing
Communication

3. Holy Names University

Oakland, CA • Private

Admissions Rate

70%

SAT Average

849

Website

www.hnu.edu

Address

3500 Mountain Blvd, Oakland, CA 94619-1699

Median Earnings 6 years after Graduation: $49,000 per year

Net Price: $23,175 per year

Admissions
Acceptance Rate - 70.04%
SAT Average - 849
ACT Average - 20
Most Popular Majors
Business
Psychology
Communication
Marketing
Finance

4. Notre Dame College

Cleveland, OH • Private

Admissions Rate

90%

SAT Average

994

Website

www.notredamecollege.edu

Address

4545 College Rd, Cleveland, OH 44121-4293

Median Earnings 6 years after Graduation: $37,000 per year

Net Price: $21,651 per year

Admissions
Acceptance Rate - 89.65%
SAT Average - 994
ACT Average - 19
Most Popular Majors
Business
Psychology
Criminal Justice
Communication
Marketing

5. Gwynedd Mercy University

Gwynedd Valley, PA • Private

Admissions Rate

92%

SAT Average

1,031

Website

https://www.gmercyu.edu/

Address

1325 Sumneytown Pike, P. O. Box 901, Gwynedd Valley, PA 19437-0901

Median Earnings 6 years after Graduation: $48,000 per year

Net Price: $23,213 per year

Admissions
Acceptance Rate - 92.00%
SAT Average - 1031
ACT Average - 21
Most Popular Majors
Business
Criminal Justice
Psychology
Communication
History

Average digital analyst salary by education level

According to our data, digital analysts with a Doctorate degree earn the highest average salary, at $95,120 annually. Digital analysts with a Master's degree earn an average annual salary of $94,408.
Digital Analyst education level
ascdesc
Digital Analyst salary
ascdesc
Master's Degree$94,408
Bachelor's Degree$84,925
Doctorate Degree$95,120

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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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