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Circulation Manager skills for your resume and career

Updated January 8, 2025

3 min read

Quoted Experts

Dr. Timothy Edwards,

Jaunelle Celaire

Below we've compiled a list of the most critical circulation manager skills. We ranked the top skills for circulation managers based on the percentage of resumes they appeared on. For example, 16.2% of circulation manager resumes contained payroll as a skill. Continue reading to find out what skills a circulation manager needs to be successful in the workplace.

15 circulation manager skills for your resume and career

1. Payroll

Payroll is the sum of all the compensation that an organization has to pay to employees at a specified time. Payroll is managed by the finance or HR department while small business owners may handle it themselves. Payroll isn't fixed as it varies every month due to sick leaves, overtime, etc.

Here's how circulation managers use payroll:

Performed audits Completed weekly payroll Calculated return percentages
Process payroll information, Perform general office duties, such as ordering supplies, maintaining records management.

2. Independent Contractors

Here's how circulation managers use independent contractors:

Maintained guidelines and records * Prepared reports and analyzed data * Supervised twenty five independent contractors * Basic Life Support/CPR
Managed local print site transportation and distribution of product to independent contractors for delivery to wholesale and retail accounts.

3. Delivery Route

Delivery route means the departure of a residential delivery vehicle from the ATC dispensary to certain delivery addresses until the vehicle is returned to the ATC dispensary.

Here's how circulation managers use delivery route:

Assist new company with redistricting of circulation area and consolidation newspaper delivery routes.
Managed logistics for thirty-two delivery routes to assure prompt deliveries.

4. Customer Acquisition

Here's how circulation managers use customer acquisition:

Supervised circulation department's monthly analysis of customer acquisition data and sales performance.
Managed new customer acquisition and existing customer retention and loyalty programs.

5. Customer Complaints

Here's how circulation managers use customer complaints:

Field all customer complaints and identify problem routes and carriers in an effort to ensure customer satisfaction.
Cut back independent contractor turnover rate and customer complaints drastically during my time at the newspaper.

6. BPA

Here's how circulation managers use bpa:

Introduced and managed BPA audit procedures for independent distribution verification.
Filed BPA audit statements and act as liaison to audit bureaus.

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7. Circulation Desk

A circulation desk refers to a place in the library where one can check-in, borrow materials, pay fines, collect inquiries, and many more during library hours. It is usually located near the main entrance of each library.

Here's how circulation managers use circulation desk:

Managed circulation desk of academic library.
Perform circulation desk activities including checking library materials in and out, collecting fines and fees, and issuing library cards.

Select Skills To Add To Your Resume

Payroll

Independent Contractors

Delivery Route

Customer Acquisition

Customer Complaints

BPA

8. Database Management

Here's how circulation managers use database management:

Worked with Direct Marketing Director to determine data and fields to be included in database management tool.

9. Circulation Functions

Here's how circulation managers use circulation functions:

Assisted in management of circulation functions.
Performed basic circulation functions Calculated bills and fines for overdue books Provided service and support to faculty and other university members

10. Library Materials

Here's how circulation managers use library materials:

Worked with students, faculty and other users to provide library materials and satisfy research needs.
Trained and supervised 18 student employees to ensure efficient intake and outflow of library materials.

11. Customer Retention

Customer retention is the act of dissuading customers from switching to another product or company or the actions a company takes to encourage customers to stay longer and spend more with the company during their lifetime. It's about increasing the number of repeat customers, increasing the profitability of each existing customer, boosting the company's sales, and also helping to build amazing relationships with customers.

Here's how circulation managers use customer retention:

Refined customer retention training with emphasis on anticipating customer questions/complaints.
Study results of promotions, testing scenarios, customer retention programs and marketing surveys to develop or modify marketing strategies.

12. Proofread

Proofreading simply carefully checking your text for possible errors like typographical errors or mistakes in grammar, style, and spelling before it can be published or shared. This is generally known as the very last stage of any writing process when you need to fix minor spelling and punctuation mistakes, typos, formatting issues,

and inconsistencies.

Here's how circulation managers use proofread:

Proofread and edit articles to fit in allotted publication space.
Copy write, proofread and edit articles for publication.

13. Trade Shows

Here's how circulation managers use trade shows:

Represented the company at trade shows by disseminating information, selling publications and collecting leads for the sales team.
Promoted the company's publications and image in merchandising, redistribution, and trade shows.

14. Email Campaigns

Email campaigns fall under the marketing efforts that involve contacting multiple recipients at a time. Email campaigns are the best way to reach subscribers and potential clients and give them relevant offers along with valuable content. It is also an effective way to strengthen the relationship with customers.

Here's how circulation managers use email campaigns:

Created and facilitated email campaigns.
Created and maintained various marketing reports including P&L for all direct mail and email campaigns.

15. PowerPoint

Here's how circulation managers use powerpoint:

Developed PowerPoint presentations and other sales tools for Account Managers and Senior Management.
Prepare PowerPoint slides containing industry results and upcoming strategies for senior management presentations.

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What skills help Circulation Managers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on Circulation Manager resumes?

Dr. Timothy Edwards

Professor, Interim Director, University of Arkansas at Little Rock

Writing and research skills. Analytical and critical thinking skills. Technical skills such as web design, graphic design, audio and video production skills. Employers are interested in potential employees knowledge, intelligence and skills.

What Circulation Manager skills would you recommend for someone trying to advance their career?

Jaunelle Celaire

Chair, Professor of Voice, University of Alaska Fairbanks

Never stop learning! This may consist of going back to school, earning new certifications in your field of study, attending conferences and seminars, and making sure that your time management is always at its finest level of excellence.

Do you want to know more?

List of circulation manager skills to add to your resume

The most important skills for a circulation manager resume and required skills for a circulation manager to have include:

Payroll
Independent Contractors
Delivery Route
Customer Acquisition
Customer Complaints
BPA
Circulation Desk
Database Management
Circulation Functions
Library Materials
Customer Retention
Proofread
Trade Shows

Email Campaigns
PowerPoint
ABC
USPS
ROI
Customer Accounts
Single Copy
Bank Deposits
Copy Sales
Delivery Issues
Facebook
Customer Relations
Promotional Materials

Customer Issues
Customer Database
Subscriber Database
Print Orders
Retail Outlets
List Brokers
Circulation Operations
NIE
Local Businesses
Catalog Mailings
Circulation Reports

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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