Why study communications?

You should study communications for several reasons, including developing skills and knowledge in communication, cultural awareness, and influence. Here are some details on these reasons and others that make studying communications a worthy proposition:

• Communication. Communication is an essential skill in both personal and professional contexts. When you study this field you can learn how to communicate effectively and efficiently in a wide variety of contexts, and also in both written and verbal forms.
• Variety of career opportunities. Studying communication also opens you up to a wide variety of career opportunities in industries such as journalism, marketing, public relations, business, human resources, finance, tech, and many others. This means you will have a wide range of different career paths to choose from, some of which have the potential to be very lucrative.
• Cultural awareness. Studying communication gives you a strong foundation and understanding of how language and the unique qualities of different cultures can have positive or negative effects on communication. This is especially important in work environments that can be defined as diverse.
• Influence. When you study communication you also get to learn about the art of influence and persuasion, as effective communication methods often involve persuading other people to see things from new or different perspectives. You can take this knowledge and set of skills, and then use it in a wide variety of both professional and personal contexts.
• Critical thinking abilities. When you study communication you also help to develop and hone critical thinking skills and abilities. This is because the study of communication involves analyzing different forms of information, determining biases that are present, and examining the sources of the information. Again, this can be used in so many different professional contexts.